Publications

October 2019 (Revised August 2020)
Case

The Predictive Index

By: Lynda M. Applegate and James Weber

Mike Zani and Daniel Muzquiz needed to decide next steps to create a new category in the human resources consulting industry and scale their company.
Zani and Muzquiz, serial entrepreneurs, acquired Predictive Index in 2014. Previously, as clients of the... View Details

Keywords: Human Resources; Selection and Staffing; Talent and Talent Management; Recruitment; Corporate Entrepreneurship; Venture Capital; Change Management; Disruptive Innovation; Digital Platforms; Growth and Development Strategy; Consulting Industry; Service Industry; United States

19 Dec 2023
Research & Ideas

$15 Billion in Five Years: What Data Tells Us About MacKenzie Scott’s Philanthropy

Scouts, and Planned Parenthood. In 2023, none of the recipient organizations were affiliates. To determine whether an organization was independent or an affiliate, the research team manually coded organizations as either affiliated or not... View Details

Keywords: by Matthew Lee, Brian Trelstad, and Ethan Tran

February 2021
Tutorial

What are Agile Teams?

By: Tsedal Neeley

This video explores the elements that constitute agile teams. From its history in the "Agile Manifesto," this philosophy for organizational behavior prioritizes working software over comprehensive documentation, customer collaboration over contract negotiation, and... View Details

Keywords: Agile Practices; Organization Behavior; Priorities; Groups and Teams; Decision Choices and Conditions; Values and Beliefs

August 1998 (Revised October 1998)
Case

Lark International Entertainment Ltd. (A)

By: Linda A. Hill and Jennifer Suesse

Two HBS MBA's leave McKinsey and Morgan Stanley to become entrepreneurs in Hong Kong. Together they start up a cinema chain throughout Asia. This case describes the experiences of managing a team in their Wuhan, China cinema. Looks at the challenges of managing growth... View Details

Keywords: Entrepreneurship; Problems and Challenges; Business Growth and Maturation; Business Startups; Emerging Markets; Leadership Style; Leadership; Groups and Teams; Entertainment and Recreation Industry; Hong Kong; China; Asia

September 2014
Case

Victors & Spoils: 'Born Open'

By: Karim R. Lakhani and Michael L. Tushman

Victors & Spoils (V&S), located in Boulder, Colorado, was the first advertising agency built on open innovation and crowdsourcing principles from the ground-up. V&S was co-founded in 2009 by John Winsor, Claudia Batten and Evan Fry, all former members of the... View Details

Keywords: Advertising Agency; Marketing; Crowdsourcing; Open Innovation; Growth; Acquisitions; Advertising; Advertising Campaigns; Digital Marketing; Acquisition; Innovation and Invention; Advertising Industry; United States

09 Dec 2010
News

Guide Them To Results

June 2013 (Revised January 2016)
Case

Château Margaux: Launching the Third Wine

By: Elie Ofek and Eric E. Vogt

Château Margaux, one of only five prestigious estates in the Bordeaux Medoc wine region to have been classified as a "first-growth", is facing a host of strategic decisions in early 2013. Up until this point the estate had been selling two red wines, a first wine whose... View Details

Keywords: New Product Launch; Marketing Plan; Brand Management; Go To Market Strategy; Channels Of Distribution; Wine Industry; Marketing Strategy; Distribution Channels; Product Launch; Brands and Branding; Agriculture and Agribusiness Industry; Food and Beverage Industry; France

November 2004 (Revised May 2005)
Case

Marvel Enterprises, Inc.

