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  • All HBS Web  (4,811)
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  • December 2010
  • Supplement

Ad Classification at Right Media — slide supplement

By: Benjamin Edelman
Right Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse... View Details
Keywords: Media; Digital Marketing; Market Participation; Negotiation Tactics; Marketing Communications; Communication; Advertising Industry; Media and Broadcasting Industry
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Edelman, Benjamin. "Ad Classification at Right Media — slide supplement." Harvard Business School PowerPoint Supplement 911-038, December 2010.
  • June 2013
  • Background Note

Mobilizing an Online Business

By: Peter Coles and Benjamin Edelman
Entrepreneurs starting online businesses often need to mobilize multiple sets of users or customers, each of whom hesitates to participate unless others join also. This case presents several challenges with similar structure. View Details
Keywords: Mobilization Strategy; Network Effects; Platforms; Internet; Entrepreneurship; Strategy; Two-Sided Platforms; Technology Adoption; Innovation Strategy; Information Technology Industry; Telecommunications Industry; Computer Industry
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Coles, Peter, and Benjamin Edelman. "Mobilizing an Online Business." Harvard Business School Background Note 913-061, June 2013. (request a courtesy copy.)
  • March 2008
  • Article

What Have We Learned from Market Design?

By: Alvin E. Roth
This essay discusses some things we have learned about markets, in the process of designing marketplaces to fix market failures. To work well, marketplaces have to provide thickness, i.e. they need to attract a large enough proportion of the potential participants in... View Details
Keywords: Risk Management; Market Design; Market Participation; Market Transactions; Failure; Safety
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Roth, Alvin E. "What Have We Learned from Market Design?" Economic Journal 118, no. 527 (March 2008): 285–310. (Hahn Lecture.)
  • August 1996 (Revised October 1996)
  • Case

Howard, Shea & Chan Asset Management (D): Sales Presentation

By: Benson P. Shapiro
Provides the context and hard copy material to accompany a video sales presentation. Participants are asked to develop criteria for evaluating a sales presentation and then to apply the criteria to the video presentation. View Details
Keywords: Sales; Presentations; Performance Evaluation
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Shapiro, Benson P. "Howard, Shea & Chan Asset Management (D): Sales Presentation." Harvard Business School Case 597-024, August 1996. (Revised October 1996.)
  • November 2015
  • Article

The Highest Form of Intelligence: Sarcasm Increases Creativity for Both Expressers and Recipients

By: Li Huang, F. Gino and Adam D. Galinsky
Sarcasm is ubiquitous in organizations. Despite its prevalence, we know surprisingly little about the cognitive experiences of sarcastic expressers and recipients or their behavioral implications. The current research proposes and tests a novel theoretical model in... View Details
Keywords: Creativity; Cognition and Thinking
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Huang, Li, F. Gino, and Adam D. Galinsky. "The Highest Form of Intelligence: Sarcasm Increases Creativity for Both Expressers and Recipients." Organizational Behavior and Human Decision Processes 131 (November 2015): 162–177.
  • 11 Feb 2016
  • Working Paper Summaries

Do Interactions with Candidates Increase Voter Support and Participation? Experimental Evidence from Italy

Keywords: by Vincent Pons; Public Administration; Public Relations
  • Article

Excusing Selfishness in Charitable Giving: The Role of Risk

By: Christine L. Exley
Decisions involving charitable giving often occur under the shadow of risk. A common finding is that potential donors give less when there is greater risk that their donation will have less impact. While this behavior could be fully rationalized by standard economic... View Details
Keywords: Charitable Giving; Prosocial Behavior; Altruism; Risk Preferences; Risk and Uncertainty; Philanthropy and Charitable Giving; Behavior
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Exley, Christine L. "Excusing Selfishness in Charitable Giving: The Role of Risk." Review of Economic Studies 83, no. 2 (April 2016): 587–628.
  • April 2013
  • Article

Making a Difference Matters: Impact Unlocks the Emotional Benefits of Prosocial Spending

