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- Multimedia (21)
- Faculty Publications (105)
Show Results For
- All HBS Web
(857)
- People (1)
- News (236)
- Research (266)
- Events (4)
- Multimedia (21)
- Faculty Publications (105)
- 2021
- Working Paper
The Value of Descriptive Analytics: Evidence from Online Retailers
By: Ron Berman and Ayelet Israeli
Does the adoption of descriptive analytics impact online retailer performance, and if so, how? We use the synthetic difference-in-differences method to analyze the staggered adoption of a retail analytics dashboard by more than 1,500 e-commerce websites, and we find an... View Details
Keywords: Descriptive Analytics; Big Data; Synthetic Control; E-commerce; Online Retail; Difference-in-differences; Martech; Internet and the Web; Analytics and Data Science; Performance; Retail Industry
Berman, Ron, and Ayelet Israeli. "The Value of Descriptive Analytics: Evidence from Online Retailers." Harvard Business School Working Paper, No. 21-067, November 2020. (Revised December 2021. Accepted at Marketing Science.)
Facebook's Platforms
In early 2009, Facebook was the largest global on-line social network, with 175 million members. However, it generated relatively little revenue from its advertising... View Details
- Article
Meaning and Momentum in the Integrated Reporting Movement
By: Robert G. Eccles, Michael P. Krzus and Sydney Ribot
In this summary of their recently published book, the authors provide an update of the state of the integrated reporting (or ) movement, whose aim is to persuade companies to provide fuller disclosure of material nonfinancial (or "ESG") factors and how they are... View Details
Eccles, Robert G., Michael P. Krzus, and Sydney Ribot. "Meaning and Momentum in the Integrated Reporting Movement." Journal of Applied Corporate Finance 27, no. 2 (Spring 2015): 8–17.
The Surprising Power of Online Experiments
In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At Bing a small headline change an employee proposed was deemed a low priority and shelved for months until one engineer decided to do a quick online controlled... View Details
- Web
Live from Klarman Hall - Alumni
available below. Women's Leadership Summit: Celebrating and Advancing Women Leaders November 7 & 8, 2024 In early November, over 600 HBS alumni came back to campus for the Women’s Leadership Summit. For the full list of speaker bios, visit the conference View Details
- Research Summary
Workforce Change
By: Sandra J. Sucher
This research encompasses layoffs, furloughs and restructuring, global practices that affect millions of employees and thousands of companies every year. In this work I aim to replace bad practice that damages trust with good (or at least better) practice through... View Details
- 21 Oct 2014
- First Look
First Look: October 21
2009, the cofounders of Rent the Runway (RTR), a website that rented designer dresses, are debating whether to grow their startup at a measured pace and focus on improving operational effectiveness or raise a new round of venture capital... View Details
Keywords: Sean Silverthorne
- Web
Find Answers - MBA
information session and tour on our events page . How can I sign up for a classroom visit and is there a limit to how many I can attend? To schedule a class visit please refer to the visit page on of our website at least one to two weeks... View Details
- 2019
- Working Paper
Real Exchange Rate Behavior: New Evidence from Matched Retail Goods
By: Alberto Cavallo, Brent Neiman and Roberto Rigobon
We use a dataset containing daily prices for thousands of matched retail products in nine countries to study tradable-goods real exchange rates. Prices were collected from the websites of large multi-channel retailers and then carefully matched into narrowly-defined... View Details
Keywords: Purchasing Power Parity; Online Prices; Real Exchange Rate; Macroeconomics; Currency Exchange Rate; Price; Internet and the Web
Cavallo, Alberto, Brent Neiman, and Roberto Rigobon. "Real Exchange Rate Behavior: New Evidence from Matched Retail Goods." Harvard Business School Working Paper, No. 20-040, January 2019.
- September–October 2017
- Article
The Surprising Power of Online Experiments: Getting the Most Out of A/B and Other Controlled Tests
By: Ron Kohavi and Stefan Thomke
In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At Bing, a small headline change an employee proposed was deemed a low priority and shelved for months until one engineer decided to do a quick online controlled... View Details
Kohavi, Ron, and Stefan Thomke. "The Surprising Power of Online Experiments: Getting the Most Out of A/B and Other Controlled Tests." Harvard Business Review 95, no. 5 (September–October 2017): 74–82.