By: Anita Elberse

The management team of Marvel Enterprises, known for its universe of superhero characters that includes Spider-Man, the Hulk, and X-Men, must reevaluate its marketing strategy. In June 2004, only six years after the company emerged from bankruptcy, Marvel has amassed a... View Details

Keywords: Intellectual Property; Business Model; Brands and Branding; Marketing Strategy; Opportunities; Growth and Development Strategy; Rights; Entertainment and Recreation Industry

October 1999
Case

Overhead Reduction Task Force, The

By: J. Richard Hackman, Ruth Wageman and John J. Gabarro

A middle manager is about to meet with his boss to discuss her request that he head up a task force to determine how overhead can be reduced by 20%. He must decide what to address in that meeting and how the task force should be launched and led. The focus is on team... View Details

Keywords: Leadership; Leadership Style; Management Teams; Management Style; Groups and Teams

October 2022 (Revised June 2025)
Case

Lyra Health: Transforming Mental Health

By: Rembrand Koning and Nicole Keller

In January 2022, Lyra Health was deciding between several different alternatives to grow the business. Founded in 2015, Lyra Health was a digital mental health platform that combined technology with human therapists and coaches to deliver high quality mental health... View Details

Keywords: Mental Health; Health Care and Treatment; Corporate Entrepreneurship; Customer Value and Value Chain; Growth and Development Strategy; Expansion; Health Industry; Technology Industry; San Francisco

10 Sep 2014
Blog Post

A Summer Reflection

team meetings (e.g., what can Walmart learn from GM’s issues with recalls?), murals on the wall listing these values / rules, and so on. I have never worked in an environment where the culture was such an active focus. For such a vast... View Details

Keywords: Technology; Consumer Products / Retail

05 Dec 2023
Research & Ideas

Lessons in Decision-Making: Confident People Aren't Always Correct (Except When They Are)

of individual decisions. “In teams, and organizations more broadly, self-selection often plays a critical role: Individual team members decide whether to speak up and volunteer their opinion on a topic, whether they ask for someone else’s... View Details

Keywords: by Kara Baskin

Martin A. Sinozich

Martin Sinozich is a Senior Lecturer in the Entrepreneurial Management Unit at Harvard Business School, where he teaches in both MBA and Executive Education programs. For first-year MBAs, Martin teaches in Field Global Immersion, a required course that... View Details

12 Dec 2014
News

The Inescapable Paradox of Managing Creativity

09 May 2019
News

The Most Anxious Generation Goes to Work

December 1999 (Revised March 2000)
Case

Ajinomoto Co., Inc.

By: Ray A. Goldberg, Carin-Isabel Knoop and Cate Reavis

In the fall of 1999, Kumio Egashira, president of Ajinomoto, a 90-year old, Japan-based processed foods and specialty chemicals company, and his team of senior executives were deciding how to globally maximize the synergies that existed between their food and amino... View Details

Keywords: Management Teams; Food; Chemicals; Globalization; Food and Beverage Industry; Chemical Industry; Japan

Find at Harvard

April 2001 (Revised August 2001)
Case

Color Kinetics Incorporated (A)

By: Das Narayandas and Mary N. Caravella

Two-year-old start-up Color Kinetics has developed unique colored lighting technology using digitally controlled LEDs, and has developed that technology into a successful line of products for its first targeted market of "retailtainment." Now in November 1999, the... View Details

Keywords: Business Startups; Growth and Development; Management Teams; Marketing Strategy; Product Launch; Market Entry and Exit; Business Strategy; Corporate Strategy; Electronics Industry

Program

Risk Management for Corporate Leaders—Virtual

incident management team that can be rapidly mobilized to manage unforeseen external events Transform risk into competitive advantage Integrate risk management into strategy formulation and execution Decide which threats to manage and... View Details

July 2006
Case

Citigroup: Euro Zone Bond Trading (A)

By: Lynn S. Paine, Christopher Bruner and Aldo Sesia

Describes the development and execution of a bond trading strategy by a London-based team of Citigroup eurozone bond traders. The trades, which involved two of Europe's leading electronic trading platforms, gave rise to a European-wide controversy over the traders'... View Details

Keywords: Debt Securities; Financial Markets; Bonds; Ethics; Values and Beliefs; Decision Making; Lawfulness; Business Strategy; Banking Industry; Financial Services Industry; Europe