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  • All HBS Web  (9,955)
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  • February 5, 2009
  • Comment

In Praise of Marketing

By: John A. Quelch
Many dismiss marketing as manipulative, deceptive, and intrusive. Marketing, they argue, focuses too much of our attention on material consumption. More recently, Benjamin Barber, in his 2007 book Consumed, claims that marketing is "sucking up the air from every other... View Details
Keywords: Marketing; Consumer Loyalty; Local Vs. Global Branding; Multi-national Brands; Misleading and Fraudulent Advertising; Customer Value and Value Chain; Customer Satisfaction; Globalized Economies and Regions; Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Globalized Markets and Industries; Brands and Branding; Marketing Communications; Marketing Strategy; Product Positioning
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Quelch, John A. "In Praise of Marketing." Harvard Business School Working Knowledge (February 5, 2009).
  • 06 Nov 2018
  • First Look

New Research and Ideas, November 6, 2018

forthcoming Management Science Patent Trolls: Evidence from Targeted Firms By: Cohen, Lauren, Umit Gurun, and Scott Duke Kominers Abstract—We provide the first large-sample... View Details
Keywords: Dina Gerdeman
  • May 2017
  • Article

The Reference Wars: Encyclopædia Britannica's Decline and Encarta's Emergence

By: Shane Greenstein
The experience of Encyclopædia Britannica provides the canonical example of the decline of an established firm at the outset of the digital age. Competition from Microsoft’s Encarta in 1993 led to sharp declines in the sales of books, which led to the distressed sale... View Details
Keywords: Digital; Britannica; Diseconomies; Encyclopedias; Applications and Software; Books; Competition; Publishing Industry
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Greenstein, Shane. "The Reference Wars: Encyclopædia Britannica's Decline and Encarta's Emergence." Strategic Management Journal 38, no. 5 (May 2017): 995–1017.
  • 2005
  • Article

The Rise in Firm-Level Volatility: Causes and Consequences

By: Diego Comin and Thomas Philippon
We document that the recent decline in aggregate volatility has been accompanied by a large increase in firm level risk. The negative relationship between firm and aggregate risk seems to be present across industries in the US, and across OECD countries. Firm... View Details
Keywords: Volatility; Risk Management; Relationships; Research and Development; Financing and Loans; Industry Growth; Governing Rules, Regulations, and Reforms; Economy; Outcome or Result; United States
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Comin, Diego, and Thomas Philippon. "The Rise in Firm-Level Volatility: Causes and Consequences." NBER Macroeconomics Annual 20 (2005). (Read an article about this paper in The Washington Post, Newsweek and The Charlotte Observer.)
  • July 1995 (Revised October 1995)
  • Background Note

Electronic Commerce: Trends and Opportunities

By: Lynda M. Applegate and Janis Lee Gogan
In a 1966 Harvard Business Review article, Felix Kaufman implored general managers to think beyond their own organizational boundaries to the possibilities of interorganizational systems (IOS)--networked computers that enable companies to share information and... View Details
Keywords: Internet and the Web; Trends; Opportunities
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Applegate, Lynda M., and Janis Lee Gogan. "Electronic Commerce: Trends and Opportunities." Harvard Business School Background Note 196-006, July 1995. (Revised October 1995.)
  • 07 May 2008
  • News

Harvard Business School Hosts Business and Human Rights Conference

  • 2023
  • Book

The State and Capitalism in China

By: Meg Rithmire, Margaret M. Pearson and Kellee S. Tsai
This element explains China's political economic evolution from state socialist economy to a reform era state capitalism model to a more politicized, risk management approach we call "party-state capitalism." We emphasize the internal and external sources of perceived... View Details
Keywords: China's Political Economy; State Capitalism; State-business Relations; State Ownership; Economic Systems; Government and Politics; Governing Rules, Regulations, and Reforms; Business and Government Relations; China
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Rithmire, Meg, Margaret M. Pearson, and Kellee S. Tsai. The State and Capitalism in China. Cambridge Elements, Elements in Politics and Society in East Asia. New York: Cambridge University Press, 2023.
  • 04 Sep 2018
  • First Look

