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Show Results For
- All HBS Web
(8,213)
- People (49)
- News (2,329)
- Research (3,838)
- Events (20)
- Multimedia (135)
- Faculty Publications (2,338)
- 16 Jan 2006
- Research & Ideas
What Customers Want from Your Products
effort to improve sales of its milk shakes. (In this example, both the company and the product have been disguised.) Its marketers first defined the market segment by product—milk shakes—and then segmented it further by profiling the demographic and View Details
- 09 Dec 2010
- Working Paper Summaries
Friends in High Places
Keywords: by Lauren Cohen & Christopher Malloy
- January 2021
- Article
Sales Hiring Is Hard to Do (Don't Make It Harder)
By: Frank V. Cespedes
In the aggregate, hiring in sales is more expensive than many companies’ cap-ex decisions. But it rarely gets the same attention and companies fail to deal with challenges inherent in sales hiring. Unlike many other business functions, there is no easily identified... View Details
Cespedes, Frank V. "Sales Hiring Is Hard to Do (Don't Make It Harder)." Top Sales Magazine (January 2021), 38–39.
- September 2018 (Revised October 2018)
- Supplement
Lexoo: Building a Long-Lasting Platform
By: Chiara Farronato and Elena Corsi
Lexoo, a UK-based online marketplace for legal services, was facing the strategic choice of how to grow from early start-up to mature platform. Daniel van Binsbergen, Lexoo's CEO, and web developer Chris O'Sullivan, CTO, had set up Lexoo to help Small and Medium-Sized... View Details
- August 2017 (Revised March 2020)
- Case
Flex Hungary: Launching Production (A)
By: Willy Shih
This case examines design choices in the construction of flow lines. Flow lines are a popular way of arranging production because they are simple and inherently efficient. Equipment or workstations are arranged according to the sequence of steps in which a product is... View Details
Keywords: Manufacturing; Line-balancing; Flow Line; Conveyor-paced Line; Consumer Goods; Consumer Products; Production Management; Production Planning; Production Scheduling; Operations; Production; Management; Supply Chain; Design; Analysis; Goods and Commodities; Consumer Products Industry; Manufacturing Industry; European Union
Shih, Willy. "Flex Hungary: Launching Production (A)." Harvard Business School Case 618-002, August 2017. (Revised March 2020.)
- 2011
- Teaching Note
UFIDA (B) (TN)
By: F. Warren McFarlan, Bin Yang and E. Chen
This case highlights the leadership, cultural and organizational structure dimensions of UFIDA. The case begins with Founder/Chairman Wang Wenjing's rags-to-riches story. Then UFIDA's senior and middle management of different backgrounds talk about their leader,... View Details
Keywords: Computer Software; Corporate Vision; Emerging Markets; Leadership; Organizational Structure; China; Applications and Software; China
McFarlan, F. Warren, Bin Yang, and E. Chen. "UFIDA (B) (TN)." Tsinghua University Teaching Note, 2011.
- October 2015
- Case
A Challenger's Strategy: Pinar Abay at ING Bank Turkey
By: Paul M. Healy, Gautam Mukunda and Esel Çekin
In 2013, Pinar Abay was appointed as the CEO of ING Bank Turkey. At 34, she was the youngest bank CEO in Turkey's history. Her appointment raised eyebrows because of her youth and because her career at McKinsey had given her no day-to-day bank management experience.... View Details
DISCOVER YOUR TRUE NORTH
The Leadership Classic, Discover Your True North, expanded for today's leaders
Discover Your True North is the best-selling leadership classic that enables you to become an authentic leader by discovering your True North.... View Details
- April 2025
- Case
Breezm: Innovative 3D-Printed Eyewear (A)
By: Juan Alcácer, Brian Mao Fu and Adina Wong
In 2023, Breezm, a South Korean startup, faced a strategic decision about how to grow its innovative 3D-printed, custom-fit eyewear business. Co-founded in 2017 by Zenma Park and Wooseok Sung, Breezm combined facial scanning, AI, and in-house production to solve the... View Details
Keywords: 3D Printing; Eyeyewear; Growth; Business Startups; AI and Machine Learning; Technological Innovation; Growth and Development Strategy; Risk and Uncertainty; Expansion; South Korea
Alcácer, Juan, Brian Mao Fu, and Adina Wong. "Breezm: Innovative 3D-Printed Eyewear (A)." Harvard Business School Case 725-376, April 2025.
- May 2025
- Article
Imagining the Future: Memory, Simulation and Beliefs
By: Pedro Bordalo, Giovanni Burro, Katherine B. Coffman, Nicola Gennaioli and Andrei Shleifer
How do people form beliefs about novel risks, with which they have little or no experience? Motivated by survey data on beliefs about Covid we collected in 2020, we build a model based on the psychology of selective memory. When a person thinks about an event,... View Details
Bordalo, Pedro, Giovanni Burro, Katherine B. Coffman, Nicola Gennaioli, and Andrei Shleifer. "Imagining the Future: Memory, Simulation and Beliefs." Review of Economic Studies 92, no. 3 (May 2025): 1532–1563.
