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  • September 2010 (Revised December 2011)
  • Case

Southwest Airlines One ReportTM

By: Robert G. Eccles, Beiting Cheng and Susan Thyne
In 2009, Southwest Airlines produced its first integrated annual report, the Southwest Airlines One Report, combing financial and nonfinancial performance information. This case examines Southwest's environmental and corporate social responsibility (CSR) reports... View Details
Keywords: Environmental Accounting; Financial Reporting; Integrated Corporate Reporting; Innovation and Invention; Corporate Social Responsibility and Impact; Environmental Sustainability; Air Transportation Industry; United States
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Eccles, Robert G., Beiting Cheng, and Susan Thyne. "Southwest Airlines One ReportTM." Harvard Business School Case 411-042, September 2010. (Revised December 2011.)

    Joshua D. Margolis

    Joshua Margolis is James Dinan and Elizabeth Miller Professor of Business Administration and the Unit Head for the Organizational Behavior unit. He is also Faculty Chair of the Program for Leadership Development. His research and teaching revolve around leadership... View Details

    Keywords: furniture; health care; insurance industry; nonprofit industry; pharmaceuticals
    • May 2008 (Revised March 2009)
    • Case

    SKS Microfinance

    By: Shawn A. Cole and Theresa Chen
    Vikram Akula, CEO of SKS Microfinance, seeks a venture capital investment to fund his firm. SKS, one of the largest and fastest growing microfinance institutions in India, is a profitable, for-profit institution with a social mission. In what is one of the first... View Details
    Keywords: For-Profit Firms; Venture Capital; Microfinance; Corporate Social Responsibility and Impact; Valuation; Financial Services Industry; India
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    Cole, Shawn A., and Theresa Chen. "SKS Microfinance." Harvard Business School Case 208-137, May 2008. (Revised March 2009.)
    • 16 Apr 2018
    • Research & Ideas

    Can Consumers Be Saved From Their Misguided Decisions?

    iStock Consumers make regretable decisions every day, even though easily available information should convince them to do otherwise: Twenty-six percent of consumers choose Advil or other branded headache remedies when they walk into a pharmacy, instead of less... View Details
    Keywords: by Rachel Layne; Consulting; Retail
    • 16 May 2005
    • Research & Ideas

    Nonprofit Networking: The New Way to Grow

    different: Her research suggests that a more powerful lever to increase a nonprofit's social impact might be to focus on building network relationships like-minded groups—even competitors. Organizations as... View Details
    Keywords: by Martha Lagace
    • August 2020
    • Article

    Strategies for Managing the Privacy Landscape

    By: Ramon Casadesus-Masanell and Andres Hervas-Drane
    Firms use consumer personal information to improve their products and services. Personal information is open to misuse, however, and when exploited for undesired or unexpected purposes reduces consumer’s trust in the firm and their willingness to provide personal... View Details
    Keywords: Consumer Privacy; Privacy Threats; Strategy Framework; Strategy Interactions; Customers; Information; Management; Strategy; Technology Industry
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    Casadesus-Masanell, Ramon, and Andres Hervas-Drane. "Strategies for Managing the Privacy Landscape." Long Range Planning 53, no. 4 (August 2020).

      Michael E. Porter

      Michael Porter is an economist, researcher, author, advisor, speaker and teacher. Throughout his career at Harvard Business School, he has brought economic theory and strategy concepts to bear on many of the most challenging problems facing corporations, economies... View Details

      Keywords: biotechnology; e-commerce industry; health care; information; information technology industry; internet; nonprofit industry; service industry; state government
      • September 2021 (Revised February 2023)
      • Case

      Harambe: Mobilizing Capital in Africa

      By: Anywhere (Siko) Sikochi, Dilyana Karadzhova Botha and Francesco Tronci
      Harambe was a non-profit organization whose mission was to build an ecosystem to identify promising young African entrepreneurs and provide them access to training, markets, capital, and support networks. From 2007 to 2021, Harambe had grown to a network of 367... View Details
      Keywords: Entrepreneurship; Nonprofit Organizations; Business Model; Strategy; Organizational Structure; Business Startups; Capital; Venture Capital; Social and Collaborative Networks; Networks; Developing Countries and Economies; Emerging Markets; Africa; South Africa
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      Sikochi, Anywhere (Siko), Dilyana Karadzhova Botha, and Francesco Tronci. "Harambe: Mobilizing Capital in Africa." Harvard Business School Case 122-021, September 2021. (Revised February 2023.)
      • June 2014
      • Case

      Starbucks Coffee Company: Transformation and Renewal

      By: Nancy F. Koehn, Kelly McNamara, Nora N. Khan and Elizabeth Legris

      Starbucks Coffee Company: Transformation and Renewal analyzes the turnaround and reconstruction of Starbucks Coffee Company from 2008 to 2014 as led by CEO and co-founder Howard Schultz. The case offers executives and students an opportunity to examine in depth how... View Details

      Keywords: Howard Schultz; Starbucks; Transformation; Turnaround; Change; Decision Making; Entrepreneurship; Growth and Development; Leadership; Organizations; Problems and Challenges; Risk and Uncertainty; Strategy; Value; Consumer Products Industry; Food and Beverage Industry; Retail Industry; North and Central America; Europe; Asia; South America; Middle East; Latin America
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      Koehn, Nancy F., Kelly McNamara, Nora N. Khan, and Elizabeth Legris. "Starbucks Coffee Company: Transformation and Renewal." Harvard Business School Case 314-068, June 2014.
      • 04 May 2012
      • Working Paper Summaries

