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      • September 1991 (Revised August 1994)
      • Background Note

      Note on Pharmaceutical Industry Regulation

      By: Willis M. Emmons III
      Traces the evolution of U.S. regulatory policy towards the pharmaceutical industry over the course of the twentieth century. A major theme is the steady shift away from a policy of 'let the buyer beware' to the creation of a complex and time-consuming review process,... View Details
      Keywords: Safety; Industry Growth; Marketing; Research and Development; Health Testing and Trials; Economics; Pharmaceutical Industry; United States
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      Emmons, Willis M., III. "Note on Pharmaceutical Industry Regulation." Harvard Business School Background Note 792-002, September 1991. (Revised August 1994.)
      • September 1991 (Revised February 1993)
      • Case

      Burroughs Wellcome and AZT (A)

      By: Willis M. Emmons III
      Burroughs Wellcome Co., developer of AZT, the first drug approved by the U.S. Food and Drug Administration for the treatment of Acquired Immune Deficiency Syndrome (AIDS), finds itself under siege in September 1989 by AIDS activists and various segments of the U.S.... View Details
      Keywords: Governing Rules, Regulations, and Reforms; Ethics; Business and Government Relations; Communication Strategy; Health Care and Treatment; Monopoly; Intellectual Property; Research and Development; Price; Pharmaceutical Industry; London
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      Emmons, Willis M., III. "Burroughs Wellcome and AZT (A)." Harvard Business School Case 792-004, September 1991. (Revised February 1993.)
      • September 1991 (Revised November 1991)
      • Case

      Health Promotion Centers of New England

      By: Regina E. Herzlinger
      Keywords: Health; Health Industry; New England
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      Herzlinger, Regina E. "Health Promotion Centers of New England." Harvard Business School Case 192-035, September 1991. (Revised November 1991.)
      • June 1991 (Revised March 1995)
      • Case

      Becton Dickinson (A): Corporate Strategy

      By: Michael Beer
      This case series introduces the strategic human resource management (SHRM) process. SHRM is an action research program designed to align the organization and management of human resources with strategy. This case describes the health care industry, Becton Dickinson's... View Details
      Keywords: Business or Company Management; Corporate Strategy; Alignment; Human Resources; Health Industry
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      Beer, Michael. "Becton Dickinson (A): Corporate Strategy." Harvard Business School Case 491-151, June 1991. (Revised March 1995.)
      • June 1991 (Revised March 1995)
      • Case

      Becton Dickinson (D): Strategic Human Resource Management Profiling

      By: Michael Beer
      Describes a strategic human resource management process applied at the business unit and corporate level. The purpose of the process is to provide a means for aligning human resource management policies and practices with strategy and to hold managers accountable for... View Details
      Keywords: Change Management; Human Resources; Business or Company Management; Strategic Planning; Corporate Strategy; Health Industry
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      Beer, Michael. "Becton Dickinson (D): Strategic Human Resource Management Profiling." Harvard Business School Case 491-155, June 1991. (Revised March 1995.)
      • June 1991 (Revised June 1993)
      • Case

      Becton Dickinson (B): Global Management

      By: Michael Beer
      The president of Becton Dickinson (BD) and his top management team struggle with issues of: 1) how to manage the top of the organization, focusing on leadership style, the committee structure, and the role of sector presidents, and 2) how to manage a multinational... View Details
      Keywords: Globalized Firms and Management; Multinational Firms and Management; Human Resources; Leadership Style; Management Teams; Corporate Strategy; Health Industry
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      Beer, Michael. "Becton Dickinson (B): Global Management." Harvard Business School Case 491-152, June 1991. (Revised June 1993.)
      • June 1991 (Revised March 1995)
      • Case

      Becton Dickinson (C): Human Resource Function

      By: Michael Beer
      The new vice president of Human Resources (HR) for Becton Dickinson must develop a strategy to reconceptualize the HR function as mandated by the CEO who has introduced formal strategic planning procedures in the organization. The teaching objective is to understand... View Details
      Keywords: Human Resources; Strategic Planning; Corporate Strategy; Health Industry
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      Beer, Michael. "Becton Dickinson (C): Human Resource Function." Harvard Business School Case 491-154, June 1991. (Revised March 1995.)
      • May 1991
      • Teaching Note

      American Red Cross Blood Services: Northeast Region, Teaching Note

      By: Robert L. Simons
      Teaching Note for (9-190-078). View Details
      Keywords: Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; North and Central America
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      Simons, Robert L. "American Red Cross Blood Services: Northeast Region, Teaching Note." Harvard Business School Teaching Note 191-167, May 1991.
      • April 1991 (Revised November 1997)
      • Case

      Levi Strauss & Co. and the AIDS Crisis

      By: Richard S. Tedlow
      Keywords: Health Disorders; Employee Relationship Management; Corporate Social Responsibility and Impact; Apparel and Accessories Industry
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      Tedlow, Richard S. "Levi Strauss & Co. and the AIDS Crisis." Harvard Business School Case 391-198, April 1991. (Revised November 1997.)
      • spring 1991
      • Article