By: Lara B. Aknin, Elizabeth W. Dunn, Ashley V. Whillans, Adam M. Grant and Michael I. Norton
When does giving lead to happiness? Here, we present two studies demonstrating that the emotional benefits of spending money on others (prosocial spending) are unleashed when givers are aware of their positive impact. In Study 1, an experiment using real... View Details
Keywords: Prosocial Spending; Prosocial Impact; Subjective Well Being; Donations; Happiness; Philanthropy and Charitable Giving
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Aknin, Lara B., Elizabeth W. Dunn, Ashley V. Whillans, Adam M. Grant, and Michael I. Norton. "Making a Difference Matters: Impact Unlocks the Emotional Benefits of Prosocial Spending." Journal of Economic Behavior & Organization 88 (April 2013): 90–95.
  • 25 Feb 2002
  • Research & Ideas

MNCs in Asia: Investing in the Future

"You have to be realistic," said Newman. "You also have to understand that there will be a cost for corporations that don't participate in this market. The key is to invest prudently, and to expand capacity over time."... View Details
Keywords: by Julia Hanna
  • September 1996
  • Supplement

Howard, Shea & Chan Asset Management (D): Sales Presentation, Video

By: Benson P. Shapiro
Presents a sales presentation, allowing students and executive participants to develop a set of criteria for such a presentation and apply them to a real one. View Details
Keywords: Presentations; Sales; Financial Services Industry
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Shapiro, Benson P. "Howard, Shea & Chan Asset Management (D): Sales Presentation, Video." Harvard Business School Video Supplement 597-501, September 1996.
  • March 2024
  • Teaching Note

'Storrowed': A Generative AI Exercise

By: Mitchell Weiss
Teaching Note for HBS Exercise No. 824-188. “Storrowed” is an exercise to help participants raise their proficiency with generative AI. It begins by highlighting a problem: trucks getting wedged underneath bridges in Boston, Massachusetts on the city’s Storrow Drive.... View Details
Keywords: AI and Machine Learning; Entrepreneurship; Innovation and Invention; Government Administration; Transportation Industry; Public Administration Industry
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Weiss, Mitchell. "'Storrowed': A Generative AI Exercise." Harvard Business School Teaching Note 824-189, March 2024.
  • July 2021
  • Article

Creating Exercise Habits Using Incentives: The Trade-off Between Flexibility and Routinization

By: John Beshears, Hae Nim Lee, Katherine L. Milkman, Robert Mislavsky and Jessica Wisdom
Habits involve regular, cue-triggered routines. In a field experiment, we tested whether incentivizing exercise routines—paying participants each time they visit the gym within a planned, daily two-hour window—leads to more persistent exercise than offering flexible... View Details
Keywords: Behavior And Behavioral Decision Making; Healthcare; Exercise; Habit; Routine; Health; Behavior; Decision Making
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Beshears, John, Hae Nim Lee, Katherine L. Milkman, Robert Mislavsky, and Jessica Wisdom. "Creating Exercise Habits Using Incentives: The Trade-off Between Flexibility and Routinization." Management Science 67, no. 7 (July 2021): 4139–4171.
  • November 2012
  • Article

Empirical Observations on Longer-term Use of Incentives for Weight Loss

By: Leslie K. John, George Loewenstein and Kevin Volpp
Behavioral economic-based interventions are emerging as powerful tools to help individuals accomplish their own goals, including weight loss. Deposit contract incentive systems give participants the opportunity to put their money down toward losing weight, which they... View Details
Keywords: Weight Loss; Obesity; Behavioral Economics; Intervention; Behavior; Motivation and Incentives
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John, Leslie K., George Loewenstein, and Kevin Volpp. "Empirical Observations on Longer-term Use of Incentives for Weight Loss." Preventive Medicine 55, Supplement 1 (November 2012): S68–S74.
  • February 2008 (Revised January 2009)
  • Background Note

Offshoring Day in BGIE and Strategy

By: Jan W. Rivkin and Troy Smith
Describes a set of activities in which students will participate before and during a day of classes on offshoring. The day's classes will examine the implications of offshoring for policy makers, business leaders, and workers. View Details
Keywords: Policy; Employees; Job Cuts and Outsourcing; Labor; Management; Strategy
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Rivkin, Jan W., and Troy Smith. "Offshoring Day in BGIE and Strategy." Harvard Business School Background Note 708-492, February 2008. (Revised January 2009.)
  • 15 May 2006
  • Lessons from the Classroom

