Publications

03 Dec 2014
What Do You Think?

Can the Brilliant Jerk Be Managed Effectively?

of high flyers at the expense of team goals." Platon suggested that the presence of brilliant jerks may be a warning sign, commenting that "brilliance often is frustrated in environments where mediocrity is most prevalent."... View Details

Keywords: by James Heskett

Research Summary

Overview

By: Ayelet Israeli

Professor Israeli utilizes econometric methods and field experiments to study data driven decision making in marketing context. Her research focuses on data-driven marketing, with an emphasis on how businesses can leverage their own data, customer data, and market data... View Details

Keywords: Channel Management; Pricing; Pricing Policies; Online Marketing; E-commerce; Analytics; Econometrics; Field Experiments; Data Analytics; Artificial Intelligence; Value Of Data

Web

National Markets - The Art of American Advertising

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details

02 Nov 2018
Blog Post

When Ideas Become Reality: Entrepreneurship at HBS

to run events and are hoping to automate key pieces of our product by the end of the school year. Our hope is to raise some financing that will allow us to pursue Venuefly full time after graduation. Maybe I’m not a natural-born entrepreneur, but I've been fortunate... View Details

12 Feb 2020
Blog Post

Trying Out New Career Options with SIPs (Short Intensive Programs)

successful startups develop and execute strategy in very fast-moving, uncertain environments to help increase the chances of building a successful, sustainable enterprise. The course is designed for students who are already entrepreneurs... View Details

Portrait Project

Ratnika Prasad

during recess. The area we covered wasn’t large, and our club didn’t last beyond middle school, but the thrill of having done something remained. Working to protect the environment has been my passion for as long as I can remember. My... View Details

03 Jun 2020
Blog Post

How to Thrive as a Remote Manager and Employee

Workspace Create a remote work environment for yourself that is comfortable, productive, and professional. Consider: Attire – While there is a certain appeal to wearing pajamas to work, we recommend that employees continue dressing for... View Details

August 2005 (Revised December 2005)
Case

Coach Knight: The Will to Win

By: Scott A. Snook, Leslie A. Perlow and Brian DeLacey

Successful college basketball coach Bob Knight was fired from his long-time role as basketball coach at Indiana University and hired in the same role at Texas Tech. Considers these events in the context of his long career and provides a context for discussing various... View Details

Keywords: Resignation and Termination; Selection and Staffing; Leadership Style; Situation or Environment; Power and Influence; Sports; Indiana; Texas

28 Feb 2023
Blog Post

Celebrating Socioeconomic Diversity and Inclusion at HBS (Part 1)

school and college graduate. Amari Griffin, Class of 2023 FGLI students are like 2Pac’s rose that grew from concrete. In his poem, 2Pac talks about the rose “proving nature’s laws wrong” and flourishing in an environment that does not... View Details

March 1983
Article

Brilliant but Cruel: Perceptions of Negative Evaluators

By: T. M. Amabile

Using edited excerpts from actual negative and positive book reviews, this research examined the hypothesis that negative evaluators of intellectual products will be perceived as more intelligent than positive evaluators. The results strongly supported the hypothesis.... View Details

Keywords: Social Psychology; Situation or Environment; Performance Evaluation; Perception; Status and Position; Attitudes; Prejudice and Bias; Power and Influence

Find at Harvard

02 Jun 2021
News

HBS Announces Its 2021-2022 Blavatnik Fellows

06 Sep 2022
Blog Post

To Go-Go: A Foodtech Startup Serves Up Scale in Latin America

across four countries. Foodology delivers 200,000 orders a month through apps such as Uber Eats and the Latin American unicorn Rappi, and it has fulfilled more than 2 million orders since launch. According to Izquierdo, Latin America is an ideal View Details

01 May 2020
What Do You Think?

Does Remote Work Mix with Organizational Culture?

appropriate for certain types of jobs. As she puts it, “working remotely and workflow is better in some departments as they do not have to deal with the somewhat unhealthy political environment at work. In other departments like sales and... View Details

Keywords: by James Heskett

21 Feb 2005
Op-Ed

Is Business Management a Profession?

economics, is unable to account for much of the social environment of business—including the social and cultural factors that make themselves felt within organizations, as well as other essential aspects of the phenomenon that it purports... View Details

Keywords: by Rakesh Khurana, Nitin Nohria & Daniel Penrice

October 2022 (Revised December 2022)
Case

SMART: AI and Machine Learning for Wildlife Conservation

By: Brian Trelstad and Bonnie Yining Cao

Spatial Monitoring and Reporting Tool (SMART), a set of software and analytical tools designed for the purpose of wildlife conservation, had demonstrated significant improvements in patrol coverage, with some observed reductions in poaching and contributing to wildlife... View Details

Keywords: Business and Government Relations; Emerging Markets; Technology Adoption; Strategy; Management; Ethics; Social Enterprise; AI and Machine Learning; Analytics and Data Science; Natural Environment; Technology Industry; Cambodia; United States; Africa

14 Jun 2010
Research & Ideas

The Hard Work of Measuring Social Impact

services such as health care, immunization, education, and employment programs. “Highly intelligent, thoughtful people end up developing some very different approaches to measuring social performance.” In an environment where the theory... View Details

Keywords: by Julia Hanna

July 2011 (Revised April 2012)
Case

The Clorox Company: Leveraging Green for Growth

By: Elie Ofek and Lauren Barley

The Clorox Company needs to decide on the marketing strategy going forward for its three sustainable brands, Brita, Burt's Bees and Green Works. These brands had fared differently over the past 3 years and each presents multiple courses of action heading into 2011.... View Details

Keywords: Decision Making; Managerial Roles; Brands and Branding; Marketing Strategy; Social Marketing; Corporate Social Responsibility and Impact; Sales; Opportunities; Corporate Strategy; Environmental Sustainability; Chemical Industry; Food and Beverage Industry