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- All HBS Web (213)
- Faculty Publications (125)
Show Results For
- All HBS Web (213)
- Faculty Publications (125)
- August 2024 (Revised January 2025)
- Case
Barbie: Reviving a Cultural Icon at Mattel
The 2023 release of the live-action film Barbie, and its accompanying marketing blitz, incited a worldwide Barbie craze. Suddenly Barbie was everywhere, a celebrated icon reinstated at the forefront of cultural conversation. This goodwill stood in contrast to... View Details
Keywords: Brands and Branding; Media; Intellectual Property; Business Strategy; Entertainment; Gender; Public Opinion; Marketing Strategy; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; United States
Ofek, Elie, Ryann Noe, and Sarah Mehta. "Barbie: Reviving a Cultural Icon at Mattel." Harvard Business School Case 525-006, August 2024. (Revised January 2025.)
- 19 Jul 2019
- Blog Post
Making a Broader Impact with Multiple Disciplines
harness big picture thinking, creativity, and problem solving to improve the lives of others. This experience was so transformational that I started my own non-profit, the Medical Device Hatchery, to help... View Details
- October 1989 (Revised May 1996)
- Teaching Note
Walt Disney Co.'s Yen Financing, Teaching Note
By: W. Carl Kester
Teaching Note for (9-287-058). View Details
- April 1984
- Case
General Cinema Corp. (B)
By: Hugo Uyterhoeven
Uyterhoeven, Hugo. "General Cinema Corp. (B)." Harvard Business School Case 384-241, April 1984.
- 01 Mar 2006
- News
The Producers
United States’ most visible, influential export. But given its uncertainties, what would drive HBS alumni to enter an industry characterized in the best of times as “the business of rejection”? * * * * * In Hollywood, the spotlight... View Details
- June 1995
- Case
Bright Horizons: "Caring for Tomorrow" Videotape
By: Hugo Uyterhoeven
Keywords: Entertainment; Media; Technology; Motion Pictures and Video Industry; Motion Pictures and Video Industry
Uyterhoeven, Hugo. Bright Horizons: "Caring for Tomorrow" Videotape. Harvard Business School Multimedia/Video Case 395-517, June 1995.
- 06 Apr 2016
- Research & Ideas
Should Entrepreneurs Pitch Products or Ideas for Products?
In trying to secure financial backing for a new product, independent innovators generally face the question of how much to invest in development before showing it around. Should they create, say, a working prototype (and maybe even generate sales) or pitch the idea for... View Details
- April 2023 (Revised April 2024)
- Teaching Note
Netflix's Culture: Binge or Cringe?
By: Hubert Joly, Leonard A. Schlesinger, James Barnett and Stacy Straaberg
Teaching Note for HBS Case No. 522-096. View Details
Keywords: Compensation and Benefits; Employees; Recruitment; Resignation and Termination; Retention; Selection and Staffing; Innovation and Management; Innovation Strategy; Leadership Style; Business or Company Management; Management Style; Media; Business Processes; Organizational Culture; Organizational Structure; Performance Expectations; Performance Productivity; Creativity; Business Strategy; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; North America; California; Canada; Europe; Middle East; Africa; Asia; Latin America
- 09 Jan 2020
- Blog Post
Navigating Grey in the Ever-Evolving Tech Community
at the intersection of business and creative. I’ve worked very closely with and/or managed creatives, but because I’m not technically skilled (as a motion designer, visual designer, View Details
- 01 Dec 2005
- News
One-on-One with Peter Cuneo
event” and “radical change” for the company, Marvel has secured $525 million of nonrecourse debt (its film characters serve as collateral) to produce ten motion pictures. With Paramount as its distributor,... View Details
- June 2005
- Teaching Note
The Walt Disney Co.: The Entertainment King (TN)
By: David J. Collis
Teaching Note to (9-701-035). View Details
- October 2014
- Case
MCA Matsushita (A)
By: Andrew Wasynczuk and Karen Huang
- 01 Apr 2001
- News
Books: A Nation Transformed by Information
States was founded, a postal system (including roads) for the distribution of mail, copyright laws to protect intellectual property, and a plethora of newspapers and books were extant. The advent of... View Details
Keywords: Information
- 15 Jun 2021
- News
Case Study: Inside Story
Illustration by Lu Zhang Amelia Lin (MBA 2016) grew up feasting on the stories her parents told about how they met and what it was like for them to leave China to start a new life in the United States. These narratives were central to... View Details
- August 2023
- Technical Note
Two Ways of Pursuing a Calling
By: Leslie Perlow and Hannah Weisman
Work can be a means to a financial end, a stepping stone to higher-level jobs, or a meaningful end in itself: a calling. The technical note provides an overview of two different ways people can pursue a calling: with an internal focus or external focus. View Details
Keywords: Personal Development and Career; Job Search; Job Design and Levels; Happiness; Identity; Well-being; Motivation and Incentives; Human Needs; Satisfaction; Mission and Purpose; Health Industry; Health Industry; Health Industry; Health Industry; Health Industry
Perlow, Leslie, and Hannah Weisman. "Two Ways of Pursuing a Calling." Harvard Business School Technical Note 424-023, August 2023.
- 04 Apr 2017
- First Look
First Look at New Research, April 4
productions. He reflects on the movie-making business and on the numerous barriers to entry he may face in entering the competitive motion picture industry. Purchase this case:... View Details
Keywords: Sean Silverthorne
- 01 Jun 2020
- News
Keeping the Beat
fan to be comfortable with consuming musical experiences in a virtual format.” —Kiran Gandhi (MBA 2015) Dan Morrell: Artist and activist Madame Gandhi got her big break in the music industry when she was... View Details
- 01 Sep 2004
- News
Hollywood Story
Ruth Epstein (MBA ’88) never went to film school, but nine years at Goldman Sachs proved to be great training for her new career in Hollywood. With fifteen-hour workdays filled with legal and financial negotiations, View Details
- 16 Apr 2021
- Blog Post
Shekeyla Caldwell Sandore: Why 'A Name Like Mine' Matters
crazy and amazing to get that support. I have friends with zero children in their lives, but they supported me and liked the story. Former coworkers sent me pictures View Details
- 01 Dec 2006
- News
Adventure in Reading
Jeff Norton (MBA ’03) credits the old Choose Your Own Adventure book series, where young readers could pick different plot directions, with making a difference in his life. “I was a reluctant reader as a boy,” Norton told Toronto’s Globe View Details