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  • Web

Introducing One-Step Photography - Edwin H. Land & Polaroid | Harvard Business School

After one minute, he peeled away an 8-by-10-inch print from the negative. A sequence of photographs captured the tense moments as Land posed for his portrait, followed by his visible relief when the first public demonstration of instant photography proved successful.... View Details
  • March 2017 (Revised September 2017)
  • Case

Facebook Fake News in the Post-Truth World

By: John R. Wells and Carole A. Winkler
In January 2017, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The election of Donald Trump as the next president of the United States in November 2016 had triggered a national storm of protests, and many attributed Trump’s victory to... View Details
Keywords: Facebook; Fake News; Mark Zuckerberg; Donald Trump; Algorithms; Social Networks; Partisanship; Social Media; App Development; Instagram; WhatsApp; Smartphone; Silicon Valley; Office Space; Digital Strategy; Democracy; Entry Barriers; Online Platforms; Controversy; Tencent; Agility; Social Networking; Gaming; Gaming Industry; Computer Games; Mobile Gaming; Messaging; Monetization Strategy; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Headquarters; Business Organization; For-Profit Firms; Trends; Communication; Communication Technology; Forms of Communication; Interactive Communication; Interpersonal Communication; Talent and Talent Management; Crime and Corruption; Voting; Demographics; Entertainment; Games, Gaming, and Gambling; Moral Sensibility; Values and Beliefs; Initial Public Offering; Profit; Revenue; Geography; Geographic Location; Global Range; Local Range; Country; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Globalized Markets and Industries; Governing Rules, Regulations, and Reforms; Government and Politics; International Relations; National Security; Political Elections; Business History; Recruitment; Selection and Staffing; Information Management; Information Publishing; News; Newspapers; Innovation and Management; Innovation Strategy; Technological Innovation; Knowledge Dissemination; Human Capital; Law; Leadership Development; Leadership Style; Leading Change; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Management Style; Management Systems; Management Teams; Managerial Roles; Marketing Channels; Social Marketing; Network Effects; Market Entry and Exit; Digital Platforms; Marketplace Matching; Industry Growth; Industry Structures; Monopoly; Media; Product Development; Service Delivery; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Public Ownership; Problems and Challenges; Business and Community Relations; Business and Government Relations; Groups and Teams; Networks; Rank and Position; Opportunities; Behavior; Emotions; Identity; Power and Influence; Prejudice and Bias; Reputation; Social and Collaborative Networks; Status and Position; Trust; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Societal Protocols; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customization and Personalization; Diversification; Expansion; Horizontal Integration; Segmentation; Information Technology; Internet and the Web; Mobile and Wireless Technology; Internet and the Web; Applications and Software; Information Infrastructure; Digital Platforms; Internet and the Web; Mobile and Wireless Technology; Valuation; Advertising Industry; Communications Industry; Entertainment and Recreation Industry; Information Industry; Information Technology Industry; Journalism and News Industry; Media and Broadcasting Industry; Service Industry; Technology Industry; Telecommunications Industry; Video Game Industry; United States; California; Sunnyvale; Russia
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  • Web

the Art of American Advertising - Advertising Products

single-sided sheets), simple business cards, or small newspaper notices. The growing volume of mass-produced and mass-distributed goods after the Civil War, however, led to the creation of diverse forms of advertising media. Advertising... View Details
  • 02 May 2022
  • What Do You Think?

Can the Case Method Survive Another Hundred Years?

class based on some of its contents, regardless of the material assigned for that day. Some of the columns we’ve shared over the years have been prepared based on newspaper reporting. Last month’s column on the decisions facing Disney’s... View Details
Keywords: by James Heskett; Education
  • 01 Aug 1998
  • News

High Honors

Virginian-Pilot, a daily newspaper owned by his uncle. After graduating from the University of Virginia (UVA), serving in the Merchant Marine, and earning a Harvard MBA in 1952, he took a job as a reporter and ad salesman for his uncle's... View Details
  • Person Page

Julie Battilana's Most Recent Columns for "Le Monde"

By: Julie Battilana

Julie Battilana is a regular contributor to the French newspaper "Le Monde." Below are her most recent articles.