      No News Is Good News: CSR Strategy and Newspaper Coverage of Negative Firm Events

      Keywords: by Jiao Luo, Stephan Meier & Felix Oberholzer-Gee
      • February 1991
      • Case

      Burlington Northern: The ARES Decision (A)

      By: Julie H. Hertenstein and Robert S. Kaplan
      Burlington Northern's decision whether to invest in ARES, an automated train control system, is a ($350 million) strategic investment in information technology. Although set in a service industry (railroad) the issues around this decision arise in many organizations... View Details
      Keywords: Investment; Rail Transportation; Information Technology; Competitive Strategy; Performance Evaluation; Performance Effectiveness; Cost vs Benefits; Technology Adoption; Technological Innovation; Customers; Quality; Rail Industry
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      Hertenstein, Julie H., and Robert S. Kaplan. "Burlington Northern: The ARES Decision (A)." Harvard Business School Case 191-122, February 1991.

        Do Powerful Politicians Cause Corporate Downsizing?

        This paper employs a new empirical approach for identifying the impact of government spending on the private sector. Our key innovation is to use changes in congressional committee chairmanship as a source of exogenous variation in state-level federal xpenditures. In... View Details
        • 2020
        • Book

        Think Outside the Building: How Advanced Leaders Can Change the World One Smart Innovation at a Time

        By: Rosabeth Moss Kanter
        Over a decade ago, renowned innovation expert Rosabeth Moss Kanter co-founded and then directed Harvard’s Advanced Leadership Initiative. Her breakthrough work with hundreds of successful professionals and executives, as well as aspiring young entrepreneurs, identifies... View Details
        Keywords: Leaders; Advanced Leadership; Advanced Leadership Initiative; Community; Change Leadership; Innovation; Problem Solving; Cross-sector Collaboration; Institutional Change; Leadership; Change; Leading Change; Communication; Innovation Leadership; Collaborative Innovation and Invention; Organizational Change and Adaptation; Business and Community Relations; Civil Society or Community
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        Kanter, Rosabeth Moss. Think Outside the Building: How Advanced Leaders Can Change the World One Smart Innovation at a Time. New York: PublicAffairs, 2020.
        • October 2021
        • Case

        Sparking Growth at Consumer Reports

        By: Christina Wallace
        Consumer Reports (CR) is a nonprofit organization that traditionally provided independent testing and research on consumer goods. With the need to diversify its audience and revenue streams CR partnered with market research firm Spark No. 9 to identify potential... View Details
        Keywords: Nonprofit Management; Innovation; Entrepreneurship; Marketing; Social Media; Innovation and Management; Nonprofit Organizations
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        Wallace, Christina. "Sparking Growth at Consumer Reports." Harvard Business School Case 822-035, October 2021.
        • 06 Aug 2009
        • Working Paper Summaries

        Buy Local? The Geography of Successful and Unsuccessful Venture Capital Expansion

        Keywords: by Henry Chen, Paul A. Gompers, Anna Kovner & Josh Lerner
        • September 2010 (Revised January 2012)
        • Case

        OPOWER: Increasing Energy Efficiency through Normative Influence (A)

        By: Amy J.C. Cuddy, Kyle Todd Doherty and Maarten W. Bos
        The case profiles OPOWER, an energy efficiency software company that applies Cialdini's principles of social influence to successfully encourage consumers to reduce their energy usage. OPOWER was co-founded in 2008 by two young Harvard graduates, Dan Yates and Alex... View Details
        Keywords: Mathematical Methods; Applications and Software; Attitudes; Entrepreneurship; Energy Conservation; Power and Influence; Growth and Development Strategy; Energy Industry; United States
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        Cuddy, Amy J.C., Kyle Todd Doherty, and Maarten W. Bos. "OPOWER: Increasing Energy Efficiency through Normative Influence (A)." Harvard Business School Case 911-016, September 2010. (Revised January 2012.)
        • 04 Nov 2019
        • News

        Getting Around: Shaping the Future of Transportation

        • October 2018 (Revised May 2019)
        • Case

        Khan Academy 2018

        By: William Sahlman and Nicole Tempest Keller
        Founded in 2008, Khan Academy was a global educational nonprofit with a mission to provide a free, world-class education for anyone anywhere in the world. By 2018, the organization had expanded into numerous content areas, product areas, and geographic markets.... View Details
        Keywords: Entrepreneur; Sustainability; Scaling; Social Entrepreneurship; Nonprofit Organizations; Strategy; Education; Entrepreneurship; Teaching; Education Industry; California
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        Sahlman, William, and Nicole Tempest Keller. "Khan Academy 2018." Harvard Business School Case 819-064, October 2018. (Revised May 2019.)

          Peter Tufano

          Peter Tufano is a Baker Foundation Professor at Harvard Business School and Senior Advisor to the Harvard Salata Institute for Climate and Sustainability. From 2011 to 2021, he served as the Peter Moores Dean at View Details

          Keywords: investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry; investment banking industry
          • Research Summary

          My research draws upon social and cultural theories to address three important topics in marketing: branding strategy, organizing to deliver creative content, and cultural consumer behavior:

          1)Branding Strategy: How are iconic brands built?

          I have... View Details

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