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  • All HBS Web  (7,453)
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  • January 2002 (Revised April 2002)
  • Case

Space Data Corporation

By: Alan D. MacCormack and Jay Wynn
Space Data Corp. plans to partner with the U.S. National Weather Service to place transceivers on weather balloons and thereby create a national mobile communications network. The company is in the late development stages and is planning to launch a regional test that... View Details
Keywords: Wireless Technology; Business Startups; Business Processes; Adaptation; Partners and Partnerships; Opportunities; Telecommunications Industry; Public Administration Industry; United States
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MacCormack, Alan D., and Jay Wynn. "Space Data Corporation." Harvard Business School Case 602-121, January 2002. (Revised April 2002.)

    Incentives versus Reciprocity: Insights from a Field Experiment

    We conduct a field experiment in which we vary the sales force compensation scheme at an Asian enterprise that sells consumer durable goods. With variation generated by the experimental treatments, we model sales force performance to identify the effectiveness of... View Details

    • 25 Apr 2018
    • Blog Post

    Policy, Practice, Leadership & Impact: Making a Difference with the HBS/HKS Joint Degree

    Swaziland to work with the Clinton Health Access Initiative (CHAI) until two years later she was admitted into the HBS/HKS Joint Degree Program. We caught up with Nanako to learn more about her experience with the HBS/HKS joint degree program and her View Details
    Keywords: Nonprofit / Government
    • 2015
    • Other Teaching and Training Material

    Marketing Reading: Digital Marketing

    By: Sunil Gupta and Joseph Davin
    Digital technology has changed how consumers search for information, interact with each other, and buy products. The popularization of these technologies has made it possible for companies to have a better understanding of their customers' decision journey and... View Details
    Keywords: Advertising; Buzz Marketing; Internet Marketing; Marketing; Marketing Management; Social Media; Social Networks; Viral Marketing; Word-of-mouth Marketing; Digital; Internet; Marketing Channels; Marketing Reference Programs; Online Advertising; Advertising Industry
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    Gupta, Sunil, and Joseph Davin. "Marketing Reading: Digital Marketing." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8224, 2015.
    • March 2010 (Revised April 2014)
    • Case

    American Well: The Doctor Will E-See You Now

    By: Elie Ofek and Ron Laufer
    What is next for healthcare IT provider American Well, whose innovative Online Care technology allows physicians to deliver care to patients online in real time? Using American Well's platform, patients with non-emergency health concerns can communicate with physicians... View Details
    Keywords: Entrepreneurship; Health Care and Treatment; Technological Innovation; Growth and Development Strategy; Market Entry and Exit; Service Delivery; Online Technology; Health Industry
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    Ofek, Elie, and Ron Laufer. "American Well: The Doctor Will E-See You Now." Harvard Business School Case 510-061, March 2010. (Revised April 2014.)
    • January 1995 (Revised June 1997)
    • Case

    Walt Disney Company, 1994: A Tumultuous Year

    By: David J. Collis and Elizabeth Wynne Johnson
    Focuses on a six-month period in 1994, during which the company experienced a series of dramatic upheavals. The events described include: 1) the sudden death of company president Frank Wells; 2) a health crisis facing Chairman Michael Eisner; 3) the "departure" of... View Details
    Keywords: Business Divisions; Business Exit or Shutdown; Business Startups; Resignation and Termination; Crisis Management; United States
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    Collis, David J., and Elizabeth Wynne Johnson. "Walt Disney Company, 1994: A Tumultuous Year." Harvard Business School Case 395-109, January 1995. (Revised June 1997.)
    • 17 Jul 2011
    • News

    Getting Out of a Slump

    • 28 May 2020
    • News

    Dean Nohria Addresses the Class of 2020

    • Program

    Family Office Wealth Management—Virtual

    reflect the family's priorities and principles Find solutions to your wealth management challenges Develop an action plan for initiating an intergenerational transfer Implement best practices for separating operating assets and family... View Details
    • 05 Sep 2023
    • Book

    Failing Well: How Your ‘Intelligent Failure’ Unlocks Your Full Potential

    initiative presents a credible opportunity to advance toward a desired goal. The plan is thoughtful and intentional, offering a significant reward if successful. “If I’m at risk of failure and it’s pointless, why do it?” she says. “You’re... View Details
    Keywords: by Michael Blanding
    • May 20, 2024
    • Article

    Porter’s Five Forces and Competitive Advantage in Web3

    By: Scott Duke Kominers and Liang Wu
    Competitive strategy — the art of crafting and executing plans to achieve an advantageous position in the market — is integral to any business, and especially relevant for platforms because it determines their ability to achieve network effects and scale. But web3... View Details
    Keywords: Five Forces Framework; Competitive Strategy; Business Strategy; Network Effects; Digital Transformation
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    Kominers, Scott Duke, and Liang Wu. "Porter’s Five Forces and Competitive Advantage in Web3." a16zcrypto.com (May 20, 2024).
    • January–February 2014
    • Article

    Can a Strong Culture Be Too Strong?