Where are the Political Ideas Being Produced?

July, 16 2014

Click View Details

  • 01 Feb 2002
  • News

It's academic. (Not!)

technology industries. His doctoral research assessed the newspaper industry's response to the Internet by looking at the new-media ventures of one hundred U.S. newspapers. He found that many newspapers... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • Web

Commercialization of the Polarizer - Edwin H. Land & Polaroid | Harvard Business School

of selling aids (folders, display cards, primers, demonstration lamps) and to run newspaper ads and test campaigns. Inviting advertisements touted the benefits of the "variable density" polarizing windows on the "Copper King" railcar of... View Details
  • 16 Nov 2009
  • Research & Ideas

The Times Captures History of American Business

editors at Harvard Business Press, suggested the Times project to me; and as a historian I thought it would be a terrific opportunity to gain deep exposure to the primary source reporting that newspapers afford. When I was doing research... View Details
Keywords: by Martha Lagace; Journalism & News
  • 08 Sep 2008
  • HBS Case

The Value of Environmental Activists

There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details
Keywords: by Sarah Jane Gilbert; Energy; Utilities
  • Web

Harvard Business School

Building on the Legacy Thought Leadership Andrew F. Brimmer James I. Cash Jr. Linda A. Hill David A. Thomas HBS Faculty Members HBS Doctoral Students Alumni Profiles Research Links Essay on HBS Thought Leadership Early AASU documents View Details
  • 01 Dec 2009
  • News

One Man Crime Wave

newspaper column, he wrote, “No matter how much feeling of public obligation the executive staff of any corporation might possess, the corporate entity is involved in maximizing short and long run profit .The old yardstick is deadly but... View Details
Keywords: Garry Emmons; fiction writing; Arts, Entertainment; Publishing Industries (except Internet); Information
  • 22 Jul 2019
  • Book

How to Be a Digital Platform Leader

contact information. They also took advantage of newspaper ads and other public postings. Identifying members for their first side was just the beginning. The founders then had to encourage the property owners to post their listings on... View Details
Keywords: by Martha Lagace
  • October 1976 (Revised October 1985)
  • Teaching Note

Washington Post (A) and (B), Teaching Note

By: Steven C. Wheelwright
Teaching Note for (9-677-076) and (9-677-077). View Details
Keywords: Newspapers; Journalism and News Industry
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  • Person Page

Media

Media

This lists media reports covering my firm dollarDEX Investments or me (or my colleagues), or columns written by me (or my colleagues). There are all... View Details

  • September 1990
  • Case

Corporate News in the Los Angeles Times

By: Stephen A. Greyser and Norman Klein
Keywords: Media; Newspapers; Journalism and News Industry; Publishing Industry
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  • 2019
  • Working Paper

The Comprehensive Effects of a Digital Paywall Sales Strategy

By: Doug J. Chung, Ho Kim and Reo Song
This paper explores the multiple and comprehensive effects of a digital paywall sales strategy, an increasingly common means of go-to-market for media firms. Specifically, we examine the effects of a digital paywall on a media firm’s two sources of income—subscription... View Details
Keywords: Digital Paywall; Demand Substitution; Spillover Effect; Synthetic Control; Sales; Strategy; Media; Newspapers; Publishing Industry
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  • 01 Jun 2002
  • News

News in the News Biz

Professor Joseph Bower brought his expertise in management and economics to the newspaper trade in an article titled “News Is Strategic in the Newspaper Business,” which appeared in last fall's issue of... View Details

    Helen R. Reid

    Working at the newspaper since 1918, Reid was instrumental in expanding the Tribune’s advertising revenue, circulation, and editorial content. She played a major role in promoting women within the organization, and by the forties, the... View Details
    Keywords: Publishing & Print Media
    • Fast Answer

    Text Mining Resources

    Baker Library has licensed the following newspapers for data mining from ProQuest. Currently, the View Details