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Show Results For
- All HBS Web
(349)
- News (94)
- Research (199)
- Multimedia (17)
- Faculty Publications (159)
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- March 30, 2020
- Article
Why Is the U.S. Behind on Coronavirus Testing?
By: Stefan Thomke
Coronavirus testing is needed to address the uncertainty in making decisions about patient treatment, resource allocation, policy, and so much more. Answers to questions such as “When should we relax social distancing measures—and for whom?” or “How many ventilators... View Details
Keywords: Testing; Coronavirus; Culture; Trump; Data; Experiments; Health Pandemics; Health Testing and Trials; Government and Politics; United States
Thomke, Stefan. "Why Is the U.S. Behind on Coronavirus Testing?" Harvard Business Review Digital Articles (March 30, 2020).
- January 2020
- Teaching Note
Booking.com
By: Stefan Thomke
Teaching Note for HBS No. 619-015. View Details
- Article
How to (Inadvertently) Sabotage Your Organization
By: Stefan Thomke
Some of the biggest threats to organizational performance can and do come from within. In an age when companies are told to be agile, to learn from experiments, and to be entrepreneurial, we are still vulnerable to actions — deliberate or unintentional — that stem from... View Details
Keywords: Management Practices; Effective Managers; Self-awareness; CIA,; Organizational Behavior; Management Practices and Processes; Organizations; Behavior; Performance
Thomke, Stefan. "How to (Inadvertently) Sabotage Your Organization." MIT Sloan Management Review (website) (September 4, 2019).
- November 2012
- Article
Mumbai's Models of Service Excellence
By: Stefan Thomke
Thomke, Stefan. "Mumbai's Models of Service Excellence." Harvard Business Review 90, no. 11 (November 2012): 121–126.
- August 2001 (Revised November 2017)
- Teaching Note
IDEO
By: Stefan Thomke
Teaching Note for (600-143). View Details
- 2006
- Casebook
Managing Product and Service Development: Text and Cases
By: Stefan Thomke
Thomke, Stefan. Managing Product and Service Development: Text and Cases. Boston: McGraw-Hill/Irwin, 2006.
- April 2003
- Article
R&D Comes to Services: Bank of America's Pathbreaking Experiments
By: Stefan Thomke
Thomke, Stefan. "R&D Comes to Services: Bank of America's Pathbreaking Experiments." Harvard Business Review 81, no. 4 (April 2003). (Translated into German and reprinted in Harvard Business Manager (July 2003))
- 2001
- Working Paper
Asset Accumulation, Interdependence and Technological Change: Evidence from Pharmaceutical Drug Discovery
By: Stefan Thomke and Walter Kuemmerle
- July 2002
- Article
Asset Accumulation, Interdependence and Technological Change: Evidence from Pharmaceutical Drug Discovery
By: Stefan Thomke and Walter Kuemmerle
Thomke, Stefan, and Walter Kuemmerle. "Asset Accumulation, Interdependence and Technological Change: Evidence from Pharmaceutical Drug Discovery." Strategic Management Journal 23, no. 7 (July 2002): 619–635.
- February 1999 (Revised February 2003)
- Teaching Note
Product Development at Dell Computer Corporation TN
By: Stefan H. Thomke and Ashok Nimgade
Teaching Note for (9-699-010). View Details
Keywords: Computer Industry
- November 1998 (Revised February 1999)
- Case
Microsoft Office: Finding the Suite Spot
By: Stefan H. Thomke and Steven Sinofsky
Describes a key decision-making process within Microsoft's Office products division. At a time when the PC software business has a great deal of uncertainty, Microsoft's management has to make a key decision regarding the future of software suites. A strengthening of... View Details
Keywords: Decisions; Applications and Software; Strategic Planning; Organizational Design; Organizational Change and Adaptation; Product Development; Managerial Roles; Growth and Development Strategy; Risk and Uncertainty; Goals and Objectives; Digital Platforms; Innovation and Management; Computer Industry; Information Technology Industry
Thomke, Stefan H., and Steven Sinofsky. "Microsoft Office: Finding the Suite Spot." Harvard Business School Case 699-046, November 1998. (Revised February 1999.)
