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  • All HBS Web  (5,406)
    • People  (32)
    • News  (1,974)
    • Research  (2,518)
    • Events  (20)
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← Page 9 of 5,406 Results →
  • May 1986
  • Supplement

Gillette Co.: Dry Idea Advertising (B), Video Introduction

Provides an overview of the two-part video: 1) bake-off participant interviews with managers from Gillette and its advertising agency for Dry Idea, and 2) creative presentations by the two bake-off competitors. View Details
Keywords: Advertising; Consumer Products Industry
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Bonoma, Thomas V. "Gillette Co.: Dry Idea Advertising (B), Video Introduction." Harvard Business School Supplement 586-146, May 1986.
  • 18 Aug 2014
  • News

Have a Better Idea To Improve Health Care?

  • 27 Dec 2009
  • News

Necessity forces companies to look for outside ideas

  • 18 May 2022
  • News

How the Best Teams Keep Good Ideas Alive

  • 16 May 2017
  • First Look

First Look at New Ideas and Research, May 16

promulgated by academic economists in the 1970s, is behind the idea that corporate managers should make shareholder value their primary concern and that boards should ensure they do. The theory regards shareholders as owners of the... View Details
Keywords: Re: Multiple Faculty
  • 14 Oct 2019
  • News

A Guide to the Big Ideas and Debates in Corporate Governance

  • June 26, 2024
  • Article

How NFT Royalties Work: Designs, Challenges, and New Ideas

By: Michael Blau, Scott Duke Kominers and Daren Matsuoka
Keywords: Royalties; NFTs; Framework; Ownership; Market Transactions
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Blau, Michael, Scott Duke Kominers, and Daren Matsuoka. "How NFT Royalties Work: Designs, Challenges, and New Ideas." a16zcrypto.com (June 26, 2024).
  • May 30, 2019
  • Article

Twitter Is Showing More Ads Instead of Better Ideas

By: Scott Duke Kominers
A social media company that doesn’t know much about its users needs to work harder on its business model. View Details
Keywords: Twitter; Business Model; Advertising; Strategy; Social Media
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Kominers, Scott Duke. "Twitter Is Showing More Ads Instead of Better Ideas." Bloomberg Opinion (May 30, 2019).
  • 1996
  • Book

Fast Forward: The Best Ideas on Managing Business Change

By: J. Champy and N. Nohria
Keywords: Change Management
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Champy, J., and N. Nohria. Fast Forward: The Best Ideas on Managing Business Change. Boston: Harvard Business School Press, 1996.
  • 20 Oct 2022
  • News

4 Business Ideas That Changed the World: Shareholder Value

  • Article

Embeddedness and New Idea Discussion in Professional Networks: The Mediating Role of Affect-Based Trust

By: Roy Y.J. Chua, M.W. Morris and P. Ingram
This article examines how managers' tendency to discuss new ideas with others in their professional networks depends on the density of shared ties surrounding a given relationship. Consistent with prior research which found that embeddedness enhances information flow,... View Details
Keywords: Information; Networks; Trust
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Chua, Roy Y.J., M.W. Morris, and P. Ingram. "Embeddedness and New Idea Discussion in Professional Networks: The Mediating Role of Affect-Based Trust." Journal of Creative Behavior 44, no. 2 (June 2010): 85–104.
  • 2016
  • Working Paper

Are 'Better' Ideas More Likely to Succeed? An Empirical Analysis of Startup Evaluation

By: Erin L. Scott, Pian Shu and Roman M. Lubynsky
This paper studies the uncertainty associated with screening early stage ventures. Using data on 652 ventures in high-growth industries, we examine whether experienced entrepreneurs, executives, and investors can predict the outcomes of early stage ventures by reading... View Details
Keywords: Commercialization; Entrepreneurship; Business Startups
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Scott, Erin L., Pian Shu, and Roman M. Lubynsky. "Are 'Better' Ideas More Likely to Succeed? An Empirical Analysis of Startup Evaluation." Harvard Business School Working Paper, No. 16-013, July 2015. (Revised October 2016.)
  • June 16, 2014
  • Article

Working With Your In-Laws Isn't Always a Terrible Idea

By: Josh Baron and Rob Lachenauer
This article delves into the complex dynamics involving in-laws within family-owned enterprises. In-laws often face a challenging dual role as they must conform to the same professional standards as non-family employees while concurrently grappling with perceptions of... View Details
Keywords: Family and Family Relationships; Family Ownership; Employees
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Baron, Josh, and Rob Lachenauer. "Working With Your In-Laws Isn't Always a Terrible Idea." Harvard Business Review (website) (June 16, 2014).
  • February 2004
  • Article

Breakthrough Ideas for 2004: Requiem for the Public Corporation

By: Joseph B. Fuller
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Fuller, Joseph B. "Breakthrough Ideas for 2004: Requiem for the Public Corporation." Harvard Business Review 82, no. 2 (February 2004): 22.
  • July 2017
  • Article

Uber's New Pricing Idea Is Good Theory, Risky Business

By: Scott Duke Kominers
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Kominers, Scott Duke. "Uber's New Pricing Idea Is Good Theory, Risky Business." Bloomberg View (June 13, 2017).
  • 5 Jun 2014
  • Lecture

From Idea to Reality: Value Based Health Care Delivery

By: Michael E. Porter
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Porter, Michael E. "From Idea to Reality: Value Based Health Care Delivery." Lecture at the Shifting Volume to Value: Preparing Your Practice for Health Reform, American Academy of Orthopaedic Surgeons, Washington, DC, USA, June 5, 2014.
  • October 1987 (Revised October 1989)
  • Background Note

Moving Ideas into Action: Mastering the Art of Change

By: Rosabeth M. Kanter
Discusses elements in organizing a large scale change effort: defining a shared vision, coalition building, management structure and process, communication and education, local participation and innovation, standards and measures, and symbols and signals. View Details
Keywords: Change Management; Communication; Policy; Innovation and Invention; Standards; Organizational Change and Adaptation; Strategy
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Kanter, Rosabeth M. "Moving Ideas into Action: Mastering the Art of Change." Harvard Business School Background Note 388-002, October 1987. (Revised October 1989.)
  • 25 Oct 2013
  • News

Why Rigging Your Earnings Calls Is a Bad Idea

  • 16 Dec 2010
  • News

The Good Fight: How Conflict Can Help Your Idea

  • 15 Jul 2025
  • News

How Sharing Smart Ideas on Social Can Boost Sales

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