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      • September 2016 (Revised November 2017)
      • Case

      Casper Sleep Inc.: Marketing the 'One Perfect Mattress for Everyone'

      By: Robert J. Dolan
      “A Warby Parker of mattresses? Somebody is going to do it. Why not us?” This was the topic of a conversation begun in spring 2013 among Gabe Flateman, Philip Krim, Neil Parikh, and T. Luke Sherwin. The four met as members of a New York City venture accelerator... View Details
      Keywords: Mattress; Sleep; Marketing; Business Model; Marketing Channels; Adoption; Sales; Consumer Products Industry
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      Dolan, Robert J. "Casper Sleep Inc.: Marketing the 'One Perfect Mattress for Everyone'." Harvard Business School Case 517-042, September 2016. (Revised November 2017.)
      • August 2016
      • Teaching Note

      Reworking Office Space: Industry City, Brooklyn

      By: Arthur I Segel and Alexander W. Schultz
      Jamestown is contemplating how to best lease a portion of their new development along the Brooklyn waterfront: Industry City. The 6-million-square-foot, mixed-use development is meant to accommodate Brooklyn’s growing innovation, creative, and “maker” communities.... View Details
      Keywords: Real Estate; Development; Shared Office Space; Coworking; Business Model; Collaborative Innovation and Invention; Business Offices; Leasing; Real Estate Industry
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      Segel, Arthur I., and Alexander W. Schultz. "Reworking Office Space: Industry City, Brooklyn." Harvard Business School Teaching Note 217-010, August 2016.
      • Article

      Distance and Political Boundaries: Estimating Border Effects under Inequality Constraints

      By: Fernando Borraz, Alberto Cavallo, Roberto Rigobon and Leandro Zipitria
      The border effects literature finds that political boundaries have a large impact on relative prices across locations. In this paper we show that the standard empirical specification suffers from selection bias, and propose a new methodology based on binned-quantile... View Details
      Keywords: Border Effects; Prices
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      Borraz, Fernando, Alberto Cavallo, Roberto Rigobon, and Leandro Zipitria. "Distance and Political Boundaries: Estimating Border Effects under Inequality Constraints." International Journal of Finance & Economics 21, no. 1 (January 2016): 3–35.
      • June 2016
      • Case

      Big Spaceship: The Evolving Agency

      By: Boris Groysberg and Matthew G. Preble
      This case discusses the evolution of Big Spaceship, an advertising and marketing agency, from a product-focused business to a relationship-oriented one as clients seek deeper and more meaningful long-term partnerships. The 15-year-old company had already evolved... View Details
      Keywords: Digital Marketing; Advertising; Advertising Campaigns; Marketing; Organizational Structure; Organizational Design; Organizational Culture; Organizational Change and Adaptation; Social Media; Advertising Industry; United States; New York (city, NY)
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      Groysberg, Boris, and Matthew G. Preble. "Big Spaceship: The Evolving Agency." Harvard Business School Case 416-003, June 2016.
      • June 2016 (Revised March 2017)
      • Case

      Reworking Office Space: Industry City, Brooklyn

      By: Arthur I Segel, Andrew Baum, Nori Gerardo Lietz, Charles F. Wu and Sid Yog
      Jamestown is contemplating how to best lease a portion of their new development along the Brooklyn waterfront, Industry City. The 6 million square foot, mixed-use development is meant to accommodate Brooklyn’s growing innovation, creative, and “maker” communities.... View Details
      Keywords: WeWork; Office Space; Real Estate; Jamestown; Level39; Shared Office Space; Information Technology; Leasing; Property; Strategy; Real Estate Industry; United States
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      Segel, Arthur I., Andrew Baum, Nori Gerardo Lietz, Charles F. Wu, and Sid Yog. "Reworking Office Space: Industry City, Brooklyn." Harvard Business School Case 216-075, June 2016. (Revised March 2017.)
      • June 2016
      • Article