- April 2002
- Article
Customers As Innovators: A New Way to Create Value
By: Stefan Thomke and Eric von Hippel
Thomke, Stefan, and Eric von Hippel. "Customers As Innovators: A New Way to Create Value." Harvard Business Review 80, no. 4 (April 2002). (Translated into German and reprinted in Harvard Business Manager (July 2002): 51-61.)
- 15 Jul 2008
- First Look
First Look: July 15, 2008
distributional issues, and the likely effects of reforms to tax provisions such as the AMT are considered. Download the paper from SSRN.com ($5): http://www.nber.org/papers/w14149 Inexperienced Investors and Bubbles Authors:Robin Greenwood and View Details
Keywords: Martha Lagace
- March 2017
- Case
A. Lange & Söhne
By: Stefan Thomke and Daniela Beyersdorfer
The case describes how A. Lange & Söhne became one of world's leading watch companies. Its obsession with quality and innovation were behind its initial rise in the 19th century and, after a 40-year involuntary hiatus under the East German regime, again at the end of... View Details
Keywords: Watches; Operational Excellence; Brand ＆ Product Management; Product Development; Leadership; Growth and Development Strategy; Marketing Strategy; Product Positioning; Brands and Branding; Management; Operations; Production; Innovation and Invention; Price; Business History; Germany
Thomke, Stefan, and Daniela Beyersdorfer. "A. Lange & Söhne." Harvard Business School Case 617-058, March 2017.
- May–June 2014
- Article
The Magic of Innovation
By: Stefan Thomke and Jason Randal
Why do certain product and service experiences seem to have that undeniable "wow" factor, while others disappoint customers? Perhaps there's no better place to turn to than the world of magic. Consider that leading magicians are constantly under pressure to come up... View Details
Thomke, Stefan, and Jason Randal. "The Magic of Innovation." European Business Review (May–June 2014): 2–6.
- May 2012
- Background Note
Innovation Magic
By: Stefan Thomke and Jason Randal
Why do certain product and service experiences seem like magic, making them all but destined for success, while other items languish on store shelves? For a better understanding of that, perhaps there's no better place to turn to than the world of magic. Consider that... View Details
Keywords: Innovation; Product Differentiation; Experimentation; Personal Strategy ＆ Style; Innovation and Invention; Creativity; Service Operations; Product; Customer Satisfaction
Thomke, Stefan, and Jason Randal. "Innovation Magic." Harvard Business School Background Note 612-099, May 2012.
- 2020
- Working Paper
The Effects of Hierarchy on Learning and Performance in Business Experimentation
By: Sourobh Ghosh, Stefan Thomke and Hazjier Pourkhalkhali
Do senior managers help or hurt business experiments? Despite the widespread adoption of business experiments to guide strategic decision-making, we lack a scholarly understanding of what role senior managers play in firm experimentation. Using proprietary data of live... View Details
Keywords: Experimentation; Innovation; Search; New Product Development; Innovation and Invention; Organizational Design; Learning; Performance
Ghosh, Sourobh, Stefan Thomke, and Hazjier Pourkhalkhali. "The Effects of Hierarchy on Learning and Performance in Business Experimentation." Harvard Business School Working Paper, No. 20-081, February 2020.
- September 2008
- Case
Pfizer Inc: Building an Innovation Center
By: Stefan H. Thomke and Ashok Nimgade
The case describes Pfizer's efforts to build and run an innovation center in Cambridge, Massachusetts. As the center goes through different periods of leadership and strategic models, its relationship with the corporation and other research sites is explored. The case... View Details
Keywords: Innovation and Management; Innovation Strategy; Leadership; Organizational Culture; Research and Development; Pharmaceutical Industry; Cambridge
Thomke, Stefan H., and Ashok Nimgade. "Pfizer Inc: Building an Innovation Center." Harvard Business School Case 609-037, September 2008.