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  • 2020
  • Working Paper

Digital Experimentation and Startup Performance: Evidence from A/B Testing

By: Rembrand Koning, Sharique Hasan and Aaron Chatterji
Recent work argues that experimentation is the appropriate framework for entrepreneurial strategy. We investigate this proposition by exploiting the time-varying adoption of A/B testing technology, which has drastically reduced the cost of experimentally testing... View Details
Keywords: Experimentation; A/B Testing; Data-driven Decision-making; Entrepreneurship; Strategy; Business Startups; Information Technology; Performance
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  • May 2017
  • Case

Pho Hoa Dorchester

By: Leonard A. Schlesinger, Michael Raiche and Roger Zhu
Pho Hoa is a traditional, family-owned Vietnamese restaurant in Dorchester, Massachusetts that opened in 1992. As he approached retirement in recent years, the founder/owner has scaled down his involvement in the day-to-day operations, leading to a number of... View Details
Keywords: Pho Hoa; Tam Le; Small Business; Restaurants; Dorchester; Business Growth and Maturation; Business Organization; Family Business; Change Management; Transition; Diasporas; Cash Flow; Food; Employment; Wages; Working Conditions; Leading Change; Business Processes; Organizational Culture; Organizational Change and Adaptation; Organizational Structure; Ownership Stake; Franchise Ownership; Family and Family Relationships; Food and Beverage Industry; Viet Nam; Massachusetts; Boston; Eastern United States
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  • February 2015 (Revised September 2016)
  • Case

Hövding: The Airbag for Cyclists

By: Joseph B. Fuller and Emilie Billaud
In 2012, Anna Haupt and Terese Alstin, co¬founders of the Hövding company, reflect on the evolution of their venture and the way forward. Since 2005, Haupt and Alstin had been working on a new type of bicycle helmet—an "airbag for cyclists." What had begun as a thesis... View Details
Keywords: Business Startups; Entrepreneurship; Transition; Leadership; Conflict Management; Bicycle Industry; Sweden; Europe
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  • April 2013 (Revised October 2013)
  • Case

National Instruments

By: Lynda M. Applegate, Keri Pearlson and Natalie Kindred
This case explores the use of social media to support product design, customer support, marketing and HR activities at National Instruments (NI). Based in Austin, Texas, with over $1 billion in 2011 sales, NI designs, produces, and sells software and hardware platforms... View Details
Keywords: Organizational Structure; Applications and Software; Organizational Culture; Technological Innovation; Digital Platforms; Innovation and Management; Media; Management Systems; Social and Collaborative Networks; Information Technology Industry; Service Industry; Texas
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  • January 2013 (Revised February 2013)
  • Case

EverTrue: Mobile Technology Development (A)

By: William R. Kerr and Alexis Brownell
Brent Grinna is evaluating different options for the technology development of his start-up's iPhone app, including hiring local programmers, finding a CTO, or outsourcing. He only has a little over two months before he presents his alumni networking app to Brown... View Details
Keywords: Start-up; Mobile App; oDesk; Outsourcing; CTO; Minimum Viable Product; App Development; Business Startups; Decisions; Entrepreneurship; Mobile and Wireless Technology; Intellectual Property; Product Development; Globalization; Technology Industry; Massachusetts; Boston; India
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  • September 2008
  • Article

Firm Heterogeneity and Credit Risk Diversification

By: Samuel G. Hanson, M. Hashem Pesaran and Til Schuermann
This paper examines the impact of neglected heterogeneity on credit risk. We show that neglecting heterogeneity in firm returns and/or default thresholds leads to under estimation of expected losses (EL), and its effect on portfolio risk is ambiguous. Once EL is... View Details
Keywords: Volatility; Credit; Investment Return; Outcome or Result; Risk and Uncertainty; Loss; Diversification; Complexity; United States
Related
  • March 2009 (Revised April 2011)
  • Course Overview Note

Growing, Financing, and Managing Family and Closely Held Firms: Overview of the Course

By: Belen Villalonga
Most companies around the world are controlled by their founding families, including more than half of all public corporations in the U.S. and Europe and more than two thirds of those in Asia. These companies are the subject of the Financial Management of Family and... View Details
Keywords: Family Business; Financial Management; Corporate Governance; Governing and Advisory Boards; Family Ownership; Business and Stakeholder Relations; Valuation
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  • December 2008 (Revised February 2011)
  • Supplement