      Wicked Problem Solvers: Lessons from Successful Cross-industry Teams

      By: Amy C. Edmondson
      Companies today increasingly rely on teams that span many industries for radical innovation, especially to solve “wicked problems.” So leaders have to understand how to promote collaboration when roles are uncertain, goals are shifting, expertise and organizational... View Details
      Keywords: Groups and Teams; Leadership Style; Collaborative Innovation and Invention
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      Edmondson, Amy C. "Wicked Problem Solvers: Lessons from Successful Cross-industry Teams." Harvard Business Review 94, no. 6 (June 2016): 53–59.
      • April 2016
      • Teaching Note

      IBM and the Reinvention of High School (C): Toward P-TECH's Rapid National Expansion

      By: Rosabeth Moss Kanter and Kelsi Stine-Rowe
      Teaching Note for HBS Case No. 316-130. This Teaching Note accompanies the third case in a 3-case series on P-TECH and the Reinvention of High School. The case focuses on the development and early diffusion of organizational innovation—how to create pilot projects for... View Details
      Keywords: IBM; P-TECH; Stanley Litow; Robin Wilner; Cuomo; Scaling; Innovation; New York State; New York City; Business Model; Innovation Strategy; Innovation Leadership; Education; Business and Community Relations; Change; Technology Industry; New York (state, US); New York (city, NY)
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      Kanter, Rosabeth Moss, and Kelsi Stine-Rowe. "IBM and the Reinvention of High School (C): Toward P-TECH's Rapid National Expansion." Harvard Business School Teaching Note 316-172, April 2016.
      • March 2016 (Revised February 2017)
      • Case

      Hello Alfred: Come Home Happy

      By: Joseph B. Fuller and Carin-Isabel Knoop
      On a mission to "automate the on-demand economy," Harvard Business School classmates Marcela Sapone and Jessica Beck launched Hello Alfred in 2013 to provide subscribers with an "Alfred" to complete various chores for a monthly fee. In early 2016, the company has built... View Details
      Keywords: On-demand Economy; Sharing Economy; Technology Startup; Technology; Growth Strategy; Business Startups; Business Growth and Maturation; Entrepreneurship; Mobile and Wireless Technology; Strategic Planning; Service Industry; United States; Boston; Cambridge; New York (city, NY); California
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      Fuller, Joseph B., and Carin-Isabel Knoop. "Hello Alfred: Come Home Happy." Harvard Business School Case 316-154, March 2016. (Revised February 2017.)
      • March 2016 (Revised May 2021)
      • Supplement

      IBM and the Reinvention of High School (C): Toward P-TECH's Rapid National Expansion

      By: Rosabeth Moss Kanter and Kelsi Stine-Rowe
      In early 2016, Stanley Litow, IBM's Vice President of Corporate Citizenship and Corporate Affairs and President of the IBM International Foundation, made his travel arrangements for still another flight from New York to discuss possibilities for application of a new... View Details
      Keywords: IBM; P-TECH; Stanley Litow: Robin Willner; Cuomo; Scaling; Innovation; New York State; New York City; Business Model; Innovation Strategy; Innovation Leadership; Education; Business and Community Relations; Change; Growth and Development; Technology Industry; New York (state, US); New York (city, NY)
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      Kanter, Rosabeth Moss, and Kelsi Stine-Rowe. "IBM and the Reinvention of High School (C): Toward P-TECH's Rapid National Expansion." Harvard Business School Supplement 316-130, March 2016. (Revised May 2021.)
      • February 2016
      • Case

      Banking and Politics in Antebellum New York

      By: David Moss and Colin Donovan
      After a long period of solid Democratic control, Whigs secured a majority of seats in the New York State Assembly in 1837, the same year that a major financial panic had crippled the banking system and shaken public confidence in the state's governance. The next year,... View Details
      Keywords: Governance; Central Banking; Ethics; Laws and Statutes; Business and Government Relations; Government and Politics; History; New York (state, US)
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      Moss, David, and Colin Donovan. "Banking and Politics in Antebellum New York." Harvard Business School Case 716-050, February 2016.
      • February 2016
      • Case

