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  • December 2023
  • Case

TikTok: The Algorithm Will See You Now

By: Shikhar Ghosh and Shweta Bagai
In a world where attention is a scarce commodity, this case explores the meteoric rise of TikTok—an app that transformed from a niche platform for teens into the most visited domain by 2021—surpassing even Google. Its algorithm was a sophisticated mechanism for... View Details
Keywords: Social Media; Applications and Software; Disruptive Innovation; Business and Government Relations; International Relations; Cybersecurity; Culture; Technology Industry; China; United States; India
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Ghosh, Shikhar, and Shweta Bagai. "TikTok: The Algorithm Will See You Now." Harvard Business School Case 824-125, December 2023.
  • January 1986 (Revised March 1993)
  • Case

Centex Telemanagement, Inc.

By: William A. Sahlman
Contains a description of the events surrounding the financing of Centex Telemanagement, Inc. by Sierra Ventures, a venture capital fund. The case is written from the perspective of the venture capitalists and is designed to teach students about the process of venture... View Details
Keywords: Venture Capital
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Sahlman, William A. "Centex Telemanagement, Inc." Harvard Business School Case 286-059, January 1986. (Revised March 1993.)
  • October 1995
  • Case

Centex Telemanagement, Inc. (B)

By: William A. Sahlman and Andrew S. Janower
Contains a description of the events surrounding the financing of Centex Telemanagement, Inc. by Sierra Ventures, a venture capital fund. The case is written from the perspective of the venture capitalists and is designed to teach students about the process of venture... View Details
Keywords: Venture Capital; Financing and Loans; Financial Institutions; Business Startups
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Sahlman, William A., and Andrew S. Janower. "Centex Telemanagement, Inc. (B)." Harvard Business School Case 396-102, October 1995.
  • October 1979 (Revised January 1983)
  • Background Note

IBM Corp., Background Note

Describes some aspects of how the senior managers of IBM conducted its affairs. Much of this note is a factual description of the design of the organization and of the formal process by which members of the organization worked together. Also contains excerpts from... View Details
Keywords: Management Style; Organizational Design; Organizational Structure; Management Teams; Computer Industry; United States
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Vancil, Richard F. "IBM Corp., Background Note." Harvard Business School Background Note 180-034, October 1979. (Revised January 1983.)
  • September 2003 (Revised October 2010)
  • Case

A Pain in the Hip

By: Richard M.J. Bohmer
Describes in detail the process of diagnosing the cause of a sore hip in a young girl. Referred to the emergency room by her pediatrician, the child is subjected to a set of diagnostic tests over a two-day period, each designed to reduce the uncertainty surrounding the... View Details
Keywords: Production; Service Delivery; Service Operations; Performance Improvement; Health Industry
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Bohmer, Richard M.J. "A Pain in the Hip." Harvard Business School Case 604-012, September 2003. (Revised October 2010.)
  • June 2005 (Revised September 2005)
  • Case

Accounting at MacCloud Winery

By: David F. Hawkins, Robert S. Kaplan and Gregory S. Miller
Uses a fictional new winery to introduce accounting concepts and practices such as assets, liabilities, expenses, the matching principle, and contingent activities. Designed to approach the subject at a conceptual level, allowing class discussion to focus on the... View Details
Keywords: Financial Reporting; Theory; Accounting
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Hawkins, David F., Robert S. Kaplan, and Gregory S. Miller. "Accounting at MacCloud Winery." Harvard Business School Case 105-081, June 2005. (Revised September 2005.)
  • April 2011 (Revised May 2011)
  • Case

EMC2: Delivering Customer Centricity

By: Thomas Steenburgh and Jill Avery
This case introduces the concept of customer centricity and traces its development at EMC, the world's leading data storage hardware and information management software company. EMC's customers had historically relied on EMC salespeople to guide them through the... View Details
Keywords: Business Model; Interpersonal Communication; Customer Relationship Management; Knowledge Acquisition; Marketing Strategy; Organizational Change and Adaptation; Salesforce Management; Social and Collaborative Networks; Internet; Information Technology Industry
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Steenburgh, Thomas, and Jill Avery. "EMC2: Delivering Customer Centricity." Harvard Business School Case 511-124, April 2011. (Revised May 2011.)
  • March 1974 (Revised June 1995)
  • Case

First National City Bank Operating Group (B)