Evan Williams: From Blogger to Odeo (B)

By: Noam T. Wasserman and Louis-Philippe Maurice
For several months, founder-CEO Evan Williams has felt trapped, unable to control Odeo and its strategic direction. He longs for the “simple” days of Blogger, the previous venture he had co-founded. Although his Blogger experiences had included a major blow-up with his... View Details
Keywords: Management Teams; Entrepreneurship; Internet and the Web; Business Strategy
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  • August 2006 (Revised March 2008)
  • Case

iPod vs. Cell Phone: A Mobile Music Revolution?

By: David B. Yoffie, Travis D. Merrill and Michael Slind
In 2006, a nascent market for music-enabled mobile phones was emerging to challenge Apple Computer's dominant position in the digital music industry. Through its iPod line of portable digital music devices and its iTunes Music Store, Apple controlled more than half of... View Details
Keywords: Music Entertainment; Emerging Markets; Brands and Branding; Sales; Opportunities; Price; Business Model; Mobile and Wireless Technology; Digital Platforms; Service Delivery; Communications Industry; Music Industry
Related
  • 13 Dec 2016
  • News

Eye Appeal Is Buy Appeal: Business Creates the Color of Foods

    Importance of Being Causal

    Causal inference is the study of how actions, interventions, or treatments affect outcomes of interest. The methods that have received the lion’s share of attention in the data science literature for establishing causation are variations of randomized... View Details

      Connections

      Connections Education (CE), now part of Pearson’s Online and Blended Learning business, was created in 2001 to develop a new, more flexible, and more personalized type of learning for students for whom the traditional classroom was not a good fit. In early 2017, CE... View Details

        The Psychosocial Value of Employment

        In settings where employment opportunities are scarce, the inability to work may generate psychosocial harm. This paper presents a causal estimate of the psychosocial value of employment in the Rohingya refugee camps of Bangladesh. We engage 745 individuals in a field... View Details

          Nailing Prediction: Experimental Evidence on the Value of Tools in Predictive Model Development

          Predictive model development is understudied despite its importance to modern businesses. Although prior discussions highlight advances in methods (along the dimensions of data, computing power, and algorithms) as the primary driver of model quality, the value of... View Details
          • 31 Mar 2008
          • HBS Case

          JetBlue’s Valentine’s Day Crisis

          information systems. "We had so many people in the company who wanted to help but who weren't trained to help," Neeleman told the New York Times. "We had an emergency control center full of people who didn't know what to... View Details
          Keywords: by Julia Hanna; Air Transportation
          • Profile

          Yaoxin Ding

          automotive program in the world” at the University of Michigan. After graduation, he became the only non-PhD engineer at Cummins, where he worked on efficient gasoline engines for the Chinese market. Two years later, he worked with Fiat Chrysler on hybrid mini-van... View Details
          • 05 Dec 2018
          • Research & Ideas

          Why Managers Should Reveal Their Failures

          social interaction. We can have a lot of control over how other people feel and react to us, says Brooks. “Some people might be uncomfortable about exerting that control strategically because it might seem... View Details
          Keywords: by Dina Gerdeman
          • 18 May 2022
          • Research & Ideas

          Are Banks the ‘Bad Guys’? Overdraft Fees Are Crushing Low-Income Customers

          Payday lenders have long been cast as villains for charging consumers sky-high interest rates, leaving borrowers who live paycheck to paycheck struggling to repay loans. But conventional banks are just as guilty of using fees to penalize consumers, hurting low-income... View Details
          Keywords: by Rachel Layne; Financial Services
          • Profile

          Davida Bynum

          experiences and stretching beyond my comfort zone to develop, learn, and grow. What is the best thing about your hometown? I spent my adolescence in Kokomo, Indiana. In 6th grade, my science teacher built a life sized “space shuttle” with a View Details
          • 10 Dec 2021
          • Research & Ideas

          Truth Be Told: Unpacking the Risks of Whistleblowing

          report possible fraud? What kinds of internal control levers, employee training programs, or perhaps even internal (nonfinancial) rewards and recognitions lead to a greater number of internal whistleblower reports? Subject to data... View Details
          Keywords: by April White