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    Joseph L. Bower

    JOSEPH L. BOWER, Donald K. David Professor Emeritus, has been a leader in general management at Harvard Business School for 51 years. He also served on the faculty of the Harvard Kennedy School during its first decade.  He has served in many administrative roles... View Details

    Keywords: information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry
    • October 2000 (Revised May 2001)
    • Case

    Editora Abril S.A.

    By: Michael Y. Yoshino and Perry Fagan
    Brazil's media conglomerate Editora Abril S.A. is Latin America's largest publishing and printing company; it publishes books, and comic books, videos, maps, travel guides, music, and textbooks. It also owns Brazil's largest database marketing company, its... View Details
    Keywords: Business Conglomerates; Investment; Growth and Development Strategy; Marketing Communications; Market Design; Media; Service Delivery; Private Ownership; Expansion; Web Sites; Publishing Industry; Publishing Industry; Brazil
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      Richard L. Nolan

      Professor Nolan earned his B.A. from the University of Washington in Production and Operations Research in 1962, and his M.B.A and Ph.D. in 1963 and 1966, respectively. Upon graduation in 1966, he joined Boeing Commercial Airplane Company as an Information... View Details

      Keywords: information technology industry; information technology industry; information technology industry
      • March 2024
      • Case

      Katharine Graham: Changing the World

      By: Robert Simons and Shirley Sun
      This case traces the life of Katharine Graham from housewife to publisher of the Washington Post. Born into a family of wealth, Graham described herself as a “doormat wife” after she married Phil Graham and stayed at home to raise their children. His unexpected death... View Details
      Keywords: Mission and Purpose; Values and Beliefs; Power and Influence; Personal Characteristics; Leadership Style; Success; Work-Life Balance; News; Newspapers; Media; Gender; Publishing Industry
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        Rohit Deshpande

        Rohit Deshpandé is a Baker Foundation Professor and Sebastian S. Kresge Professor of Marketing, Emeritus at Harvard Business School, where he has been teaching in the Advanced Management Program,... View Details

        Keywords: marketing industry; marketing industry; marketing industry; marketing industry; marketing industry; marketing industry; marketing industry; marketing industry; marketing industry; marketing industry; marketing industry; marketing industry; marketing industry

          Youngme Moon

          Youngme Moon is the Donald K. David Professor of Business at Harvard Business School. Professor Moon's research sits at the intersection of brand strategy and culture, with a particular focus on the emergent AI economy. She is the author of the bestselling book, View Details

          Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry
          • 14 Apr 2003
          • Research & Ideas

          Andy Grove on the Confident Leader

          its trek through that? Grove: Our last-generation growth has been fueled by a fairly major structural transformation of the computing industry from mainframe, centralized computing to distributed computing, PCs. And that defined the... View Details
          Keywords: by Walter Kiechel; Technology

            Elana R. Feldman

            Elana Feldman, Ph.D. is an Associate Professor of Management in the Manning School of Business and a Visiting Scholar at Harvard Business School. Dr. Feldman is also a Faculty Affiliate at the Center for Positive Organizations at the Ross School of Business... View Details

              Andy Wu

              Andy Wu is the Arjun and Minoo Melwani Family Associate Professor of Business Administration in the Strategy Unit at Harvard Business School, where he teaches in the MBA and Executive Education programs. He researches, teaches, and advises managers... View Details

              Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry

                Lauren H. Cohen

                Lauren Cohen is the L.E. Simmons Professor in the Finance & Entrepreneurial Management Units at Harvard Business School and a Research Associate at the National Bureau of Economic Research. He is an Editor of the Review of Financial... View Details

                Keywords: investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry
                • October 2010 (Revised May 2011)
                • Case

                Take-Two Interactive Software, Inc.

