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  • All HBS Web  (5,827)
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    • Research  (2,600)
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  • 12 May 2020
  • Research & Ideas

It’s Time To Relaunch Your Remote Team

time for team members to reevaluate how to conduct themselves and interact amid the changing circumstances. Topics for discussion should include how often team members should connect virtually during the week, View Details
Keywords: by Tsedal Neeley
  • 02 Aug 2021
  • Research & Ideas

What If Closing the Wage Gap Means Everyone Earns Less?

It’s a sticky but common dilemma for managers: A valued employee finds out that a coworker earns more, gets upset, and demands a raise. If gender or race figure into the wage gap, tensions can escalate fast. Companies, including Whole... View Details
Keywords: by Avery Forman
  • 15 Jan 2014
  • Research & Ideas

Managing the Family Business: It Takes a Village

awful ones. To illustrate my profile of a great family business system leader, I'll use one of my favorite examples: Nelson Sirotsky, chairman of Grupo RBS, his family's world-class media company based in Porto Alegre in the south of... View Details
  • April 1979 (Revised May 1993)
  • Teaching Note

Community Television of Southern California: KCET, Teaching Note

By: Regina E. Herzlinger
Keywords: Media; Media and Broadcasting Industry; California
Citation
Related
Herzlinger, Regina E. "Community Television of Southern California: KCET, Teaching Note." Harvard Business School Teaching Note 179-187, April 1979. (Revised May 1993.)
  • March 2020
  • Case

Aereo

By: Thomas R. Eisenmann and Jacey Taft
Aereo aimed to disrupt television program distribution by providing consumers access to local broadcast TV programming using offsite antennas, cloud-based DVRs, and an Internet connection. With Aereo, consumers could “cut the cord” and avoid the high cost of a cable TV... View Details
Keywords: Entrepreneurship; Failure; Lawsuits and Litigation; Internet and the Web; Media; Entertainment and Recreation Industry; United States
Citation
Educators
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Eisenmann, Thomas R., and Jacey Taft. "Aereo." Harvard Business School Case 820-043, March 2020.
  • 17 Oct 2024
  • Research & Ideas

The Reputation Risks of Sharing Fake News

not just to share anything that would benefit your political party if it were true.” The findings provide a key lesson for companies that advertise and share content on social media to gain a following:... View Details
Keywords: by Avery Forman
  • 06 Mar 2020
  • Book

A Great Teacher's Lessons for Leading

focused on leadership, organizational behavior, managing human capital, and career management. His new book, Teaching by Heart: One Professor’s Journey to Inspire, was recently published by Harvard Business... View Details
Keywords: by Martha Lagace; Education
  • 10 Sep 2012
  • HBS Case

HBS Cases: Branding Yoga

the case. "We are basically breaking the rules, improvising, adding music; in our minds, connecting the younger generation. In society, brands that succeed stay relevant." Stiles hasn't patented her classes, but in 2010 she did View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • 28 Jun 2004
  • Research & Ideas

How to Avoid a Price Increase

quantity than raise prices, conclude Harvard Business School marketing professor John Gourville and University of Texas professor Jonathan Koehler. They recently published their findings in a working paper,... View Details
Keywords: by Manda Salls
  • March 1998
  • Case

Launch

By: Jeffrey F. Rayport
Launch has developed an entertainment publication on CD-ROM with 240,000 subscribers and has recently introduced an on-line entertainment product (www.mylaunch.com) to complement the CD-ROM. Deals with multiple-channel delivery and platform selection and branding on... View Details
Keywords: Digital Platforms; Internet and the Web; Distribution Channels; Information Publishing; Brands and Branding; Entertainment and Recreation Industry; Entertainment and Recreation Industry
Citation
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Rayport, Jeffrey F., and Michelle Toth. "Launch." Harvard Business School Case 898-079, March 1998.
  • 22 Aug 2012
  • Research & Ideas

Advertising: It’s Not ‘Mad Men’ Anymore

the twentieth century, companies relied on a "full-service" agency for most or all of their advertising service needs, including both creative development and media planning View Details
Keywords: by Michael Blanding; Advertising
  • 30 Mar 2018
  • What Do You Think?

