Publications

14 Feb 2023
HBS Case

Is Sweden Still 'Sweden'? A Liberal Utopia Grapples with an Identity Crisis

began selling iron ore and coal to Germany and Great Britain in the early 1800s. When Sweden industrialized in the mid-1800s, Spar says, “it did so quickly and methodically,” adopting the most successful practices from established... View Details

Keywords: by Lane Lambert

March 2021 (Revised April 2021)
Case

Wirecard: The Downfall of a German Fintech Star

By: Jonas Heese, Charles C.Y. Wang and Tonia Labruyere

Wirecard was a German fintech company, member of the DAX30, that provided payment processing and related services. Wirecard had enjoyed large growth rates over the years and most investors and analysts were enthusiastic about the company's prospects. Wirecard's... View Details

Keywords: Accounting Fraud; Scandal; Accounting Audits; Accounting; Financial Reporting; Financial Institutions; Financial Markets; Corporate Governance; Governance Compliance; Corporate Accountability; Governance Controls; Financial Services Industry; Germany; Singapore; Dubai

07 Sep 2017
Cold Call Podcast

Faber-Castell Doubles Down on the Pencil

Keywords: Re: Ryan L. Raffaelli; Information Technology; Manufacturing

15 May 2015
Research & Ideas

Kids Benefit From Having a Working Mom

©iStockphoto Here's some heartening news for working mothers worried about the future of their children. Women whose moms worked outside the home are more likely to have jobs themselves, are more likely to hold supervisory responsibility at those jobs, and earn higher... View Details

Keywords: by Carmen Nobel

14 Jul 2020
Research & Ideas

Restarting Under Uncertainty: Managerial Experiences from Around the World

other countries outside China such as Germany and Sweden before local contagion even started, allowing precious time to acquire personal protective equipment before it became scarce. Second, since the company was able to foresee large... View Details

Keywords: by Raffaella Sadun, Andrea Bertoni, Alexia Delfino, Giovanni Fassio, and Mariapaola Testa

October 2022 (Revised June 2024)
Case

Driving Decarbonization at BMW

By: Shirley Lu, George Serafeim and Michael W. Toffel

The case describes BMW’s electrification and decarbonization strategy, and how the company measured carbon emissions throughout the life cycle of its vehicles and used tools like carbon abatement cost curves to evaluate decarbonization opportunities. In mid-2022,... View Details

2023
Book

Deeply Responsible Business: A Global History of Values-Driven Leadership

By: Geoffrey Jones

Corporate social responsibility has entered the mainstream, but what does it take to run a successful purpose-driven business? This book examines leaders who put values alongside profits to showcase the challenges and upside of deeply responsible business. Should... View Details

24 Feb 2021
Lessons from the Classroom

What History's Biggest Wars Teach Us About Leading in Peace

becomes clear only a few decades later, in the lead up to the second World War.” World War II (1939-1945): Strategies must reflect their unique circumstances The Treaty of Versailles left Germany spoiling for revenge, and it also left its... View Details

Keywords: by Lane Lambert

March 2023 (Revised May 2025)
Case

On

By: Ramon Casadesus-Masanell, Karolin Frankenberger and Sascha Mader

Founded in 2010, in just one decade, the Swiss company On had established itself as a main player in global sports footwear and apparel. Based on an unconventional strategy which one of the founders labeled as “obsessively distinct,” On grew its sales with a compound... View Details

August 2012
Case

Jess Westerly at Kauflauf GmbH

By: John J. Gabarro and Colleen Kaftan

Jess Westerly is the assistant product owner of CRM applications for computer and office supply wholesalers and retailers at Kauflauf, a fast-growing provider of subscription enterprise software headquartered in Heidelberg, Germany. Only months into her job, outsider... View Details

Keywords: Applications and Software; Organizational Culture; Organizational Change and Adaptation; Change Management; Leading Change; Behavior; Salesforce Management; Social and Collaborative Networks; Planning; Web Services Industry; Germany

October 2013 (Revised January 2017)
Case

Walmart around the World

By: Juan Alcácer, Abhishek Agrawal and Harshit Vaish

After reaching the limits of its successful expansion in the United States in the early 1990s, Walmart sought growth opportunities in markets abroad. This case describes Walmart's attempts to replicate its successful U.S. business model in Mexico, Canada, Brazil,... View Details

Keywords: Multinational Firms and Management; Success; Globalized Markets and Industries; Expansion; Market Entry and Exit; Failure; Retail Industry; Germany; China; Argentina; South Korea; Canada; Japan; Brazil; Africa; United Kingdom; United States; Mexico

July 2023 (Revised May 2024)
Case

Vytal: Packaging-as-a-Service

By: George Serafeim, Michael W. Toffel, Lena Duchene and Daniela Beyersdorfer

The Germany-based startup Vytal operated the largest digital-native reusable packaging-as-a-service network globally, having raised nearly €15 million, established a large network of restaurant partners, and prevented the use of millions of single-use take-out food... View Details

February 2024 (Revised January 2025)
Case

AGENTS.inc: Pathways to Growth at an AI Startup

By: Frank Nagle, Manuel Hoffmann, Karoline Ströhlein and Susan Pinckney

The case describes the history of AGENTS.inc. Despite being a small startup, with only four employees, that had never had a funding round, the company boasted an impressive client portfolio including multiple Fortune 500 companies. While AGENTS.inc had been an early... View Details

07 Oct 2015
What Do You Think?

What is the Best Immigration Model for the US?

beliefs that they share are different.” Bowlweevils, injecting a political note into a discussion intended to deal with economics, argued that Germany has no model for dealing with immigrants and asylum seekers. As he put it, “Germany ...... View Details

Keywords: by James Heskett

August 2021 (Revised February 2022)
Case

Northvolt: Making the World's Greenest Battery

By: Jurgen R. Weiss and Emilie Billaud

In 2021, the demand for lithium-ion batteries increased rapidly, particularly for electric vehicles. Anxious not to be reliant on Asian players, Europe was keen on developing its own home-grown capacity to control the value chain, maintain employment in Europe, and get... View Details

23 May 2023
Cold Call Podcast

The Entrepreneurial Journey of China’s First Private Mental Health Hospital

Keywords: Re: William C. Kirby; Education

08 Feb 2000
Research & Ideas

Building Effective R&D Capabilities Abroad

England, Xerox realized in 1992 that the research culture in continental Western Europe was sufficiently different and complementary to Great Britain's to justify another site. Moreover, understanding the most advanced research in France or View Details

Keywords: by Walter Kuemmerle

April 2004 (Revised July 2019)
Case

Wal-Mart in Europe

By: J. Gunnar Trumbull and Louisa Neissa

Presents challenges facing Wal-Mart during its move into Germany. Explores the dynamics of the German retail market. View Details

Keywords: Globalized Markets and Industries; Distribution Channels; Expansion; Trade; Foreign Direct Investment; Retail Industry; Europe; Germany