- March 2017
- Article
Why Do We Hate Hypocrites? Evidence for a Theory of False Signaling
By: Jillian J. Jordan, Roseanna Sommers, Paul Bloom and David G. Rand
Why do people judge hypocrites, who condemn immoral behaviors that they in fact engage in, so negatively? We propose that hypocrites are disliked because their condemnation sends a false signal about their personal conduct, deceptively suggesting that they behave... View Details
Keywords: Moral Psychology; Condemnation; Vignettes; Deception; Social Signaling; Open Data; Open Materials; Moral Sensibility; Behavior; Perception
Jordan, Jillian J., Roseanna Sommers, Paul Bloom, and David G. Rand. "Why Do We Hate Hypocrites? Evidence for a Theory of False Signaling." Psychological Science 28, no. 3 (March 2017): 356–368.
- Article
How Did the Great Recession Affect Charitable Giving?
By: Arthur C. Brooks
A great deal of research has studied the effects of income and tax changes on charitable giving. However, little work has focused on how these relationships were affected by the Great Recession. This article estimates the tax and income effects using the 2009 Panel... View Details
Keywords: Charitable Giving; Great Recession; Philanthropy; Philanthropy and Charitable Giving; Financial Crisis; Taxation; Policy
Brooks, Arthur C. "How Did the Great Recession Affect Charitable Giving?" Public Finance Review 46, no. 5 (September 2018): 715–742.
- March 2019
- Case
Investing in the Future: Corning Inc. and the Alternative School for Math and Science
By: Derek van Bever and Miho Kubagawa
In early 2017, Kim Frock (MBA 1987), founder and administrative head of school for the Alternative School for Math and Science (ASMS) in Corning, New York, is beginning to think through the issue of leadership succession at the school. Founded in close partnership with... View Details
Keywords: Middle School Education; Leadership; Management Succession; Partners and Partnerships; Business and Community Relations
van Bever, Derek, and Miho Kubagawa. "Investing in the Future: Corning Inc. and the Alternative School for Math and Science." Harvard Business School Case 319-059, March 2019.
- March 2017 (Revised June 2019)
- Case
Mubadala and EBX: To X or to X It?
By: Nori Gerardo Lietz, Ricardo Andrade and Sayiddah Fatima McCree
In April 2012, Mubadala, Abu Dhabi's sovereign wealth fund invested $2 billion in Brazilian conglomerate EBX, believing the company to be undervalued by the public markets. Shortly thereafter, however, EBX and its multiple business lines began to spiral downward. Hani... View Details
Keywords: Sovereign Wealth Funds; Conglomerates; Investing; Corporate Structure; International; Sovereign Finance; Business Conglomerates; Investment; Financing and Loans; Restructuring; Organizational Structure; Economy; Brazil; Abu Dhabi
Lietz, Nori Gerardo, Ricardo Andrade, and Sayiddah Fatima McCree. "Mubadala and EBX: To X or to X It?" Harvard Business School Case 217-065, March 2017. (Revised June 2019.)
- 2012
- Chapter
Inflection Point: New Vision, New Strategy, New Organization
By: Nancy O. Andrews and Nicolas P. Retsinas
What does it cost to build a great society? More
pointedly, what does it cost to lose a great society?
Since the War on Poverty began almost 50 years
ago, investments in America’s communities have
spurred those questions. Today we face a society
more unequal than... View Details
Andrews, Nancy O., and Nicolas P. Retsinas. "Inflection Point: New Vision, New Strategy, New Organization." In Investing in What Works for America's Communities: Essays on People, Place & Purpose, edited by Nancy O. Andrews, David J. Erickson, Ian J. Galloway, and Ellen S. Seidman, 407–419. San Francisco, CA: Federal Reserve Bank of San Francisco, 2012.
- 2009
- Article
Silenced by Fear: The Nature, Sources, and Consequences of Fear at Work
By: Jennifer Kish Gephart, James R. Detert, Linda K. Trevino and Amy C. Edmondson
In every organization, individual members have the potential to speak up about important issues, but a growing body of research suggests that they often remain silent instead, out of fear of negative personal and professional consequences. In this chapter, we draw on... View Details
Keywords: Organizations; Working Conditions; Research; Emotions; Employees; Motivation and Incentives; Theory; Behavior
Kish Gephart, Jennifer, James R. Detert, Linda K. Trevino, and Amy C. Edmondson. "Silenced by Fear: The Nature, Sources, and Consequences of Fear at Work." Research in Organizational Behavior 29 (2009): 163–193.
- 11 Jan 2023
- News
MBA Students Explore Capitalism in Italy
- 13 Mar 2023
- Op-Ed
How Leaders Should Leave
Before an announcement is circulated in internal email, you should inform your personal assistant, your direct reports, and other close colleagues face to face. It might be ideal for the formal announcement to go out at about 11 a.m. (and... View Details
Keywords: by John Quelch
- 22 Jun 2022
- Book
Four Elements for Finding the Right Career Path
our world, have a growing sense of our place in the world in terms of our personal qualities, our deeply embedded life interests, and the skills that we bring to any given situation. The two root questions for Identity are: “What work... View Details
Keywords: by Dina Gerdeman