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  • All HBS Web  (442)
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  • 2005
  • Book

Multinationals and Global Capitalism: From the Nineteenth to the Twenty-First Century

By: Geoffrey Jones
This book provides an essential framework for understanding global business. It shows how entrepreneurs built a global economy in the nineteenth century by creating firms that pursued resources and markets across borders. It demonstrates how firms shifted strategies as... View Details
Keywords: Capitalism; Multinational Firms and Management; Globalization; History; Economy; Trade; Strategy
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Jones, Geoffrey. Multinationals and Global Capitalism: From the Nineteenth to the Twenty-First Century. Oxford: Oxford University Press, 2005.
  • August 2005 (Revised January 2012)
  • Case

McKinsey and the Globalization of Consultancy

By: Geoffrey G. Jones and Alexis Lefort
Considers McKinsey's strategy during the first stage of the globalization of the management consultancy industry between the 1950s and 1973. Briefly reviews the history of management consulting before considering the factors that led McKinsey to open its first... View Details
Keywords: History; Demand and Consumers; Strategy; Globalized Firms and Management; Service Operations; Consulting Industry
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Jones, Geoffrey G., and Alexis Lefort. "McKinsey and the Globalization of Consultancy." Harvard Business School Case 806-035, August 2005. (Revised January 2012.)
  • April–June 2014
  • Article

Firmes mondialisées et imaginaire de la beauté

By: G. Jones
This article highlights the role of business enterprises as influences on ideals of human beauty. The homogenization of such ideals has been one of the most noteworthy features of globalization over the last two centuries. This study suggests that firms were both... View Details
Keywords: American History; Economic History; Business History; Globalization; Entrepreneurship; History; Beauty and Cosmetics Industry; Europe; North and Central America
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Jones, G. "Firmes mondialisées et imaginaire de la beauté." Relations internationales 157 (April–June 2014): 131–146.
  • 1991
  • Book

Multinational and International Banking

By: G. Jones
The essays in this volume explore the historical evolution of multinational and international banking. Contemporary studies, and most writers on the theory of multinational banking, focus on US data, yet historically European financial institutions were the leaders in... View Details
Keywords: Banks and Banking; Multinational Firms and Management; Analytics and Data Science; Opportunities; Theory; Banking Industry; Europe; United States
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Jones, G., ed. Multinational and International Banking. Aldershot, England: Edward Elgar Publishing, 1991.
  • June 2024
  • Article

Oral History and Business History in Emerging Markets

By: Geoffrey Jones
This article describes the motivation, structure and use of the Creating Emerging Markets (CEM) oral history-based project at the Harvard Business School. The project consists of lengthy interviews with business leaders from emerging markets. By June 2024 183... View Details
Keywords: Emerging Economies; Oral History; Emerging Markets; Business History; Research
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Jones, Geoffrey. "Oral History and Business History in Emerging Markets." Investigaciones de historia económica 20, no. 2 (June 2024): 1–4.
  • 27 Sep 2011
  • First Look

First Look: September 27

case:http://cb.hbsp.harvard.edu/cb/product/312029-PDF-ENG Willy Jacobsohn and Beiersdorf: Managing Expropriation and Anti-Semitism Geoffrey G. Jones and Christina... View Details
Keywords: Sean Silverthorne
  • September 2015
  • Supplement

Kaweyan: Female Entrepreneurship and the Past and Future of Afghanistan (B)

By: Geoffrey Jones and Gayle Tzemach Lemmon
This (B) case takes up the story of the Afghan female entrepreneur Kamila Sidiqi between 2009 and 2015. The case opens with U.S. Secretary of State John Kerry praising her achievements at a State Department dinner in March 2015 for the newly elected President of... View Details
Keywords: Business or Company Management; Entrepreneurship; Personal Development and Career; Gender; Afghanistan
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Jones, Geoffrey, and Gayle Tzemach Lemmon. "Kaweyan: Female Entrepreneurship and the Past and Future of Afghanistan (B)." Harvard Business School Supplement 316-070, September 2015.
  • December 2015
  • Article

Entrepreneurial Imagination and a Demand and Supply-side Perspective on the MNE and Cross-border Organization