      Breaking the Cycle of Failure in Services

      By: Leonard A. Schlesinger and James Heskett
      Most managers recognize that good service is a direct result of having effective, productive people in customer contact positions. However, most service companies perpetuate a cycle of failure by tolerating high turnover and expecting employee dissatisfaction. This... View Details
      Keywords: Goals and Objectives; Service Delivery; Success; Failure; Management Skills; Service Industry
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      Schlesinger, Leonard A., and James Heskett. "Breaking the Cycle of Failure in Services." MIT Sloan Management Review 32, no. 3 (spring 1991): 17–28.
      • February 1991 (Revised April 1992)
      • Teaching Note

      New York Against AIDS (A) & (B) and Ad Council's AIDS Campaign (A) & (B), Teaching Note

      By: V. Kasturi Rangan
      Teaching Note for (9-590-036), (9-590-037), (9-590-105), and (9-590-106). View Details
      Keywords: Health Disorders; Advertising Campaigns; Advertising Industry
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      Rangan, V. Kasturi. "New York Against AIDS (A) & (B) and Ad Council's AIDS Campaign (A) & (B), Teaching Note." Harvard Business School Teaching Note 591-095, February 1991. (Revised April 1992.)
      • January 1991 (Revised March 1991)
      • Case

      Responsible Care

      By: George C. Lodge and Jeffrey F. Rayport
      Describes a 1989 initiative of the Chemical Manufacturer's Association (CMA) to secure chemical industry support for and implementation of a series of codes of conduct in the field of environmental health and safety. Called "Responsible Care", the program makes... View Details
      Keywords: Business and Government Relations; Fairness; Ethics; Environmental Sustainability; Safety; Chemical Industry
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      Lodge, George C., and Jeffrey F. Rayport. "Responsible Care." Harvard Business School Case 391-135, January 1991. (Revised March 1991.)
      • December 1990
      • Supplement

      American Heart Association's Heartguide, Supplement

      By: Ray A. Goldberg
      Keywords: Health Care and Treatment
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      Goldberg, Ray A. "American Heart Association's Heartguide, Supplement." Harvard Business School Supplement 591-057, December 1990.
      • Article

      New Physicians: A Natural Experiment in Market Organization

      By: A. E. Roth
      Keywords: Markets; Organizations; Health Care and Treatment; Health Industry
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      Roth, A. E. "New Physicians: A Natural Experiment in Market Organization." Science 250, no. 4987 (December 14, 1990): 1524–1528.
      • October 1990 (Revised April 1991)
      • Case

      RU 486 (A)

      By: Joseph L. Badaracco Jr.
      Describes the factors faced by Roussel UCLAF, a French drug company, in deciding whether and how to market a controversial new drug, RU 486, which is often called "the French abortion pill." Roussel's decision involved its relations with the French government, its... View Details
      Keywords: Judgments; Ethics; Product Launch; Negotiation; Outcome or Result; Performance; Business and Government Relations; Health Industry; Health Industry; France; Germany; United States
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      Badaracco, Joseph L., Jr. "RU 486 (A)." Harvard Business School Case 391-050, October 1990. (Revised April 1991.)
      • September 1990
      • Case

      American Heart Association's Heartguide

      By: Ray A. Goldberg
      Keywords: Health Care and Treatment; Health Industry; United States
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      Goldberg, Ray A. "American Heart Association's Heartguide." Harvard Business School Case 591-033, September 1990.
      • September 1990 (Revised March 1991)
      • Supplement

      RU 486 (B)

      By: Joseph L. Badaracco Jr.
      Describes how Roussel UCLAF resolved the dilemma. Intended for use as an in-class handout. View Details
      Keywords: Pharmaceutical Industry; Pharmaceutical Industry; France; Germany; United States
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      Badaracco, Joseph L., Jr. "RU 486 (B)." Harvard Business School Supplement 391-051, September 1990. (Revised March 1991.)
      • July 1990
      • Case

      Food Science Corp. (FSC)--Cholesterol Extraction and Other Technology Applied to Health Hazards in the Food Chain

      By: Ray A. Goldberg
      Keywords: Food; Health Care and Treatment; Science; Food and Beverage Industry; Food and Beverage Industry
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      Goldberg, Ray A. "Food Science Corp. (FSC)--Cholesterol Extraction and Other Technology Applied to Health Hazards in the Food Chain." Harvard Business School Case 591-018, July 1990.
      • June 1990 (Revised June 2004)
      • Teaching Note

      Nestle Alimentana S.A. -- Infant Formula (Abridged) TN

      By: James E. Austin and Tomas Otto Kohn
      Teaching Note for (9-590-070). View Details
      Keywords: Nutrition; Food and Beverage Industry
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      Austin, James E., and Tomas Otto Kohn. "Nestle Alimentana S.A. -- Infant Formula (Abridged) TN." Harvard Business School Teaching Note 590-120, June 1990. (Revised June 2004.)
      • April 1990 (Revised March 1992)
      • Case

      Oakland A's: Baseball's Great Transformation

      By: Leonard A. Schlesinger
      The Oakland A's baseball team underwent a major turnaround during the 1980s, both on the field and in the business office. One of the most significant improvements came in the area of customer service. The A's management believed that if they took care of their fans,... View Details
      Keywords: Transformation; Customer Focus and Relationships; Sports; Sports Industry; California
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      Schlesinger, Leonard A. "Oakland A's: Baseball's Great Transformation." Harvard Business School Case 690-088, April 1990. (Revised March 1992.)
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