By: Jay W. Lorsch
Growth in demands on the bank's "back office" required a totally new approach to management. New stress on systems orientation, objectives, measurement, process design and control has resulted in lower costs, fewer people, and higher quality. Also resulted in fear,... View Details
Keywords: Change Management; Transition; Banks and Banking; Management Practices and Processes; Managerial Roles; Production; Outcome or Result; Banking Industry
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Lorsch, Jay W. "First National City Bank Operating Group (B)." Harvard Business School Case 474-166, March 1974. (Revised June 1995.)
  • August 1994 (Revised May 2001)
  • Case

ITT Automotive: Global Manufacturing Strategy (1994)

By: Gary P. Pisano and Sharon L. Rossi
ITT Automotive is in the process of developing a new-generation antilock brake system (ABS), designated the MK-20. The case focuses on the level of automation to be used in the production of this new system, and whether all plants should use the same process... View Details
Keywords: Information Technology; Innovation Strategy; Production; Product Development; Globalized Firms and Management; Performance Productivity; Manufacturing Industry; Auto Industry; Belgium; Germany; United States
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Pisano, Gary P., and Sharon L. Rossi. "ITT Automotive: Global Manufacturing Strategy (1994)." Harvard Business School Case 695-002, August 1994. (Revised May 2001.)
  • January 2023 (Revised June 2024)
  • Case

Adams + Beasley Associates

By: Dennis Campbell and Iuliana Mogosanu
This case illustrates how a strong culture, founder-led SME designed and used a unique performance metric—the job security index—to manage through periods of economic uncertainty. The case centers specifically on how the job security index was used in an interactive... View Details
Keywords: Financial Crisis; Measurement and Metrics; Employee Ownership; Risk and Uncertainty; Small Business; Leadership; Organizational Culture
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Campbell, Dennis, and Iuliana Mogosanu. "Adams + Beasley Associates." Harvard Business School Case 123-051, January 2023. (Revised June 2024.)
  • Research Summary

Managing Product Development in Rapidly Changing Environments

By: Alan D. MacCormack
A consistent finding in many studies of innovation is the repeated failure of established firms when faced with radical changes in their core markets or technologies. Professor MacCormack's research takes the view that many of these failures can be attributed to the... View Details
  • June 2014
  • Teaching Note

Lit Motors

By: Thomas Eisenmann
In mid-2012 Lit Motors had created both engineering and design prototypes and conducted initial customer tests on less than $750,000 of investment. Lit Motors' founder, Daniel Kim, had started the company to design and manufacture an efficient electric 2-wheeled... View Details
Keywords: Lean Startup; Prototyping; Electric Vehicle; Urban Vehicle; Customer Test; Gyroscope; Entrepreneurs; Development Stage Enterprises; Creativity; Disruptive Technologies; Consumer Surveys; Market Segmentation; Manufacturing Costs; Entrepreneurship; Auto Industry; United States; California
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Eisenmann, Thomas. "Lit Motors." Harvard Business School Teaching Note 814-120, June 2014.
  • August 2009
  • Case

SK Telecom: Pursuing Happiness through Corporate Social Responsibility

By: Christopher Marquis, Kwang Y. Ryu, Philip H. Mirvis and Bobbi Thomason
Since 2006, SK Telecom has worked to develop strategic corporate social responsibility (CSR) programs that are aligned with its business operations and corporate mission. The case tracks the original assessment process the company went through and successive... View Details
Keywords: Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Organizational Design; Organizational Structure; Corporate Strategy; Telecommunications Industry; South Korea
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Marquis, Christopher, Kwang Y. Ryu, Philip H. Mirvis, and Bobbi Thomason. "SK Telecom: Pursuing Happiness through Corporate Social Responsibility." Harvard Business School Case 410-042, August 2009.
  • October 2002 (Revised March 2013)
  • Case

Intermountain Health Care

By: Richard M.J. Bohmer, Amy C. Edmondson and Laura Feldman
Intermountain Health Care (IHC), an integrated delivery system based in Utah, has adopted a new strategy for managing health care delivery. The approach focuses management attention not only on the facilities where care takes place but also on physician decision making... View Details
Keywords: Ethnicity; Innovation Strategy; Cost Management; Information Technology; Organizational Structure; Technology Adoption; Performance Improvement; Problems and Challenges; Adoption; Change Management; Cost vs Benefits; Health Care and Treatment; Health Industry; Utah
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Bohmer, Richard M.J., Amy C. Edmondson, and Laura Feldman. "Intermountain Health Care." Harvard Business School Case 603-066, October 2002. (Revised March 2013.)
  • October 2001 (Revised November 2002)
  • Case