By: Geoffrey Jones and Christos Pitelis
This article explores the role of entrepreneurial imagination on the international expansion of multinational enterprises. The focus is on supply- and demand-side factors that help explicate cross-border expansion. The article explores how appropriability-informed and... View Details
Keywords: Imagination; Globalization; History; Entrepreneurship; Multinational Firms and Management; Africa; Asia; Europe; North and Central America
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Jones, Geoffrey, and Christos Pitelis. "Entrepreneurial Imagination and a Demand and Supply-side Perspective on the MNE and Cross-border Organization." Journal of International Management 21, no. 4 (December 2015): 309–321.
  • 05 Oct 2010
  • First Look

First Look: October 5, 2010

she needs to decide whether to franchise or own the next expansion. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/311035-PDF-ENG Werner von Siemens and the Electric Telegraph Geoffrey G. View Details
Keywords: Sean Silverthorne
  • 2013
  • Chapter

The Global and the Local in the Beauty Industry: A Historical Perspective

By: G. Jones
This chapter explores the impact of the global beauty industry on beauty ideals. It shows that as the industry internationalized from the late nineteenth century, there was a homogenization of beauty ideals and practices around the world. Western and white beauty... View Details
Keywords: Business History; Globalization; History; Beauty and Cosmetics Industry; Asia; Europe; Latin America; Middle East; North and Central America; South America
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Jones, G. "The Global and the Local in the Beauty Industry: A Historical Perspective." Chap. 1 in Globalizing Beauty: Consumerism and Body Aesthetics in the Twentieth Century, edited by Hartmut Berghoff and Thomas Kuhne, 25–40. Worlds of Consumption. New York: Palgrave Macmillan, 2013.
  • Article

Business, Governments and Political Risk in South Asia and Latin America since 1970

By: G. Jones and Rachael Comunale
This article contributes to the literature on political risk in business and economic history by examining both new perspectives (risk encountered by companies domestically, rather than risk for foreign investors) and new settings (emerging markets economies in Latin... View Details
Keywords: Political Risk; Emerging Market; Bribery; Business & Government Relations; Turbulence; Violence; Risk and Uncertainty; Emerging Markets; Crime and Corruption; Business and Government Relations; Business History; India; Latin America
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Jones, G., and Rachael Comunale. "Business, Governments and Political Risk in South Asia and Latin America since 1970." Australian Economic History Review 58, no. 3 (November 2018): 233–264.
  • 2011
  • Working Paper

Historical Trajectories and Corporate Competences in Wind Energy

By: Geoffrey Jones and Loubna Bouamane
This working paper surveys the business history of the global wind energy turbine industry between the late nineteenth century and the present day. It examines the long-term prominence of firms headquartered in Denmark, the more fluctuating role of U.S.-based firms,... View Details
Keywords: Business History; Renewable Energy; Competitive Advantage; Technology Adoption; Policy; Business and Government Relations; Energy Industry; United States; Denmark
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Jones, Geoffrey, and Loubna Bouamane. "Historical Trajectories and Corporate Competences in Wind Energy." Harvard Business School Working Paper, No. 11-112, May 2011.
  • June 2010 (Revised January 2019)
  • Case

The Guggenheims and Chilean Nitrates

By: Geoffrey Jones and Felipe Tamega Fernandes
The case describes the growth of Guggenheim Brothers as one of the largest mining companies in the world in the early twentieth century. Global expansion led the firm to Chile, first in copper and later in natural nitrates. Chile's economic growth was driven by the... View Details
Keywords: History; Venture Capital; Business History; Entrepreneurship; Globalization; Foreign Direct Investment; Financial Crisis; Mining Industry; Chile
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Jones, Geoffrey, and Felipe Tamega Fernandes. "The Guggenheims and Chilean Nitrates." Harvard Business School Case 810-141, June 2010. (Revised January 2019.)
  • 2013
  • Working Paper

Entrepreneurs, Firms and Global Wealth since 1850

By: G. Jones
This working paper integrates the role of entrepreneurship and firms into debates on why Asia, Latin America and Africa were slow to catch up with the West following the Industrial Revolution and the advent of modern economic growth. It argues that the currently... View Details
Keywords: Institutional Change; Political Economy; Emerging Economies; Developing Countries; Industrial Development; Culture; Human Capital; Economic History; History; Wealth and Poverty; Business History; Emerging Markets; Globalization; Developing Countries and Economies; Manufacturing Industry; Mining Industry; Service Industry; Latin America; Asia; North and Central America; Africa; South America; Europe
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Jones, G. "Entrepreneurs, Firms and Global Wealth since 1850." Harvard Business School Working Paper, No. 13-076, March 2013.
  • 12 Apr 2011
  • First Look

