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Show Results For
- All HBS Web
(1,275)
- People (1)
- News (336)
- Research (653)
- Events (6)
- Multimedia (22)
- Faculty Publications (343)
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- 01 Jun 2018
- News
Floor It
the experience of businesses including Keurig, Peloton, and Rent the Runway to develop more effective strategies to engage and educate patients about precision medicine, the need for genetic testing, and the importance of sharing that information. Techniques included... View Details
Keywords: Julia Hanna; illustration by Mengxin Li
- 01 Mar 2017
- News
Swimming with the Stream
listens and emotional connections to the music (“you’ve provided the soundtrack to their life, so there is even more excitement for the show”) and two, the data that artists can get from their streams help uncover fan bases in cities they... View Details
Keywords: Dan Morrell
- 24 Apr 2014
- News
Improving the service experience requires excellence—but not in everything
Frei. “The number-one obstacle to excellence may be an emotional one.” Frei’s research demonstrates that a successful service model must be designed to allow all employees—not just the “heroes”— to deliver excellence as a matter of... View Details
- 01 Oct 2002
- News
The World According to MTV
television,” the Times declared. So, Western Civilization, whether you like it or not, you have to “respect Brian's authoritah,” as they might say on South Park. “I believe in constantly being open and never thinking you know too much,” said Graden. “My job is to find... View Details
- 01 Jun 2011
- News
Racial Bias Pervades Health Care
and let the patient die in her own blood. White writes: “I don’t think it had quite hit me at that point that I was on the verge of entering a profession where white doctors treating black patients was the rule, and that there was a host of often hidden View Details
- 01 Jun 2020
- News
Keeping the Beat
like for you as an artist in these socially distant corona-times? Madame Gandhi: I think in the producer community, the sort of ongoing joke is that we’ve been preparing for this moment our whole life. I think the solitude of being in your View Details
- 01 Sep 2009
- News
Building Your Own Dream Team
personal and career success and emotional development. Think of them as your personal board of directors with a heart. You meet with each other regularly with a formal agenda, call on each other’s expertise as needed, share emotions,... View Details
- 13 Mar 2018
- News
Leadership Lessons from the “Lone Survivor” Mission
I had some of the newer guys. These were friends. These were folks that they spent every hour with of every day in Afghanistan. And they weren't about to let their buddies stay up on that mountain without immediate help. It became very contentious. It was very... View Details
- 01 Mar 2018
- News
Ask the Expert: Disaster Master
something new, which shows that you can’t create a computerized system with all the answers, not yet. There are human factors and emotions involved beyond the probability statistics. But that’s what makes this work fascinating—otherwise... View Details
Keywords: Julia Hanna
- 26 Apr 2011
- News
Do You See What I See?
New York. “Our goal was to use the encounters with works of art to help students become more aware of how their emotional responses and past experiences can color their interpretation of a complex situation,” says Williams. In one... View Details
- 25 Feb 2020
- News
Gotta Dance
by a sassy song (“Eyes Lips Face”) composed and recorded for the campaign. Over 3 million TikTok users (including many unsolicited celebrities) posted videos in response to the campaign, generating 4 billion views and counting. “Brands are looking to create a deeper... View Details
Keywords: Julia Hanna
- 01 Sep 2017
- News
Ink: Miami’s Dark Neon Era, the Language of Success, and Getting Psyched Up
Michael Norton and Assistant Professor Alison Wood Brooks, offer useful advice gleaned from years of research on “reappraisal”—reconsidering a situation to change its emotional force—and ritual. Get excited “People have this really strong... View Details
- 01 Oct 1998
- News
Answering the Call
Cooke & Bieler. His sermons are packed with relevant anecdotes, his church boasts an up-to-date Web site, and his youth outreach efforts are having a positive impact in the local community. In the end, however, the bottom line for Brooks is the View Details
Keywords: Susan Young
- 01 Dec 2013
- News
Double Vision
says, "but you've convinced them that the product is worth buying." Budweiser: A Budweiser Clydesdale has a touching reunion with his trainer, soundtracked by Fleetwood Mac's "Landslide." AD TYPE: Emotion focus. The goal here is to evoke... View Details
Keywords: Arts, Entertainment
- 25 Aug 2022
- News
Labs Enable Large-scale Research
organizations, or society) by leveraging customer data fairly and transparently? HBS: Ayelet Israeli, Marvin Bower Associate Professor Eva Ascarza, Jakurski Family Associate Professor of Business Administration Digital Emotions Lab How... View Details
- 01 Dec 2004
- News
The Future of Stem Cells
payers will ask, ‘What are the economics of managing someone with lupus, MS, or diabetes for thirty years, versus curing them?’ That’s the point when you’ll see a change in approach, especially as advances in science and research suggest that cures have come within... View Details
Keywords: Garry Emmons
- 01 Jun 2023
- News
Turning Point: Sum of the Parts
Gregory K. Tanaka (MBA 1974) (Illustration by Gisela Goppel) Gregory K. Tanaka (MBA 1974) (Illustration by Gisela Goppel) In a kind of twisted and sometimes painful way, I learned from a Japanese norm how to achieve great things in life, even if the path I took wasn’t... View Details
- 01 Jun 2017
- News
Turning Point: Addiction’s Impact
articulate and eloquent writing by an addict about the conflict they go through in treatment.” I kept finding more notebooks. They were hard to read, but helped me better understand the six tumultuous years she was sick and her underlying View Details
Keywords: Melissa Weiksnar (MBA 1982)
- 26 Jan 2017
- News
Finding a Path out of Poverty
communities.” Magwegwe was overwhelmed to find himself at Harvard almost exactly 20 years after he’d been homeless. “It was a bit of an emotional roller coaster, at first. Not in my wildest dreams did I ever think I would study at one of... View Details
Keywords: Margie Kelley
- 01 Jun 2016
- News
How Do I Get Your Job?
SK: In the beginning, I really wanted everyone to know about our charity partners and the water crisis. If you looked at one of our early websites, it would look like we were a nonprofit. Now I want customers to have an emotional... View Details
Keywords: April White