Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (6,166) Arrow Down
Filter Results: (6,166) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (12,082)
    • People  (60)
    • News  (2,832)
    • Research  (6,166)
    • Events  (72)
    • Multimedia  (107)
  • Faculty Publications  (4,141)

Show Results For

  • All HBS Web  (12,082)
    • People  (60)
    • News  (2,832)
    • Research  (6,166)
    • Events  (72)
    • Multimedia  (107)
  • Faculty Publications  (4,141)
← Page 9 of 6,166 Results →
Sort by

Are you looking for?

→Search All HBS Web
  • 02 May 2005
  • What Do You Think?

Where is Consumer Generated Marketing Taking Us?

trends? What do you think? Note: The term "consumer generated marketing" is derived from a term, "consumer-generated media," coined by Pete Blackshaw, chief marketing officer of Intelliseek, an Internet-based View Details
Keywords: by James Heskett
  • 2022
  • Working Paper

Consumer Reviews and Regulation: Evidence from NYC Restaurants

By: Chiara Farronato and Georgios Zervas
We investigate the informativeness of hygiene signals in online reviews, and their effect on consumer choice and restaurant hygiene. We first extract signals of hygiene from Yelp. Among all dimensions that regulators monitor through mandated restaurant inspections, we... View Details
Keywords: Restaurants; Reviews; Hygiene; Yelp; Regulation; Food; Governing Rules, Regulations, and Reforms; Consumer Behavior
Citation
Find at Harvard
Read Now
Related
Farronato, Chiara, and Georgios Zervas. "Consumer Reviews and Regulation: Evidence from NYC Restaurants." NBER Working Paper Series, No. 29715, February 2022.
  • 2020
  • Working Paper

Accounting for Product Impact in the Consumer Finance Industry

By: George Serafeim and Katie Trinh
We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor credit card providers within the consumer finance industry. We design a monetization methodology that allows us to calculate monetary impact estimates... View Details
Keywords: Product Innovation; Impact; Impact Investing; Impact Measurement; ESG; ESG (Environmental, Social, Governance) Performance; ESG Ratings; Social Corporate Responsibility; Corporate Social Responsibility; Social Impact; Consumer Finance; Financial Services; Financial Inclusion; Product; Product Design; Product Positioning; Society; Corporate Social Responsibility and Impact; Personal Finance; Credit Cards; Financial Services Industry
Citation
SSRN
Read Now
Related
Serafeim, George, and Katie Trinh. "Accounting for Product Impact in the Consumer Finance Industry." Harvard Business School Working Paper, No. 21-061, November 2020. (Revised December 2020.)
  • 1971
  • Working Paper

A Simple General Equilibrium Model of the Term Structure of Interest Rates

By: Jerry R. Green
Citation
Related
Green, Jerry R. "A Simple General Equilibrium Model of the Term Structure of Interest Rates." Harvard Institute of Economic Research Discussion Paper, No. 183, January 1971.
  • 2019
  • Book

The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power

By: Shoshana Zuboff
In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in... View Details
Keywords: Consumer Profiling; Consumer Behavior; Forecasting and Prediction; Information Technology; Power and Influence; Ethics; Society; Transformation
Citation
Find at Harvard
Purchase
Related
Zuboff, Shoshana. The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power. New York: PublicAffairs, 2019.
  • May 2019
  • Article

Who Consumes Firm Disclosures? Evidence from Earnings Conference Calls

By: Anne Heinrichs, Jihwon Park and Eugene F. Soltes
Using a set of proprietary records, we examine who consumes quarterly earnings conference calls and under which circumstances the calls are consumed. While there is significant interest in calls by institutional investors and sell-side analysts, we find that investors... View Details
Keywords: Disclosure; Conference Calls; Firm News; Corporate Disclosure; Business Earnings; Situation or Environment
Citation
Find at Harvard
Purchase
Related
Heinrichs, Anne, Jihwon Park, and Eugene F. Soltes. "Who Consumes Firm Disclosures? Evidence from Earnings Conference Calls." Accounting Review 94, no. 3 (May 2019): 205–231.
  • May 1974
  • Article

On the Pricing of Corporate Debt: The Risk Structure of Interest Rates

By: Robert C. Merton
Keywords: Price; Borrowing and Debt; Risk and Uncertainty; Interest Rates
Citation
Find at Harvard
Related
Merton, Robert C. "On the Pricing of Corporate Debt: The Risk Structure of Interest Rates." Journal of Finance 29, no. 2 (May 1974): 449–470. (Chapter 12 in Continuous-Time Finance.)
  • November 1977
  • Article

Nutrition and the American Consumer: A Survey of Interest Groups

By: J. Quelch and A. Clayton
Citation
Related
Quelch, J., and A. Clayton. "Nutrition and the American Consumer: A Survey of Interest Groups." Special Report. Marketing Science Institute, Report (November 1977).
  • Research Summary

Dynamics of Platform Competition: Exploring the Role of Installed Base, Platform Quality and Consumer Expectations

Researchers debate the role of installed base, platform quality and consumer expectations in driving the success of platforms. We analyze these three factors in a dynamic model where a new entrant with superior quality competes with an incumbent platform, and... View Details

