Publications

2023
Working Paper

How Private Investors Value 'Platformness': An Exploratory Study of Unicorns

By: David B. Yoffie, Michael A. Cusumano, Annabelle Gawer, Sarah von Bargen and Kwesi Acquay

This paper explores the premium investors have been willing to pay for private companies (unicorns) that are digital platforms vs. traditional companies. View Details

Keywords: Platforms And Ecosystems; Digital Platforms; Investment Portfolio

Video

Anand Burman

Anand Burman, Chairman of Dabur, one of India’s largest manufacturers of natural medicine and consumer products, discusses the Ayurvedic tradition behind his company’s products. View Details

16 Dec 2020
News

A Harvard Business School Professor Is Predicting the 9-to-5 Workweek Will become the '3-2-2' After the Pandemic

21 Jul 2015
Working Paper Summaries

Enabling Versus Controlling

Keywords: by Andrei Hagiu & Julian Wright

September 2022
Article

How Emerging Telehealth Models Challenge Policymaking

By: Mitchell Tang, Michael E Chernew and Ateev Mehrotra

Policy Points

Current telehealth policy discussions are focused on synchronous video and audio telehealth visits delivered by traditional providers and have neglected the growing number of alternative telehealth offerings.

These alternative... View Details

Keywords: Telehealth; Health Care and Treatment; Technology Adoption; Policy; Health Industry

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Profile

Tuce Zengin Van den Eynde

struck a deal: “He convinced me to do the MBA; I convinced him that we should do it at HBS.” Why the insistence on Harvard? “I reasoned that if I were to invest two more years in studies,” Tuce explains, “I wanted the case method. I already had a solid base in View Details

Keywords: Other Financial Services; Entrepreneurship

May 2007 (Revised April 2009)
Case

Netflix

By: Willy C. Shih, Stephen P. Kaufman and David Spinola

Reed Hastings founded Netflix with a vision to provide a home movie service that would do a better job satisfying customers than the traditional retail rental model. But as it encouraged challenges it underwent several major strategy shifts, ultimately developing a... View Details

Keywords: Business Model; Film Entertainment; Disruptive Innovation; Growth and Development Strategy; Distribution Channels; Service Delivery; Renting or Rental; Competitive Strategy; Motion Pictures and Video Industry

September 2017 (Revised July 2023)
Case

Adaptive Platform Trials: The Clinical Trial of the Future?

By: Ariel D. Stern and Sarah Mehta

In July 2017, Dr. Brian M. Alexander, president and CEO of the AGILE Research Foundation, was preparing to launch a new type of clinical trial—an adaptive platform trial—to study potential therapies for glioblastoma (GBM), an aggressive form of brain cancer.... View Details

Keywords: Clinical Trials; Cancer; Adaptive Platform Trials; Platform Trials; Adaptive Trials; Glioblastoma; Health; Health Care and Treatment; Health Testing and Trials; Business Strategy; Innovation Strategy; Health Industry; United States

07 Feb 2024
Video

Thriving with Disabilities: A Panel on Strategies for Recruitment and Career Success

2018
Working Paper

Platform Competition: Betfair and the U.K. Market for Sports Betting

By: Ramon Casadesus-Masanell and Neil Campbell

We examine two episodes of strategic interaction in the U.K. betting industry: (i) Betfair (an entrant multi-sided platform or MSP) vs. Flutter (also an MSP), and (ii) Betfair vs. traditional bookmakers. We find that although Betfair was an underfunded second mover in... View Details

Keywords: Platform Design; Betting; Digital Platforms; Design; Network Effects; Business Model; Competition; Cooperation; Market Entry and Exit

SSRN

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04 Aug 2020
Video

Learn From The Leaders

March 2007 (Revised February 2010)
Case

Fabindia Overseas Pvt. Ltd.

By: Mukti Khaire and Prabakar (PK) Kothandaraman

Fabindia is a for-profit Indian retail company with the stated mission of providing employment to weavers and traditional handicraft artisans in rural India. Established in 1960 as an exporter of home furnishings, Fabindia has grown as a consumer-facing retailer of... View Details

Keywords: Business Model; For-Profit Firms; Growth and Development Strategy; Supply Chain; Mission and Purpose; Expansion; Retail Industry; India

Article

Platform Competition: Betfair and the U.K. Market for Sports Betting

By: Ramon Casadesus-Masanell and Neil Campbell

We examine two episodes of strategic interaction in the U.K. betting industry: (i) Betfair (an entrant multi-sided platform or MSP) vs. Flutter (also an MSP) and (ii) Betfair vs. traditional bookmakers. We find that although Betfair was an underfunded second mover in... View Details

Keywords: Platform Design; Betting; Complements; Competing Business Models; Co-opetition; Entry; Multi-Sided Platforms; Design; Network Effects; Business Model; Competition; Cooperation

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15 Jan 2020
Video

Ritu Kumar

Ritu Kumar, the pioneer of boutique fashion culture in India, describes how her bridal business helped to revive the traditional craft of embroidery in India.

View Details

2016
Book

Managing in the Gray: Five Timeless Questions for Resolving Your Toughest Problems at Work

By: Joseph L. Badaracco

Part of a manager's job is making tough calls, and the hardest challenge can be resolving "gray area” problems—situations in which analysis of the numbers, facts, and data fails to provide a clear answer. Gray areas test not only managers’ skills but also their... View Details

Keywords: Business or Company Management; Decision Choices and Conditions

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14 Dec 2010
Op-Ed

Tax US Companies to Spur Spending

been a saving grace in ensuring that the financial crisis did not cause further damage to the economy. With traditional monetary and fiscal policy instruments seemingly exhausted, the mobilization of that cash hoard can prove critical to... View Details

Keywords: by Mihir A. Desai

03 Dec 2007
Research & Ideas

Authenticity over Exaggeration: The New Rule in Advertising

the "consumer" label altogether. It's too limiting. Deighton cites Dove's "Real Beauty" campaign, a multiphase effort with an underlying theme that subverts traditional beauty product messages of aspiration and perfection. In one ad,... View Details

Keywords: by Julia Hanna; Publishing; Advertising

Article

Reimagining the Balanced Scorecard for the ESG Era

By: Robert S. Kaplan and David McMillan

Companies are increasingly aware that their customers and society in general expect businesses to adopt and work towards social and environmental objectives as well as the traditional financial ones. This involves not only re-evaluating firms’ models but re-imagining... View Details

Keywords: ESG (Environmental, Social, Governance) Performance; Business Ecosystems; Balanced Scorecard; Adaptation; Business Model; Business and Stakeholder Relations