New Research and Ideas, September 4, 2018

2018 Individual Creativity in the Workplace An Integrated Model of Dynamic Problem Solving within Organizational Constraints By: Cromwell, Johnathan R., Teresa M. Amabile, and Jean-François Harvey Abstract—Rapid technological change,... View Details
Keywords: Dina Gerdeman
  • 2007
  • Other Unpublished Work

Influence and Inefficiency in the Internal Capital Market

By: Julie Wulf
I model inefficient resource allocations in M-form organizations due to influence activities by division managers that skew capital budgets in their favor. Corporate headquarters receives two types of signals about investment opportunities: private signals that can be... View Details
Keywords: Capital Budgeting; Investment; Knowledge Acquisition; Managerial Roles; Resource Allocation; Power and Influence
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Wulf, Julie. "Influence and Inefficiency in the Internal Capital Market." November 2007. (Revised November 2007.)
  • 10 May 2023
  • Video

Driving Climate Performance Through Accountability and Governance

  • 14 Nov 2008
  • Working Paper Summaries

Parallel Search, Incentives and Problem Type: Revisiting the Competition and Innovation Link

Keywords: by Kevin J. Boudreau, Nicola Lacetera & Karim R. Lakhani
  • 2010
  • Working Paper

Local R&D Strategies and Multi-location Firms: The Role of Internal Linkages

By: Juan Alcacer and Minyuan Zhao
This study looks at the role of firms' internal linkages in highly competitive technology clusters, where much of the world's R&D takes place. The leading players in these clusters are multi-location firms that organize and integrate knowledge across sites worldwide.... View Details
Keywords: Geographic Location; Collaborative Innovation and Invention; Technological Innovation; Knowledge Use and Leverage; Industry Clusters; Research and Development; Competitive Advantage; Semiconductor Industry
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Alcacer, Juan, and Minyuan Zhao. "Local R&D Strategies and Multi-location Firms: The Role of Internal Linkages." Harvard Business School Working Paper, No. 10-064, February 2010.
  • August 29, 2017
  • Article

How to Successfully Work Across Countries, Languages, and Cultures

By: Tsedal Neeley
According to a recent McKinsey Global Institute report, the number of people in the global labor force will reach 3.5 billion by 2030. Among the enormous changes this will demand are new skills, attitudes, and behaviors. A five-year study of the global workforce at... View Details
Keywords: Global Range; Globalized Firms and Management; Employees; Competency and Skills; Success
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Neeley, Tsedal. "How to Successfully Work Across Countries, Languages, and Cultures." Harvard Business Review (website) (August 29, 2017).
  • November–December 2023
  • Article

Iterative Coordination and Innovation: Prioritizing Value over Novelty

By: Sourobh Ghosh and Andy Wu
An innovating organization faces the challenge of how to prioritize distinct goals of novelty and value, both of which underlie innovation. Popular practitioner frameworks like Agile management suggest that organizations can adopt an iterative approach of frequent... View Details
Keywords: Innovation; Novelty; Goals; Specialization; Coordination; Field Experiment; Software Development; Agile; Scrum; Iteration; Iterative; Organizations; Innovation and Invention; Value; Goals and Objectives; Integration; Applications and Software
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Ghosh, Sourobh, and Andy Wu. "Iterative Coordination and Innovation: Prioritizing Value over Novelty." Organization Science 34, no. 6 (November–December 2023): 2182–2206.
  • June 2013
  • Supplement

Can PACIV (Puerto Rico) Serve European Customers? (Video Supplement)