Women Find New Path to Work

going to look at the unique demands in that workplace and how to make it work in your life. We had several of what I'll call "tools" workshops as well. We had a wonderful session with … the library staff to help View Details
Keywords: by Mallory Stark
  • 23 Apr 2012
  • Research & Ideas

How to Brand a Next-Generation Product

video game consoles, for example) or the complete name change approach (Nintendo's Nintendo 64, GameCube, Wii). The professors conducted a series of experiments to determine when and why each approach made the most sense. Brand Name Continuation Vs. Name Change In one... View Details
Keywords: by Carmen Nobel
  • November 2022
  • Article

Opportunity Neglect: An Aversion to Low-probability Gains

By: Emily Prinsloo, Kate Barasz, Leslie K. John and Michael I. Norton
Seven preregistered studies (N = 2,890) conducted in the field, lab, and online document opportunity neglect: a tendency to reject opportunities with low probability of success, even when they come with little or no objective cost (e.g., time, money,... View Details
Keywords: Opportunities; Behavior; Risk and Uncertainty; Success; Perception
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Prinsloo, Emily, Kate Barasz, Leslie K. John, and Michael I. Norton. "Opportunity Neglect: An Aversion to Low-probability Gains." Psychological Science 33, no. 11 (November 2022): 1857–1866.
  • January 2014
  • Article

Self-reported Ethical Risk Taking Tendencies Predict Actual Dishonesty

By: Liora Zimerman, Shaul Shalvi and Yoella Bereby-Meyer
Are people honest about the extent to which they engage in unethical behaviors? We report an experiment examining the relation between self-reported risky unethical tendencies and actual dishonest behavior. Participants’ self-reported risk taking tendencies were... View Details
Keywords: DOSPERT; Risk Taking; Honesty; Lying; Dishonesty; Unethical Behavior; Moral Sensibility; Cognition and Thinking
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Zimerman, Liora, Shaul Shalvi, and Yoella Bereby-Meyer. "Self-reported Ethical Risk Taking Tendencies Predict Actual Dishonesty." Judgment and Decision Making 9, no. 1 (January 2014): 58–64.
  • May 2016 (Revised May 2017)
  • Case

Supply Chain Finance at Procter & Gamble

By: Benjamin C. Esty, E. Scott Mayfield and David Lane
In April 2013, Procter & Gamble (P&G), the world’s largest consumer packaged goods (CPG) company, announced that it would extend its payment terms to suppliers by 30 days. At the same time, P&G announced a new supply chain financing (SCF) program giving suppliers the... View Details
Keywords: Working Capital; Supply Chain Finance; Corporate Treasury; Consumer Packaged Goods; Supply Chain; Supplier Relationships; Banking; Liquidity; Accounts Payable; Financial Reporting; Cash Flow; Cost Management; Banks and Banking; Financial Strategy; Multinational Firms and Management; Supply Chain Management; Accrual Accounting; Value Creation; Consumer Products Industry; Forest Products Industry; United States; Brazil
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Esty, Benjamin C., E. Scott Mayfield, and David Lane. "Supply Chain Finance at Procter & Gamble." Harvard Business School Case 216-039, May 2016. (Revised May 2017.)
  • December 2014
  • Technical Note

The Thermostat Industry: Transformation from Analog to Digital

By: Karim R. Lakhani, Kerry Herman and Christine Snively
This note examines the evolution of the thermostat industry as it transitioned from analog to digital technologies. It presents an overview of key industry participants and the shift in value creation and value capture models for firms. View Details
Keywords: Digital; Digital Convergence; Business Models; Digital Transition; Technology Change; Technology Strategy; Information Technology; Digital Transformation; United States
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Lakhani, Karim R., Kerry Herman, and Christine Snively. "The Thermostat Industry: Transformation from Analog to Digital." Harvard Business School Technical Note 615-038, December 2014.
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