      Debt and Democracy: The New York Constitutional Convention of 1846

      By: David Moss and Dean Grodzins
      On September 23, 1846, delegates to New York State's constitutional convention prepared to vote on a proposal that its principal proponent, Michael Hoffman, conceded would be “a serious change in our form of government.” The proposal would place tight restrictions on... View Details
      Keywords: Sovereign Finance; Governance; Laws and Statutes; Government and Politics; History; New York (state, US)
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      Moss, David, and Dean Grodzins. "Debt and Democracy: The New York Constitutional Convention of 1846." Harvard Business School Case 716-049, February 2016.
      • February 2016 (Revised February 2018)
      • Case

      Weathering the Storm at NYU Langone Medical Center

      By: Robert S. Huckman, Raffaella Sadun and Michael Norris
      In the fall of 2012, Hurricane Sandy forced a full evacuation of NYU Langone Medical Center in New York City. The institution, which comprised NYU Medical School and several teaching hospitals, had been on an upward trajectory for several years under the leadership of... View Details
      Keywords: Health Care; Technology; Culture; Information Technology; Crisis Management; Health Care and Treatment; Organizational Culture; Health Industry; United States; New York (city, NY)
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      Huckman, Robert S., Raffaella Sadun, and Michael Norris. "Weathering the Storm at NYU Langone Medical Center." Harvard Business School Case 616-026, February 2016. (Revised February 2018.)
      • January 2016 (Revised November 2019)
      • Case

      Blackstone at Age 30

      By: Josh Lerner, John D. Dionne and Amram Migdal
      Since its IPO in 2007 and following the global financial crisis, Blackstone largely outpaced its alternative investment firm peers in assets under management, new business launches, profitability, and market capitalization. Under the leadership of Stephen A.... View Details
      Keywords: Business Growth and Maturation; Asset Management; Private Equity; Financial Services Industry; New York (city, NY)
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      Lerner, Josh, John D. Dionne, and Amram Migdal. "Blackstone at Age 30." Harvard Business School Case 816-013, January 2016. (Revised November 2019.)
      • November 2015
      • Case

      Wynton Marsalis & Jazz at Lincoln Center

      By: Rohit Deshpandé
      Under the leadership of artistic director Wynton Marsalis, Jazz at Lincoln Center (JALC) hosts performances and education events year-round for audiences in New York and across the United States. Despite the popularity of JALC's events, however, the U.S. audience for... View Details
      Keywords: Nonprofit Organizations; Management; Music Entertainment; Marketing; Brands and Branding; Growth and Development Strategy; Music Industry
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      Deshpandé, Rohit. "Wynton Marsalis & Jazz at Lincoln Center." Harvard Business School Multimedia/Video Case 515-701, November 2015.
      • October 2015
      • Case

      Bigbelly

      By: Mitch Weiss and Christine Snively
      To accelerate Bigbelly's sales growth and its "smart cities" positioning, its CEO planned to shift his company from equipment sales to a subscription service. Jack Kutner hoped to re-position Bigbelly's solar-powered trash compacting stations beyond trash and recycling... View Details
      Keywords: Public Entrepreneurship; Smart Cities; Government Innovation; Internet Of Things; IoT; Anything As A Service; Platform As A Service; Infrastructure As A Service; PaaS; Xaas; Bigbelly; Jack Kutner; B2G; Civic Innovation; City Innovation; Government Technology; Govtech; Civic Technology; Entrepreneurship; Sales; Innovation and Invention; Digital Platforms; Internet and the Web; Information Technology Industry; Public Administration Industry; Telecommunications Industry; Web Services Industry; Industrial Products Industry; Massachusetts; United States; Boston; Chicago; Philadelphia; New York (city, NY)
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      Weiss, Mitch, and Christine Snively. "Bigbelly." Harvard Business School Case 816-005, October 2015.
      • September 2015 (Revised September 2017)
      • Case