What Should Mark Zuckerberg Do?

giving it more independent leadership, (2) provide more “community training” on the use of user data, (3) “invest in reducing fake articles,” (4) publish a quarterly “report to Congress” regarding “detailed privacy issues/actions”, View Details
Keywords: by James Heskett; Web Services; Information Technology
  • 04 Aug 2011
  • What Do You Think?

How Dangerous Is Common Sense to Managers?

Summing Up Does Common Sense Impede Change? Common sense is the decision-maker's friend when the decision has to be made rapidly, with a minimum of research or formal theory, with no more than moderate risk or consequences, and by... View Details
Keywords: by James Heskett
  • 28 Apr 2022
  • Research & Ideas

Can You Buy Creativity in the Gig Economy?

publishing platform, the site tended to promote those books more aggressively, and in turn, flat-fee books received more views. The message, Zhu says, is simple: “The contractual agreement changes the... View Details
Keywords: by Pamela Reynolds
  • November 2019
  • Teaching Note

The Bundesliga in the U.S.

By: Stephen A. Greyser, Sascha L. Schmidt and Florian Holzmayer
This Teaching Note addresses the classroom use of the case on the strategy of Germany’s premier football (soccer) league to “win the marketplace of U.S. sports broadcasters and consumers.” The note includes study questions and a teaching plan that also draws on... View Details
Keywords: Media; Sports; Global Strategy; Marketing Strategy; Competitive Strategy; Media and Broadcasting Industry; Media and Broadcasting Industry; United States
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Greyser, Stephen A., Sascha L. Schmidt, and Florian Holzmayer. "The Bundesliga in the U.S." Harvard Business School Teaching Note 920-305, November 2019.
  • February 2014 (Revised August 2014)
  • Case

The Michelin Restaurant Guide: Charting a New Course

By: Mukti Khaire, Elena Corsi and Jerome Lenhardt
Created in 1900 by the tire manufacturer Michelin, the Michelin Restaurant Guide was widely considered the international benchmark of food rating, and, by 2013, boasted paper editions in 23 countries, and had recently expanded to the United States and Asia. Paper sales... View Details
Keywords: Restaurant; Corporate Entrepreneurship; Business Model; Food; Brands and Branding; Media; Culture; Expansion; Corporate Strategy; Value Creation; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Europe; United States; Japan; China
Citation
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Khaire, Mukti, Elena Corsi, and Jerome Lenhardt. "The Michelin Restaurant Guide: Charting a New Course." Harvard Business School Case 814-088, February 2014. (Revised August 2014.)
  • 22 Feb 2021
  • Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

last spring, at the height of pandemic lockdowns. And before the pandemic, social media use had been flat for four years as these advertising channels became more cluttered and... View Details
Keywords: by Kristen Senz
  • April 1998 (Revised February 2001)
  • Case

CBS Evening News

By: Jeffrey F. Rayport
The CBS Evening News looks for options for growth of the franchise. This case discusses CBS's main competitors and their positioning in the evening news market, as well as the history and operations of the CBS Evening News. View Details
Keywords: Customer Relationship Management; Competition; Business Growth and Maturation; Media; Media and Broadcasting Industry; United States
Citation
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Rayport, Jeffrey F., Dickson Louie, Michelle Toth, and Carrie Ardito. "CBS Evening News." Harvard Business School Case 898-086, April 1998. (Revised February 2001.)
  • 02 Jun 2021
  • Research & Ideas

A Rare Find in Health Care: A Simple Solution to Racial Inequity

for these long-standing disparities.” For the past 20 years, Chandra has been examining differences in health outcomes between white and Black Americans, searching for solutions to shrink the gap. In a recent working paper View Details
Keywords: by Michael Blanding; Health
  • February 2003 (Revised July 2005)
  • Case

British Broadcasting Corporation (B): Making it Happen

By: Rosabeth M. Kanter and Douglas A Raymond
Greg Dyke, the new director general of the British Broadcasting Corp. (BBC), has launched an ambitious change program, called Making It Happen, with the objective of unlocking creativity, building a sense of common purpose, and encouraging collaboration throughout the... View Details
Keywords: Change Management; Media; Organizational Change and Adaptation; Organizational Culture; Leadership Development; Competition; Creativity; Relationships; Media and Broadcasting Industry; United Kingdom
Citation
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Kanter, Rosabeth M., and Douglas A Raymond. "British Broadcasting Corporation (B): Making it Happen." Harvard Business School Case 303-076, February 2003. (Revised July 2005.)
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