    By: David A. Garvin
    The article presents a case study of a business enterprise with high employee turnover that is considering adopting a personnel management innovation, referred to as People Support, involving a group of managers whose role is to listen to and help resolve employees'... View Details
    Keywords: Employee Relationship Management; Retention; Organizational Culture
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    Garvin, David A. "Can a Strong Culture Be Too Strong?" Harvard Business Review 92, nos. 1-2 (January–February 2014): 113–117.
    • April 2012 (Revised March 2013)
    • Case

    Social Strategy at American Express

    By: Mikolaj Jan Piskorski and David Chen
    American Express has developed a number of strategic partnerships with Facebook, Foursquare and Twitter to improve their card members experience and lower its customer acquisition cost. The case details the history of these partnerships, examines American Express' own... View Details
    Keywords: Strategy; Partners and Partnerships; Social Marketing; Financial Services Industry
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    Piskorski, Mikolaj Jan, and David Chen. "Social Strategy at American Express." Harvard Business School Case 712-447, April 2012. (Revised March 2013.)
    • 19 Dec 2016
    • News

    Make the US an Attractive Choice for Manufacturing

    • 06 Sep 2016
    • News

    Why psychological safety matters and what to do about it

    • October 2012 (Revised March 2014)
    • Teaching Note

    Baltic Beverages Holding: Competing in a Globalizing World (A) and (B)

    By: Juan Alcácer
    The teaching plan to accompany "Baltic Beverages Holding: Competing in a Globalizing World (A)," HBS No. 713-430; "Baltic Beverages Holding: Competing in a Globalizing World (B)," HBS No. 713-471. It is divided into an introduction, followed by three discussion... View Details
    Keywords: Strategic Positioning; Location Choices; Location Strategies; Strategic Planning; Strategy; Globalization; Global Strategy; Globalized Markets and Industries; Food and Beverage Industry; Sweden; Soviet Union
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    Alcácer, Juan. "Baltic Beverages Holding: Competing in a Globalizing World (A) and (B)." Harvard Business School Teaching Note 713-461, October 2012. (Revised March 2014.)
    • 03 May 2016
    • Blog Post

    Working With Organizations That Recruit at HBS: An Interview with Renee Pappastratis

    diverse set of industries keeps me on my toes! I am also part of our Operations team and am heavily involved in planning all of our on-campus recruiting events. What is your favorite part about working with employers? My favorite part of... View Details
    Keywords: Manufacturing; Consumer Products / Retail
    • April 2019 (Revised April 2021)
    • Case

    Wayfair

    By: Jeffrey F. Rayport, Susie L. Ma and Matthew G. Preble
    In 2016 Niraj Shah and Steve Conine, founders of online home goods retailer Wayfair, are faced with a decision about how to improve user experience on their e-commerce sites. A key driver of consumer interest and conversion to purchase in the home category is visual... View Details
    Keywords: Visual Assets; Corporate Entrepreneurship; Decision Making; Business or Company Management; Growth Management; Innovation and Invention; Operations; Strategy; Technology; Retail Industry; Service Industry; United States; Massachusetts
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    Rayport, Jeffrey F., Susie L. Ma, and Matthew G. Preble. "Wayfair." Harvard Business School Case 819-045, April 2019. (Revised April 2021.)
    • August 2017
    • Article

    Incentives versus Reciprocity: Insights from a Field Experiment

    By: Doug J. Chung and Das Narayandas
    We conduct a field experiment in which we vary the sales force compensation scheme at an Asian enterprise that sells consumer durable goods. With variation generated by the experimental treatments, we model sales force performance to identify the effectiveness of... View Details
    Keywords: Sales Force Compensation; Field Experiment; Heterogeneity; Loss Aversion; Reciprocity; Salesforce Management; Compensation and Benefits
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    Chung, Doug J., and Das Narayandas. "Incentives versus Reciprocity: Insights from a Field Experiment." Journal of Marketing Research (JMR) 54, no. 4 (August 2017): 511–524. (Lead article.)
    • August 2014 (Revised March 2016)
    • Case

    Thomas Cook Group on the Brink (A)

    By: Benjamin C. Esty, Stuart C. Gilson and Aldo Sesia
    Harriett Green, the newly appointed CEO of Thomas Cook Group, faces a daunting set of business and financial challenges at the 171-year old UK travel services company. The company has lost almost £600 million in the last three quarters; has seen its stock price fall... View Details
    Keywords: Turnaround; Corporate Restructuring; Change Leadership; Female Ceo; Change Management; Communication Strategy; Borrowing and Debt; Cash Flow; Cost Management; Financial Liquidity; Financial Management; Executive Compensation; Leading Change; Crisis Management; Value Creation; Travel Industry; United Kingdom
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    Esty, Benjamin C., Stuart C. Gilson, and Aldo Sesia. "Thomas Cook Group on the Brink (A)." Harvard Business School Case 215-008, August 2014. (Revised March 2016.)
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