  • February 1994 (Revised February 1996)
  • Case

Union Carbide Corporation: Interest Rate Risk Management

By: Peter Tufano
Union Carbide's board of directors is asked to evaluate a proposal from the staff treasurer's that would articulate policies to manage its debt portfolio. The staff proposes that shareholder value will be maximized if the firm manages its exposure to interest rates by... View Details
Keywords: Risk Management; Interest Rates; Corporate Finance; Chemical Industry
Citation
Educators
Purchase
Related
Tufano, Peter, and Jon Headley. "Union Carbide Corporation: Interest Rate Risk Management." Harvard Business School Case 294-057, February 1994. (Revised February 1996.)
  • August 2012
  • Article

Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness

By: Andrew Gershoff, Ran Kivetz and Anat Keinan
Marketers often extend product lines by offering limited-capability models that are created by removing or degrading features in existing models. This production method, called versioning, has been lauded because of its ability to increase both consumer and firm... View Details
Keywords: Brands and Branding; Production; Competency and Skills; Welfare or Wellbeing; Cost vs Benefits; Perception; Customers; Performance Evaluation; Fairness; Business Ventures
Citation
Find at Harvard
Related
Gershoff, Andrew, Ran Kivetz, and Anat Keinan. "Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness." Journal of Consumer Research 39, no. 2 (August 2012): 382–398. (Selected in 2017 for JCR Research Curations on “Behavioral Pricing”.)
  • June 2009
  • Article

The Impact of Add-On Features on Consumer Product Evaluations

By: Marco Bertini, Elie Ofek and Dan Ariely
Citation
Find at Harvard
Related
Bertini, Marco, Elie Ofek, and Dan Ariely. "The Impact of Add-On Features on Consumer Product Evaluations." Journal of Consumer Research 36, no. 1 (June 2009): 17–28.
  • 26 Mar 2012
  • Research & Ideas

What Neuroscience Tells Us About Consumer Desire

2008 hired a neuromarketing firm to look into how consumers respond to Cheetos, the top-selling brand of cheese puffs in the United States. Using EEG technology on a group of... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 06 Dec 2022
  • Research & Ideas

Latest Isn’t Always Greatest: Why Product Updates Capture Consumers

associate professor at the University of Chicago. Consumers put on blindfolds The researchers performed dozens of experiments, using products ranging from gummy candy to... View Details
Keywords: by Michael Blanding; Consumer Products; Consumer Products
  • 2014
  • Article

The Growth and Limits of Arbitrage: Evidence from Short Interest

By: Samuel G. Hanson and Adi Sunderam
We develop a novel methodology to infer the amount of capital allocated to quantitative equity arbitrage strategies. Using this methodology, which exploits time-variation in the cross section of short interest, we document that the amount of capital devoted to value... View Details
Keywords: Strategy; Financial Instruments; Capital Markets; Investment
Citation
Find at Harvard
Read Now
Related
Hanson, Samuel G., and Adi Sunderam. "The Growth and Limits of Arbitrage: Evidence from Short Interest." Review of Financial Studies 27, no. 4 (April 2014): 1238–1286. (Winner of the RFS Rising Scholar Prize 2014. Internet Appendix Here.)
  • 2004
  • Chapter

Managing the Global Brand: A Typology of Consumer Perceptions

By: Douglas B. Holt, J. A. Quelch and Earl Taylor
Citation
Related
Holt, Douglas B., J. A. Quelch, and Earl Taylor. "Managing the Global Brand: A Typology of Consumer Perceptions." In The Global Market: Developing a Strategy to Manage Across Borders, edited by John A. Quelch and Rohit Deshpandé, 180–201. San Francisco, CA: Jossey-Bass, 2004.
  • February 2021
  • Article

Topic Classification of Electric Vehicle Consumer Experiences with Transformer-Based Deep Learning

By: Sooji Ha, Daniel J Marchetto, Sameer Dharur and Omar Isaac Asensio
The transportation sector is a major contributor to greenhouse gas (GHG) emissions and is a driver of adverse health effects globally. Increasingly, government policies have promoted the adoption of electric vehicles (EVs) as a solution to mitigate GHG emissions.... View Details
Keywords: Natural Language Processing; Analytics and Data Science; Environmental Sustainability; Infrastructure; Transportation; Policy
Citation
Read Now
Related
Ha, Sooji, Daniel J Marchetto, Sameer Dharur, and Omar Isaac Asensio. "Topic Classification of Electric Vehicle Consumer Experiences with Transformer-Based Deep Learning." Art. 100195. Patterns 2, no. 2 (February 2021).
  • Article

New Hope for the Expectations Hypothesis of the Term Structure of Interest Rates

By: K. A. Froot
Keywords: Rational Expectations; Yield Curve; Interest Rates; Asset Pricing; Behavioral Finance
Citation
Find at Harvard
Related
Froot, K. A. "New Hope for the Expectations Hypothesis of the Term Structure of Interest Rates." Journal of Finance 44, no. 2 (June 1989): 283–305. (Revised from NBER Working Paper No. 2363, March 1990. Reprinted in Behavioral Finance, edited by H. Shefrin, part of the International Library of Critical Writings in Financial Economics, edited by R. Roll. London: Edward Elgar, 2000.)
  • 04 Jun 2024
  • Research & Ideas

Navigating Consumer Data Privacy in an AI World

consumers? Ascarza: It's a bit of a balancing act, really. Consumers download an app because they're looking for a quick solution, not because they want to wade through a bunch View Details
Keywords: by Rachel Layne; Technology; Information Technology
  • 11 Sep 2007
  • Working Paper Summaries

Bond Risk, Bond Return Volatility, and the Term Structure of Interest Rates

Keywords: by Luis M. Viceira
  • ←
  • 9
  • 10
  • …
  • 308
  • 309
  • →

Are you looking for?

→Search All HBS Web
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.