By: Jim Sharpe
This is Video Supplement for Can PACIV (Puerto Rico) Serve European Customers? HBS Case #808099. View Details
Keywords: Entrepreneurial Management; Global Organizations; Service; Hiring; Incentives, Motivation; Joint Ventures; Customer Service Excellence; Customer Relationship Management; Empowerment; International Expansion; Ownership Structure; Culture; Organization Alignment; Growth and Development Strategy; Entrepreneurship; Private Ownership; Globalized Markets and Industries; Globalized Firms and Management; Pharmaceutical Industry; Biotechnology Industry; Puerto Rico; United Kingdom
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Sharpe, Jim. "Can PACIV (Puerto Rico) Serve European Customers? (Video Supplement)." Harvard Business School Video Supplement 813-722, June 2013.
  • 24 Jul 2000
  • Research & Ideas

Value Maximization and Stakeholder Theory

as do those who narrowly focus on short-term financial gain. In the excerpt below, Jensen describes a new scorecard to help business leaders and managers keep pace. A firm... View Details
Keywords: by Michael C. Jensen
  • November 2006 (Revised November 2007)
  • Case

Strategy in the Twenty First Century Pharmaceutical Industry: Merck & Co. and Pfizer Inc.

By: David J. Collis and Troy Smith
The global pharmaceutical industry has gone through substantial changes in the last few decades and pharmaceutical firms face major challenges including headline-grabbing litigation, imminent patent expirations, new technologies, rising drug development costs, generic... View Details
Keywords: Mergers and Acquisitions; Growth and Development Strategy; Product Development; Research and Development; Corporate Strategy; Pharmaceutical Industry; United States
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Collis, David J., and Troy Smith. "Strategy in the Twenty First Century Pharmaceutical Industry: Merck & Co. and Pfizer Inc." Harvard Business School Case 707-509, November 2006. (Revised November 2007.)
  • September 2016 (Revised August 2018)
  • Case

State Street—The Development and Growth of SHE

By: Vikram Gandhi
State Street Global Advisors was the investment arm of State Street Corporation, one of the largest custodians and asset managers in the world with over $2.3 trillion in assets under management. Inspired by demand from a large pension fund client for better gender... View Details
Keywords: ETF; Asset Management; Financial Services Industry
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Gandhi, Vikram. "State Street—The Development and Growth of SHE." Harvard Business School Case 317-040, September 2016. (Revised August 2018.)
  • 2016
  • Working Paper

The Reference Wars: Encyclopedia Britannica's Decline and Encarta's Emergence

By: Shane Greenstein
The experience of Encyclopædia Britannica provides the canonical example of the decline of an established firm at the outset of the digital age. Competition from Microsoft's Encarta in 1993 led to sharp declines in the sales of books, which led to the distressed sale... View Details
Keywords: Market Entry and Exit; Service Operations; Emerging Markets; Applications and Software; Books; Information Technology Industry; Information Industry
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Greenstein, Shane. "The Reference Wars: Encyclopedia Britannica's Decline and Encarta's Emergence." Working Paper, April 2016.
  • 2016
  • Case

Advanced Leadership Pathways: Mahendra Bapna and Technology Education in India

By: Rosabeth Moss Kanter and Pamela Yatsko
Keywords: India; Education; Higher Education; Leadership; Leadership Skills; Technology Education; Tata Motors; Outcome-based Technology Education; OBTE; Indian Institute Of Technology; IIT; Engineering College; Global Management Consulting; University-21; Federation Of Indian Chambers Of Commerce And Industry; FICCI; Indian Economy; Information Technology; Tertiary Education System; University; University Level; Colleges; Institutes Of Technology; Academia; Academia-industry; Technical Institutes; Indian Institute Of Technology Jodhpur; IITJ; IIT Rajasthan; Infrastructure Development; Senior Student Syndrome; Industry Immersion Program; Technology; India
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Kanter, Rosabeth Moss, and Pamela Yatsko. "Advanced Leadership Pathways: Mahendra Bapna and Technology Education in India." Harvard Business Publishing Case 316-163, 2016. (Harvard Advanced Leadership Initiative.)
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