Publications

June 2019
Case

ClearLife: From Prospect to Platform

By: Alexander Braun, Lauren Cohen, Mauro Elvedi and Jiahua Xu

ClearLife’s first product was a trading and analytics platform for participants in the U.S. life settlement market, the secondary market for life insurance. ClearLife played a key role in facilitating transactions and devising a common language for expressing value and... View Details

Keywords: Digital Platforms; Insurance; Entrepreneurship; Expansion; Diversification; Strategy

2016
Working Paper

Controlling Versus Enabling

By: Andrei Hagiu and Julian Wright

Revenue sharing between principals and agents is commonly used to balance double-sided moral hazard. We provide a theory of how, when such revenue-sharing is optimal, a principal allocates control rights over decisions that either party could make. We show that the... View Details

Keywords: Control Rights; Decision Authority; Employment; Independent Contractors; Organizational Theory; Digital Platforms; Governance Controls; Ethics; Vertical Integration

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24 Feb 2023
News

Dean Datar Meets with Alumni in Palm Beach

digital innovation and business." Addressing society's rapid move to digital platforms, Dean Datar said, "As you look at some of the challenges that confront us as a society, one of those is the accelerated... View Details

2006
Book

Invisible Engines: How Software Platforms Drive Innovation and Transform Industries

By: David S. Evans, Andrei Hagiu and Richard Schmalensee

Keywords: Digital Platforms; Applications and Software; Innovation and Invention; Transformation

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Web

Peggy Yin | MBA

Cognition, and Culture Formative experience at the intersection of technology and business: Who owns the truth? My sophomore summer, I worked on the Ars Electronica Festival centered around this very question, tracing the threads of View Details

Web

Women on Boards: How Lara Druyan and Ann Lucena Are Shaping the Future of Corporate Leadership - Blog: RGE Report

cyber and AI technologies, ensuring they can meaningfully support organizations navigating rapid technological changes. When it comes to advising on digital transformation, she works from basic product... View Details

January 2014
Case

Social Strategy at Cisco Systems

By: Mikolaj Jan Piskorski, Daniel Malter and Aaron Smith

In April 2013, Jeanne Beliveau-Dunn, vice president and general manager for Learning@Cisco Systems, was planning the future of the Cisco Learning Network, an online platform hosted at Cisco.com. Since its launch in 2008, the Cisco Learning Network provided content to... View Details

Keywords: Networks; Digital Platforms; Internet and the Web; Competency and Skills; Learning; Web Services Industry

01 Apr 1998
News

Snapshot: Gary DiCamillo, Polaroid's CEO

DiCamillo notes, will be transposing some of the company's formidable technological know-how to the newer segments of the market and offering digital products that fit the user-friendly Polaroid tradition.... View Details

Keywords: Nancy O. Perry

22 Aug 2020
News

Bluemercury’s Marla Beck on How Covid-19 Is Changing the Beauty Business

“We’ve taken so many good things from them,” Beck tells the podcast. “They have technology infrastructure that we don’t have. They have incredible financial infrastructure. We’ve piggybacked onto some of their relationships with View Details

21 Jun 2004
Research & Ideas

Music Downloads: Pirates—or Customers?

likely to be much lower. How many consumers will pay a dollar for song number thirteen? Clearly, there is a profit-enhancing role for some type of bundling even with digital distribution. For example, consumers might be willing to pay... View Details

Keywords: by Sean Silverthorne; Entertainment & Recreation; Music

February 2023
Case

Adyen: Reshaping the Payment Ecosystem

By: Marco Di Maggio, Antonio Moreno and Elena Corsi

A payment services company rethinks its strategy to reach out to a different customer base. View Details

Keywords: Digital Platforms; Entrepreneurship; Service Operations; Market Entry and Exit; Financial Services Industry; Europe

January 2009
Case

Microsoft's Search

By: Jan W. Rivkin and Eric J. Van den Steen

In 2008, executives at Microsoft must decide how to compete against Google in the market for Internet search and advertising. The case describes how Microsoft has responded to a set of competitive threats in the past, how Google has gained a dominant position in... View Details

Keywords: Digital Marketing; Competitive Strategy; Internet and the Web; United States

December 1999 (Revised November 2000)
Background Note

Pricing and Market Making on the Internet

By: Robert J. Dolan and Youngme E. Moon

Considers the impact of the Internet on how market exchanges will take place. Discusses the role of shopping agents and alternatives to fixed prices such as negotiations, auctions, and exchanges. View Details

Keywords: Price; Marketing Strategy; Auctions; Digital Platforms; Negotiation; Internet and the Web

08 Feb 2016
Research & Ideas

The Civic Benefits of Google Street View and Yelp

use it. In the paper, Luca, Edward L. Glaeser and Scott Duke Kominers (PhDBE 2011) of Harvard University, and PhD student Nikhil Naik of the Massachusetts Institute of Technology Media Lab, cite three trends that make cities particularly... View Details

Keywords: by Michael Blanding; Consumer Products

25 Aug 2022
News

Vision: To Go-Go

For all their variety, restaurants have two things in common: a kitchen where food is prepared and a dining area where customers consume it. But what if you could use technology to ditch the dining area and just keep the kitchen, trimming... View Details

Keywords: Alexander Gelfand; entrepreneurship; foodtech; startup; Latin America

November 2012 (Revised May 2013)
Case

ASUSTeK and the Google Nexus 7 Tablet

By: Willy C. Shih and Jyun-Cheng Wang

Days after Jerry Shen introduced a new tablet computer at the Consumer Electronics Show, a Google meeting convinced him to go with a lower price point and co-branding as the Nexus 7. While his company would have a premier position at launch, companies like Samsung... View Details