Herman Miller(B): Creating Innovation Streams

By: Sandra J. Sucher and Stacy McManus
In 1997, Mike Volkema faced the difficulty of attempting to revitalize a once dynamic organization. Volkema wondered how he could incorporate advances made within subsidiaries, such as Miller SQA's business model innovation, into the company as a whole while also... View Details
Keywords: Innovation and Invention; Innovation and Management; Product Design; Product Development; Product; Supply Chain Management; Business Model; Service Delivery; Customer Value and Value Chain; Manufacturing Industry; Consumer Products Industry
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Sucher, Sandra J., and Stacy McManus. "Herman Miller(B): Creating Innovation Streams." Harvard Business School Case 602-024, October 2001. (Revised November 2002.)
  • May 2003
  • Module Note

Managing Product Development

By: Stefan H. Thomke
Introduces students to the managerial aspects critical to conceiving, designing, and developing innovative products and services. Considers the full range of activities required: learning about customer needs, understanding and managing experimentation and problem... View Details
Keywords: Product Design; Product Development; Service Operations; Business or Company Management; Projects; Management Practices and Processes; Experience and Expertise; Customers; Research; Management Skills; Integration
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Thomke, Stefan H. "Managing Product Development." Harvard Business School Module Note 603-088, May 2003.
  • December 2012 (Revised November 2014)
  • Case

Lit Motors

By: Thomas R. Eisenmann and Alex Godden
In mid-2012 Lit Motors had created both engineering and design prototypes and conducted initial customer tests on less than $750,000 of investment. Lit Motors' founder, Daniel Kim, had started the company to design and manufacture an efficient electric 2-wheeled... View Details
Keywords: Lean Startup; Prototyping; Electric Vehicle; Urban Vehicle; Customer Tests; Gyroscope; Entrepreneurs; Development Stage Enterprises; Creativity; Disruptive Technologies; Consumer Surveys; Market Segmentation; Manufacturing Costs; Entrepreneurship; Auto Industry; United States; California
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Eisenmann, Thomas R., and Alex Godden. "Lit Motors." Harvard Business School Case 813-079, December 2012. (Revised November 2014.)
  • October 1995
  • Case

Centex Telemanagement, Inc. (A)

By: William A. Sahlman and Andrew S. Janower
Contains a description of the events surrounding the financing of Centex Telemanagement, Inc. by Sierra Ventures, a venture capital fund. The case is written from the perspective of the venture capitalists and is designed to teach students about the process of venture... View Details
Keywords: Business Startups; Venture Capital; Entrepreneurship; Financing and Loans
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Sahlman, William A., and Andrew S. Janower. "Centex Telemanagement, Inc. (A)." Harvard Business School Case 396-101, October 1995.
  • March 2017
  • Teaching Note

Sales Compensation Vignettes

By: Frank V. Cespedes
This Teaching Note supports the case study comprising two vignettes about startup companies considering whether and how to change their sales compensation plans. The case allows students to compare and contrast the objectives, structure, and process of sales incentives... View Details
Keywords: Compensation; Sales; Strategy; Compensation and Benefits
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Cespedes, Frank V. "Sales Compensation Vignettes." Harvard Business School Teaching Note 817-104, March 2017.
  • October 1989 (Revised May 1996)
  • Case

Xerox Corp.: Leadership Through Quality (A)

By: Todd D. Jick and Leonard A. Schlesinger
Describes the "Leadership Through Quality" effort undertaken by Xerox in the 1980s. Includes the history of Xerox in the 1970s and its need to make major changes in quality by the 1980s. Most of the remainder of the case details the step-by-step process by which Xerox... View Details
Keywords: Organizational Change and Adaptation; Strategic Planning; Quality; Leadership; Organizational Culture; Service Industry; Electronics Industry
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Jick, Todd D., and Leonard A. Schlesinger. "Xerox Corp.: Leadership Through Quality (A)." Harvard Business School Case 490-008, October 1989. (Revised May 1996.)
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