      Pershing Square 2.0

      By: Robin Greenwood, Samuel Hanson and David Biery
      In June 2015 William A. Ackman, the CEO and founder of New York hedge fund Pershing Square Capital, reflects on the success of the fund he has spent over a decade building. Since its inception in 2004, Pershing Square's assets under management had grown from $500... View Details
      Keywords: Activism; Value Investing; Portfolio Management; Management; Investment Portfolio; Investment Activism
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      Greenwood, Robin, Samuel Hanson, and David Biery. "Pershing Square 2.0." Harvard Business School Case 216-003, September 2015. (Revised September 2017.)
      • July 2015
      • Case

      Uncharted Play (A)

      By: Shikhar Ghosh and Ali Huberlie
      The case recounts the process of launching an early stage venture, from idea conception through initial efforts to validate the concept, followed by product launch, and fund raising. It emphasizes the Customer Value Proposition of the business model, and asks – Who is... View Details
      Keywords: Early Stage; Female Protagonist; Value Proposition; Team Building; Founders' Agreements; Start-up; Entrepreneurship; Business Model; Business Startups; Sports; United States; North America; Nigeria; Africa
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      Ghosh, Shikhar, and Ali Huberlie. "Uncharted Play (A)." Harvard Business School Case 816-018, July 2015.
      • June 2015
      • Case

      The Valuation and Financing of Lady M Confections

      By: Mihir A. Desai and Elizabeth A. Meyer
      This case explores the decision-making process that small, private businesses must undertake when considering an expansion and when selling equity to outside investors. In the process, students are asked to complete two exercises: a break-even analysis and a valuation... View Details
      Keywords: Lady M; Bakery; Foodservice Industry; Breakeven Analysis; Restaurant Industry; Forecasting; Forecast; Financial Analysis; Borrowing and Debt; Corporate Finance; Equity; Financial Management; Financial Strategy; Finance; Food; Valuation; Food and Beverage Industry; New York (city, NY)
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      Desai, Mihir A., and Elizabeth A. Meyer. "The Valuation and Financing of Lady M Confections." Harvard Business School Case 215-047, June 2015.
      • February 2015 (Revised March 2022)
      • Case

      Quincy Apparel (A)

      By: Thomas R. Eisenmann and Lisa Mazzanti
      Quincy Apparel designs, manufactures and sells work apparel for young professional women that offers the fit and feel of high-end brands at a lower price. In late 2012, Quincy's cofounders are debating how to approach a crucial board meeting. Their seed-stage startup... View Details
      Keywords: Retail; Failure; Online Retail; Women's Apparel; Business Startups; Business Plan; Business Model; Entrepreneurship; Production; E-commerce; Retail Industry; Technology Industry; Fashion Industry; New York (city, NY)
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      Eisenmann, Thomas R., and Lisa Mazzanti. "Quincy Apparel (A)." Harvard Business School Case 815-067, February 2015. (Revised March 2022.)
      • December 2014 (Revised November 2015)
      • Case

      Alibaba Goes Public (A)

      By: Krishna Palepu, Suraj Srinivasan, Charles C.Y. Wang and David Lane
      In 2014 Alibaba debuted on the New York Stock Exchange, creating not only the largest IPO in history but this initial desire to list on the Hong Kong Stock Exchange was denied due to the company's desire to preserve its partner's control over decision rights. Why did... View Details
      Keywords: Dual-class Share Structure; Alibaba; IPOs; VIE; Corporate Governance; Financial Services Industry; United States; Hong Kong; China
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      Palepu, Krishna, Suraj Srinivasan, Charles C.Y. Wang, and David Lane. "Alibaba Goes Public (A)." Harvard Business School Case 115-029, December 2014. (Revised November 2015.)
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