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  • May 2021 (Revised May 2022)
  • Case

Headspace vs. Calm: A Mindful Competition

By: Ayelet Israeli and Anne Wilson
By 2021, the mindfulness app wars reached their apex. Over 2,000 meditation apps were available to consumers, but two apps, Headspace and Calm, dominated the space, jointly holding about 70% of the total market. Headspace had established itself as the approachable... View Details
Keywords: Marketing Communication; Integrated Strategy; Brand; Brand ＆ Product Management; Brand Communication; Brand Differentiation; Brand Building; Brand Management; E-Commerce Strategy; Ecommerce; App; App Development; Applications; COVID; COVID-19; Pandemic; Pricing; Pricing Strategy; Subscription Model; Subscription; Partnerships; Strategic Partnerships; B2B Vs. B2C; B2B; Health ＆ Wellness; Wellbeing; Digitization; Commoditization; Mobile App; Mobile App Industry; Mobile Healthcare; Mobile Marketing; Digital Brand; Digital Health; Consumer Health; Apps; Online Business; Online Competition; Online Community; Online Entertainment; Entertainment And Leisure; Meditation; Marketing; Marketing Communications; Brands and Branding; Price; Strategy; Competition; Competitive Strategy; Competitive Advantage; Partners and Partnerships; Health; Well-being; Mobile and Wireless Technology; Communication; Communication Strategy; Disruption; Consumer Behavior; Digital Marketing; E-commerce; Applications and Software; Health Industry; Technology Industry; Communications Industry; United States; North America; United Kingdom
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    Aurora Turek

    Aurora Turek is a PhD candidate in the Organizational Behavior program at Harvard Business School. Her research focuses on the future of work. In particular, she studies how flexible work practices - like remote and hybrid work - emerge and the implications of these... View Details
    • 01 Jan 2002
    • News

      Yuan Zou

      Yuan Zou is an assistant professor in the Accounting and Management unit. She teaches Financial Reporting and Control (FRC) in the MBA required curriculum.

      Professor Zou conducts theoretically-motivated empirical studies aimed at furthering the understanding... View Details

      • Working Paper

      Benchmarking Against the Performance of High Profile 'Scandal' Firms

      By: Emre Karaoglu, Tatiana Sandino and Randy Beatty
      In recent years, several high profile firms engaged in accounting fraud that resulted in severe investor losses and erosion of trust in the capital markets. We examine high profile accounting "scandals" prosecuted by the Securities and Exchange Commission. Unlike most... View Details
      Keywords: Earnings Management; Ethics; Executive Compensation; Performance Evaluation; Financial Services Industry; United States
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        Andy Wu

        Andy Wu is the Arjun and Minoo Melwani Family Associate Professor of Business Administration in the Strategy Unit at Harvard Business School, where he teaches in the MBA and Executive Education programs. He researches, teaches, and advises managers... View Details

        Keywords: software; e-commerce industry; venture capital industry; biotechnology; video games

          Jacqueline Ng Lane

          Jackie Lane is an Assistant Professor in the Technology and Operations Management Unit at Harvard Business School and a co-Principal Investigator of the Laboratory for Innovation Science at Harvard (LISH) at the Digital Data Design Institute (D^3) at Harvard. She... View Details

            Ethan C. Rouen

            Ethan Rouen is an associate professor of business administration in the Accounting and Management Unit at Harvard Business School, where he teaches the elective course Reimagining Capitalism. From 2020 to 2022, he served as the faculty co-chair of the View Details

            • September 1986 (Revised March 1987)
            • Case

            Graves Industries, Inc. (B): Lohnes Marine Hardware Division

            Describes events occurring over a four-year period in one division of Graves Industries. The division goes through a business cycle and uses several methods of managing earnings to meet its budget targets. The purpose of the case is to allow the exploration of the... View Details
            Keywords: Earnings Management; Crime and Corruption; Ethics
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              Edward McFowland III

              Edward McFowland III is an Assistant Professor in the Technology and Operations Management Unit at Harvard Business School. He teaches the first-year TOM course in the required curriculum.

              Professor McFowland’s research interests – which lie at the... View Details

                Emily R. McComb

                Emily McComb is a Senior Lecturer in the Finance Unit at HBS, teaching "Finance 2" in the required curriculum of the MBA program, as well as a co-leader of the HBS Impact Investment Fund in the elective curriculum. Prior to joining the HBS faculty in 2017, Emily was... View Details

                Keywords: financial services; health care
                • December 2022
                • Case

                LIV Golf

                By: Alexander J. MacKay
                On March 17, 2022, Greg Norman, CEO of LIV Golf, announced the 8-tournament schedule for the inaugural season of the LIV Golf Invitational Series. Norman, a retired professional golfer and former world #1, was helming the league to compete with the PGA Tour, which was... View Details
                Keywords: Anti-trust; Golf; ＂Sports Organizations,; Sports Management; Competition; Competition Policy; Strategy; Strategy And Leadership; Competitive Strategy; Sports; Sports Industry
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                  Olivia S. Kim

                  Olivia Kim is an assistant professor of business administration in the Entrepreneurial Management Unit at Harvard Business School. She teaches the Entrepreneurial Management course in the MBA required curriculum.

                  Professor Kim's research examines how firms... View Details

                  • 15 Apr 2019
                  • News

                  How Companies Should Prepare Their Forecasts

                    Ting Zhang

                    Ting Zhang is an Assistant Professor of Business Administration in the Organizational Behavior Unit at Harvard Business School, where she teaches the Leadership and Organizational Behavior course (LEAD) in the Required Curriculum.

                    Professor Zhang’s research... View Details
                    • April 1996 (Revised June 1996)
                    • Case

                    City Year Enterprise

                    City Year, a national, nonprofit, youth-service corps, decided to diversify its funding base by seeking opportunities to gain "earned income." In 1995, the initiative, dubbed "City Year Enterprise," had already launched its first project, a collaboration with the... View Details
                    Keywords: Nonprofit Organizations; Partners and Partnerships; Joint Ventures; Social Entrepreneurship; Apparel and Accessories Industry; United States
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                    • 28 May 2015
                    • News

                    Harvard Business School Celebrates 105th Commencement

                    • 2014
                    • Working Paper

                    Linguistic Complexity in Firm Disclosures: Obfuscation or Information?

                    By: Brian J. Bushee, Ian D. Gow and Daniel Taylor
                    Prior research argues that the linguistic complexity of a firm’s disclosures reflects managerial obfuscation. However, complex language can be used either to obfuscate or to convey information, with the effect likely depending on the incentives of the source. We... View Details
                    Keywords: Communication; Financial Reporting
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                    • 03 Jun 2015
                    • News

                    For U.S. Manufacturing, Opportunities and Challenges

                      Edward H. Chang

                      Edward Chang (he/him/his) is an Assistant Professor of Business Administration in the Negotiation, Organizations & Markets Unit at Harvard Business School. He teaches Inclusion in the MBA required curriculum and Negotiations in the MBA elective curriculum.
                      View Details