First Look: April 12

Publications Impacto Histórico de la Globalización en Argentina y Chile: Empresas y Empresarios (The Historical Impact of Globalization in Argentina and Chile: Enterprises and Entrepreneurs) Authors: Geoffrey View Details
Keywords: Sean Silverthorne
  • February 2008
  • Article

Blonde and Blue-eyed?: Globalizing Beauty, c.1945–c.1980

By: Geoffrey Jones
This article examines the globalization of the beauty industry between 1945 and 1980. The industry grew quickly. Firms employed marketing and marketing strategies to diffuse products and brands internationally, despite business, economic, and cultural obstacles to... View Details
Keywords: Cross-Cultural and Cross-Border Issues; Globalized Markets and Industries; Product Marketing; Standards; Beauty and Cosmetics Industry
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Jones, Geoffrey. "Blonde and Blue-eyed? Globalizing Beauty, c.1945–c.1980." Economic History Review 61, no. 1 (February 2008).
  • 2011
  • Working Paper

Managing Political Risk in Global Business: Beiersdorf 1914-1990

By: Geoffrey Jones and Christina Lubinski
This working paper examines corporate strategies of political risk management during the twentieth century. It focuses especially on Beiersdorf, a German-based pharmaceutical and skin care company. During World War I the expropriation of its brands and trademarks... View Details
Keywords: History; Risk Management; Business History; Multinational Firms and Management; Corporate Strategy; Intellectual Property; Cooperation; Business and Government Relations; Germany
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Jones, Geoffrey, and Christina Lubinski. "Managing Political Risk in Global Business: Beiersdorf 1914-1990." Harvard Business School Working Paper, No. 12-003, July 2011.
  • 2022
  • Chapter

Crises and International Business

By: Geoffrey Jones
This chapter uses the intellectual journey of the author to suggest that crises have been the norm rather than the exception in the history of international business. Over the last 100 years world wars, regional conflicts, the Great Depression, and decolonization are... View Details
Keywords: Crisis; Multinational Companies; International Business; Emerging Market; Business History; Multinational Firms and Management; System Shocks; War; Emerging Markets; Crisis Management
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Jones, Geoffrey. "Crises and International Business." Chap. 2 in International Business in Times of Crisis. Vol. 16, edited by Rob van Tulder, Alain Verbeke, Lucia Piscitello, and Jonas Puck, 27–32. Progress in International Business Research. Bingley, UK: Emerald Publishing Limited, 2022.
  • 2017
  • Chapter

Gapponshugi in Global Perspective: Debating the Responsibility of Capitalism

By: Geoffrey Jones
This chapter places the concepts of ethical capitalism developed by the 19th century Japanese venture capitalist Shibusawa Eiichi in a global historical perspective. The chapter reviews the similarities and differences over time and between countries of proponents of... View Details
Keywords: Corporate Responsibility; Business Ethics; Ethics; Business and Stakeholder Relations; Business History; Corporate Social Responsibility and Impact
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Jones, Geoffrey. "Gapponshugi in Global Perspective: Debating the Responsibility of Capitalism." Chap. 7 in Ethical Capitalism: Shibusawa Eiichi and Business Leadership in Global Perspective, edited by Patrick Fridenson and Takeo Kikkawa, 144–169. Toronto: University of Toronto Press, 2017.
  • 2012
  • Article

Wider dem sauren Mund. Beiersdorfs U.S.-Geschaeft mit der Zahnpastamarke Pebeco

By: G. Jones and Christina Lubinski
This article examines the growth and ultimate demise of the toothpaste brand Pebeco, which was created by the German personal care company Beiersdorf in 1903. The brand was an enormous international success, becoming for a time the largest toothpaste brand in the... View Details
Keywords: Growth and Development; Market Entry and Exit; Problems and Challenges; Marketing Strategy; Markets; Change; Customers; Social Psychology; Science; Brands and Branding; Competitive Strategy; Consumer Products Industry; United States; Germany
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Jones, G., and Christina Lubinski. "Wider dem sauren Mund. Beiersdorfs U.S.-Geschaeft mit der Zahnpastamarke Pebeco." Hamburger Wirtschafts-Chronik 9 (2012): 141–165.
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