                By: Sunil Gupta and Kerry Herman
                In September 2010, faced with increasing threat from social game companies such as Zynga, Ben Feder, the CEO of Take-Two Interactive Software. Inc., had to decide the long-term strategy of his video-game company. As a publisher of traditional video games for Xbox 360,... View Details
                Keywords: Mergers and Acquisitions; Business Model; Leadership Style; Marketing; Competitive Strategy; Entertainment and Recreation Industry
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                • March 1986 (Revised November 1990)
                • Case

                Valerie Morgan

                By: Howard H. Stevenson
                Presents interviews and conversations with a woman who recently started a publishing house. Primarily concerns her immediate future regarding harvesting options: IPO, sell out, step up to chairman, venture capital, etc. Also deals with the excitement and thrill of... View Details
                Keywords: Interactive Communication; Decision Choices and Conditions; Entrepreneurship; Cash; Initial Public Offering; Business or Company Management; Strategic Planning; Publishing Industry
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                  Roberto Verganti

                  Roberto Verganti (rverganti@hbs.edu) is in the Technology and Operations Management Unit at Harvard Business School. He teaches Design Theory and Practice for the View Details

                  Keywords: industrial goods; industrial goods; industrial goods; industrial goods; industrial goods; industrial goods; industrial goods; industrial goods; industrial goods; industrial goods; industrial goods; industrial goods; industrial goods; industrial goods; industrial goods

                    Stefan H. Thomke

                    Stefan Thomke (sthomke@hbs.edu), an authority on the management of innovation, is the William Barclay Harding Professor of Business Administration at Harvard Business School. He has worked with firms on product, process, and... View Details

                    Keywords: information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry
                    • August 2018
                    • Teaching Note

                    Magpie: Developing and Using Buyer Personas

                    By: Frank V. Cespedes
                    Teaching Note for HBS No. 818-013. Magpie is a startup with a platform that allows publishers to natively tag the products discussed in their content and thus allows consumers to purchase those products without needing to leave that publisher’s web page. A key aspect... View Details
                    Keywords: Buying Process; Marketing; Sales; Distribution Channels; Segmentation; Entrepreneurship; Social Media; Consumer Products Industry; Consumer Products Industry; United States
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                      Richard S. Tedlow

                      Richard S. Tedlow is the Class of 1949 Professor of Business Administration at the Harvard Business School, where he is a specialist in the history of business.

                      Professor Tedlow received his B.A. from Yale in 1969 and his M.A. and Ph.D. in history from... View Details

                      Keywords: marketing industry; marketing industry; marketing industry; marketing industry; marketing industry; marketing industry

                        Dennis A. Yao

                        Dennis Yao is the Lawrence E. Fouraker Professor of Business Administration and Chair of the Doctoral Programs at Harvard Business School. He joined the faculty in 2004 after having been at the Wharton School, University of Pennsylvania. From 1991-1994 he served as... View Details

                        Keywords: automotive; defense; federal government; high technology
                        • 2012
                        • Working Paper

                        Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions

                        By: Geoffrey Jones
                        This working paper examines the creation of the global natural food and beauty categories before 2000. This is shown to have been a lengthy process of new category creation involving the exercise of entrepreneurial imagination. Pioneering entrepreneurs faced little... View Details
                        Keywords: Marketing; Consumer Goods; Entrepreneurs; Environment; Food; Globalization; Business History; Agribusiness; Agriculture and Agribusiness Industry; Beauty and Cosmetics Industry; Consumer Products Industry; Food and Beverage Industry; Asia; Europe; Latin America; Middle East; North and Central America
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                        • June 2009
                        • Supplement

                        F. William McNabb, Chairman, Vanguard Group, Interviewed by Professor John Quelch, April 2008

                        By: John A. Quelch
                        Professor John Quelch interviewed F. William McNabb, Chairman, Vanguard Group in April 2008 to review updates since the original case was published in 2004. View Details
                        Keywords: Growth and Development Strategy; Brands and Branding; Marketing Strategy; Financial Services Industry; United States
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                        • May 2010
                        • Article

                        Leadership Effort in Professional Radiology Associations

                        By: Srikant M. Datar, John Tan and Sanjay Saini
                        Professional associations advocate for their members' interests; provide forums for education, training, and certification; and support domain-specific research and development efforts. The purpose of this study was to determine the amount of resources devoted to the... View Details
                        Keywords: Leadership; Cooperation; Society; Health Industry
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