Publications

14 Apr 2003
Research & Ideas

Andy Grove on the Confident Leader

digital form, stored in this platform, and therefore ready to be transported in digital form. WK: Journeying from one business model to another is a formidable leadership challenge, especially in an industry so given to continual technological transformation. How do... View Details

Keywords: by Walter Kiechel; Technology

Producing Prosperity: Why America Needs a Manufacturing Renaissance

Companies compete on the decisions they make. For years—even decades—in response to intensifying global competition, companies decided to outsource their manufacturing operations in order to reduce costs. But we are now seeing the alarming long-term effect of those... View Details

11 Mar 2013
Research & Ideas

Marissa Mayer Should Bridge Distance Gap with Remote Workers

Marissa Mayer's decision to ask Yahoo! employees to work from offices rather than at home has at least two potentially negative consequences, one for her and one for her employees. But she can mitigate both by linking personal and... View Details

Keywords: by Lakshmi Ramarajan; Publishing; Web Services

Article

The Critical Role of Second-order Normative Beliefs in Predicting Energy Conservation

By: Jon M. Jachimowicz, Oliver P. Hauser, Julia D. O'Brien, Erin Sherman and Adam D. Galinsky

Sustaining large-scale public goods requires individuals to make environmentally friendly decisions today to benefit future generations. Recent research suggests that second-order normative beliefs are more powerful predictors of behaviour than first-order personal... View Details

Keywords: Climate Change; Energy; Environmental Sustainability; Household; Behavior; Values and Beliefs; Forecasting and Prediction

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06 Nov 2008
Working Paper Summaries

Extending Producer Responsibility: An Evaluation Framework for Product Take-Back Policies

Keywords: by Michael W. Toffel, Antoinette Stein & Katharine L. Lee; Chemical

2019
Working Paper

Does Apple Anchor a Shopping Mall? The Effect of the Technology Stores on the Formation of Market Structure

By: Doug J. Chung, Kyoungwon Seo and Reo Song

This study examines the effect of technology stores—company-owned Apple and Microsoft retail stores—on mall configuration. We formulate a structural model that considers the endogenous location decisions of retail stores, taking into account both market characteristics... View Details

Keywords: Apple Store; New Anchor Store; Discrete Game; Complete Information; Multiple Equilibria; GPGPU Technology; Simulator; Bayesian Estimation; Shopping Mall; Spillover

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10 Apr 2013
News

New Harvard Business School program expands on marketing case studies of Jay-Z, Lady Gaga

27 Aug 2019
Blog Post

Meet the PRIDE Club

promoting understanding of the queer experience, we will increase acceptance and advance our equality as business leaders. Meet the PRIDE Executive Leadership Team Co-President, Daniel Hall (he/him/his) Dan is a former U.S. Army... View Details

May 2016 (Revised March 2020)
Teaching Note

Cyberdyne: A Leap to the Future

By: Doug J. Chung and Mayuka Yamazaki

Cyberdyne Inc. was a Japanese technology venture founded in 2004 by scientist Yoshiyuki Sankai to commercialize a hybrid assistive limb (HAL). HAL was a robotic exoskeleton system for people who had difficulty walking due to nervous system disabilities resulting from... View Details

Keywords: Health Disorders; Technological Innovation; Marketing Strategy; Decisions; Product Launch; Medical Devices and Supplies Industry

November 2002 (Revised November 2005)
Case

MontGras: Export Strategy for a Chilean Winery

By: David J. Arnold, Howard H. Stevenson and Alexandra de Royere

MontGras, a medium-sized Chilean winery, has to formulate an export strategy. It has to decide whether to emphasize the U.S. or U.K. markets, which also offer different positioning and pricing proposals. It has twice failed to penetrate the U.S. market because... View Details

Keywords: Decision Choices and Conditions; Cost Management; Global Strategy; Growth and Development Strategy; Marketing Strategy; Product Positioning; Business and Stakeholder Relations; Business Strategy; Valuation

January 2021
Article

Veil-of-Ignorance Reasoning Mitigates Self-Serving Bias in Resource Allocation During the COVID-19 Crisis

By: Karen Huang, Regan Bernhard, Netta Barak-Corren, Max Bazerman and Joshua D. Greene

The COVID-19 crisis has forced healthcare professionals to make tragic decisions concerning which patients to save. Furthermore, the COVID-19 crisis has foregrounded the influence of self-serving bias in debates on how to allocate scarce resources. A utilitarian... View Details

Keywords: Self-serving Bias; Procedural Justice; Bioethics; COVID-19; Fairness; Health Pandemics; Resource Allocation; Decision Making

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09 Oct 2012
First Look

First Look: October 9

and inspiring work; and the environment, by becoming carbon neutral. The case covers the decisions that Warby Parker must make at the beginning of its third year of existence as a consequence of growth and in order to avoid losing... View Details

Keywords: Sean Silverthorne

March 2024 (Revised August 2024)
Case

Darktrace: Scaling Cybersecurity and AI (A)

By: Jeffrey F. Rayport and Alexis Lefort

In 2023, Darktrace CEO Poppy Gustafsson was contemplating her growth strategy at a leading U.K.-based cybersecurity venture, launched in 2013 by a group of anti-terror cyber specialists, University of Cambridge mathematicians, and artificial intelligence (AI) experts.... View Details

Keywords: Technology; Talent; Scaling; Entrepreneurship; Cybersecurity; Leadership; Business Growth and Maturation; Recruitment; Resignation and Termination; AI and Machine Learning; Growth and Development Strategy; Organizational Culture; Going Public; Technology Industry; United Kingdom; Europe; United States

27 Jan 2015
Working Paper Summaries

College Admissions as Non-Price Competition: The Case of South Korea

Keywords: by Christopher Avery, Alvin E. Roth & Soohyung Lee; Education

Article

Enacting Rituals to Improve Self-control

By: D. A. Tian, J. Schroeder, G. Haubl, J. Risen, M. I. Norton and F. Gino

Rituals are predefined sequences of actions characterized by rigidity and repetition. We propose that enacting ritualized actions can enhance subjective feelings of self-discipline, such that rituals can be harnessed to improve behavioral self-control. We test this... View Details

Keywords: Behavior; Perception; Personal Characteristics; Health

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Faculty & Research

business practices and managerial disciplines to drive sustained, high-impact social change. All Initiatives & Projects There are no upcoming events. Recent Publications Using Satellites and Phones to Evaluate and Promote Agricultural... View Details

August 2018 (Revised February 2019)
Case

Shindigz

By: Frank Cespedes

Shindigz provides party and celebratory items for various occasions and events through its branded online channel, through third-party retail and wholesale channels, and external online marketplaces. The case focuses on pricing challenges facing a venture with an... View Details

Keywords: Ecommerce; Pricing; Price; Strategy; Decision Making; Brands and Branding; Distribution Channels; E-commerce; Consumer Products Industry

March 2021 (Revised January 2023)
Case

The Trouble with TCE

By: Vincent Pons, Rafael Di Tella and Galit Goldstein

Trichloroethylene, or TCE, was a chemical used by tens of thousands of businesses in the United States. It was an affordable tool for many. Yet, TCE had been associated with important health risks, including cancer and autoimmune disease. TCE potentially posed other... View Details

Keywords: Trichloroethylene; Toxicity; Lobbying; Chemicals; Health Disorders; Governing Rules, Regulations, and Reforms; Policy; Ethics; Business and Government Relations; Chemical Industry; United States