- Web
Value-Based Health Care - Institute For Strategy And Competitiveness
the Profession II, given after students have taken their clinical clerkships. Read More on Their Website Petrie-Flom Center for Health Law and Policy, Harvard Law School The Petrie-Flom Center for Health Law Policy, Biotechnology, and... View Details
- Program
Strategic Perspectives in Nonprofit Management
organizations, or consulting firms Program fees are subsidized by Harvard Business School and its Social Enterprise Initiative. Limited, additional need-based scholarship funding may be available. Visit the HBS Social Enterprise Initiative View Details
- 17 May 2017
- Research & Ideas
Minorities Who 'Whiten' Job Resumes Get More Interviews
Organizations now have an opportunity to recognize this issue as a pinch point, so they can do something about it.” In one study, the researchers created resumes for black and Asian applicants and sent them out for 1,600 entry-level jobs posted on job search View Details
Keywords: by Dina Gerdeman
- August 2022
- Background Note
Retail Media Networks
By: Eva Ascarza, Ayelet Israeli and Celine Chammas
In 2022, retail media was one of the fastest growing segments in digital advertising. A retail media network (RMN) allows a retailer to use its assets for advertising. Retailers set up an advertising business by allowing marketers to buy advertising space across their... View Details
Keywords: Advertisers; Advertising Media; Media And Broadcasting Industry; Retail; Retail Analytics; Retail Promotion; Retailing; Ecommerce; E-Commerce Strategy; E-commerce; Marketing Communication; Targeting; Targeted Advertising; Targeted Marketing; Advertising; Marketing; Marketing Communications; Marketing Strategy; Brands and Branding; Media; Marketing Channels; Retail Industry; Consumer Products Industry; Advertising Industry; United States
Ascarza, Eva, Ayelet Israeli, and Celine Chammas. "Retail Media Networks." Harvard Business School Background Note 523-029, August 2022.
- 25 Jan 2024
- Research & Ideas
Being a Team Player: Why College Athletes Succeed in Business
doctoral student at Duke University’s Fuqua School of Business; and Vladimir Mukharlyamov, an assistant professor at Georgetown University’s McDonough School of Business. Socioeconomics not the whole story After compiling 5.3 million profiles from 44 institutions using... View Details
Keywords: by Rachel Layne
- Research Summary
People Are Experience Goods: Improving Online Dating with Virtual Dates
Because internet search mechanisms are designed for finding searchable items, we tend to conceptualize the things we seek online in terms of their objective characteristics. For some pursuits, however, this illuminates a mismatch between processes and goals. In online... View Details
- 25 Apr 2023
- Op-Ed
How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model
Two China-based retail platforms, SHEIN and Temu, are getting a huge amount of attention in the fashion industry these days. I believe that the significance of these platforms goes way beyond the ability to give consumers trendy, low-priced fast-fashion merchandise.... View Details
- Web
Residential Life - MBA
Harvard University Housing website includes self-service, private-market apartment, room, and house rental listings; roommate listings for Harvard affiliates; and short-term sublet and bed and breakfast listings. Campus Tour Our vibrant... View Details
- October 2017 (Revised November 2017)
- Case
NYC311
By: Constantine E. Kontokosta, Mitchell Weiss, Christine Snively and Sarah Gulick
Joe Morrisroe, executive director for NYC311, had some gut instincts but no definitive answer to the question he was just asked by one of the mayor’s deputies: “Are some communities being underserved by 311? How do we know we are hearing from the right people?” Founded... View Details
Keywords: New York City; NYC; 311; NYC311; Big Data; Equal Access; Bias; Data Analysis; Public Entrepreneurship; Urban Informatics; Predictive Analytics; Chief Data Officer; Data Analytics; Cities; City Leadership; Analytics and Data Science; Analysis; Prejudice and Bias; Entrepreneurship; Public Sector; City; Public Administration Industry; New York (city, NY)
- Web
Students on the Job Market - Doctoral
it does not have its intended effect of reducing only myopic repurchases. Efficient repurchases decline at least as much as myopic repurchases. Faculty Advisor(s): Charles C.Y. Wang (Chair), Jonas Heese , and Aiyesha Dey Curriculum Vitae | View Details