Publications

November 2019
Article

How Do Sales Efforts Pay Off? Dynamic Panel Data Analysis in the Nerlove-Arrow Framework

By: Doug J. Chung, Byungyeon Kim and Byoung G. Park

This paper evaluates the short- and long-term value of sales representatives’ detailing visits to different types of physicians. By understanding the dynamic effect of sales calls across heterogeneous physicians, we provide guidance on the design of optimal call... View Details

Keywords: Nerlove-Arrow Framework; Stock-of-goodwill; Dynamic Panel Data; Serial Correlation; Instrumental Variables; Sales Effectiveness; Detailing; Analytics and Data Science; Sales; Analysis; Performance Effectiveness; Pharmaceutical Industry

2021
Working Paper

Time Dependence and Preference: Implications for Compensation Structure and Shift Scheduling

By: Doug J. Chung, Byungyeon Kim and Byoung G. Park

This study jointly examines agents’ time dependence—period effects within instantaneous utility—and time preference—behavior on discounting future utility. The study considers the start- and end-of-period effects for time dependence and exponential and hyperbolic... View Details

Keywords: Time Preferences; Present Bias; Hyperbolic Discounting; Compensation; Dynamic Structural Models; Identification; Time Management; Motivation and Incentives; Behavior; Performance; Compensation and Benefits

SSRN

2023
Working Paper

What Makes Managers’ Private Disclosures Informative? Evidence from Professional Investors

By: Michael Durney, Hoyoun Kyung, Jihwon Park and Eugene F. Soltes

2019
Article

Ridesharing with Driver Location Preferences

By: Duncan Rheingans-Yoo, Scott Duke Kominers, Hongyao Ma and David C. Parkes

We study revenue-optimal pricing and driver compensation in ridesharing platforms when drivers have heterogeneous preferences over locations. If a platform ignores drivers' location preferences, it may make inefficient trip dispatches; moreover, drivers may strategize... View Details

Keywords: Ridesharing; Pricing; Compensation and Benefits; Geographic Location; Market Design; Mathematical Methods

Winter 2014
Article

Inside the Buy-One Give-One Model

By: Christopher Marquis and Andrew Park

August 2024
Background Note

Mitigating Climate Change with Machine Learning

By: Michael W. Toffel, Kelsey Carter, Amy Chambers, Avery Park and Susan Pinckney

This note highlights how machine learning is being used to decarbonize (reduce GHG emissions) several key sectors including electricity, transportation, building, industrial processes, and agriculture -- and how machine learning is being used to accelerate efforts to... View Details

Keywords: Climate; Artificial Intelligence; Adaptation; Climate Change; AI and Machine Learning; Innovation and Invention

Educators

Purchase

01 Aug 2000
Research & Ideas

A Latin American Vision: New HBS Research Center Opens

Fernando de la Rua, the President of Argentina noted, "This is an historic day," about the opening of the School's new Latin America Research Center in Buenos Aires. Speaking as guest of honor at the Center's inaugural dinner on August 3rd at the View Details

Keywords: by Martha Lagace

1 Aug 2010
Conference Presentation

Lords of the harvest: Symbolic signaling and regulatory approval of genetically modified organisms in the nascent U.S. agriculture-biotechnology sector

By: Shon R. Hiatt and Sangchan Park

Keywords: Science; Information Technology; Governing Rules, Regulations, and Reforms; Agribusiness; Agriculture and Agribusiness Industry; Biotechnology Industry; United States

July–September 2023
Article

A Systematic Review of Respect Between Acute Care Nurses and Physicians

By: Derrick P. Bransby, Anna T. Mayo, Matthew A. Cronin, Katie Park and Christina Yuan

Background: Interprofessional collaboration between nurses and physicians has become an essential part of patient care, which, when lacking, can lead to well-known challenges. One possible explanation for ineffective nurse–physician collaboration is a lack of... View Details

Keywords: Relationships; Status and Position; Cooperation; Attitudes; Behavior; Outcome or Result; Health Industry

Purchase

22 May 2012
First Look

First Look: May 22

contained expansion in Pakistan, exporting to nearby markets, and/or developing a global halal food brand. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/512002-PDF-ENG Shanghai Zhangjiang Hi-Tech Park Development Co., Ltd... View Details

Keywords: Sean Silverthorne

05 Jun 2000
What Do You Think?

What’s Happening to Our Patience?

at managing waiting, having long since concluded that guests to its theme parks spend far more time waiting than participating in various activities. Guests are willing to wait longer when they are diverted or entertained, when they know... View Details

Keywords: by James Heskett

26 Mar 2008
First Look

First Look: March 26, 2008

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=808107 Parks Capital-Investment in US Retail, Inc. Harvard Business School Case 208-104 Parks Capital acquired a Children's Apparel... View Details

Keywords: Martha Lagace

October 2023 (Revised November 2023)
Teaching Note

The Miccosukee Tribe and the Battle to Save the Everglades: A Miami Climate Action Story

By: Rosabeth Moss Kanter and Jacob A. Small

Teaching Note for HBS Case No. 324-002. "Miccosukee" explores the challenges of coordinating actions to solve a complex systems problem—from individuals, small organizations, and coalitions of multiple organizations. The case discusses the impact of climate change and... View Details

Keywords: Climate Change; Leading Change; Natural Environment; Florida; Everglades National Park

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Article

Determining Our Destiny: Do Restrictions to Collective Autonomy Fuel Collective Action?

By: Frank J. Kachanoff, Nour Kteily, Thomas H. Khullar, Hyun Joon Park and Donald M. Taylor

19 Sep 2012
Research & Ideas

Book Excerpt: “The Architecture of Innovation”

parks his Fiesta next to the independent venture capitalists' Ferraris, the temptation to go elsewhere becomes too great." In other words, companies who create internal venture teams to fuel their research and development must not... View Details

Keywords: by Josh Lerner; Financial Services

October 18, 2024
Article

Why Workplace Well-Being Programs Don’t Achieve Better Outcomes

By: Jazz Croft, Acacia Parks and Ashley Whillans

By 2026, global corporate spending on wellness programs is set to top $94.6 billion, yet anticipated improvements in well-being are not being realized, and, in fact, mental health needs are continuing to rise around the world. Drawing on a large body of recent... View Details

Keywords: Organizational Culture; Employees; Well-being