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  • August 1991 (Revised September 1994)
  • Background Note

What Is Industrial Marketing?

By: V. Kasturi Rangan
Discusses the key distinguishing aspects of industrial as compared to consumer marketing. These differences are highlighted for organizational as well as marketing mix aspects. View Details
Keywords: Customer Relationship Management; Innovation Strategy; Growth and Development Strategy; Marketing Channels; Marketing Strategy; Marketplace Matching; Organizational Change and Adaptation; Core Relationships; Industrial Products Industry; Manufacturing Industry
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  • 09 Mar 2010
  • First Look

First Look: March 9

fungible, and cannot be easily leveraged for strategic advantage by proximate competitors. Download the paper: http://www.hbs.edu/research/pdf/10-071.pdf Matching Firms, Managers, and Incentives Authors:Oriana Bandiera, Luigi Guiso,... View Details
Keywords: Martha Lagace
  • 18 Mar 2008
  • First Look

First Look: March 18, 2008

537-569 Abstract The deferred acceptance algorithm proposed by Gale and Shapley (1962) has had a profound influence on market design, both directly, by being adapted into practical matching mechanisms, and, indirectly, by raising new... View Details
Keywords: Martha Lagace
  • 06 Feb 2018
  • First Look

First Look at New Research and Ideas: February 6, 2018

Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53817 November–December 2017 Marketing Science Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy By: Kireyev, Pavel, Vineet Kumar, and Elie... View Details
  • 09 Mar 2020
  • Research & Ideas

Warring Algorithms Could Be Driving Up Consumer Prices

15 minutes. As a result, any rival has less of an incentive to lower its price, because it knows that the sophisticated company will quickly undercut any price change it might make. Further, rivals have less of an incentive to adopt high-frequency pricing technology,... View Details
Keywords: by Kristen Senz; Retail
  • 10 Jan 2017
  • First Look

First Look at New Research: January 10, 2017

negative outcomes, or as a rejuvenating experience, with positive post-break consequences. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=52074 Harvard Business School Case 316-134 HourlyNerd HourlyNerd, a two-sided View Details
Keywords: Sean Silverthorne
  • 13 Jan 2015
  • First Look

First Look: January 13

timing of the national college entrance exam and introduced early admissions, and we propose a game-theoretic model that matches those facts. When applications reveal information about students that is of common interest to all colleges,... View Details
Keywords: Sean Silverthorne
  • 13 Sep 2011
  • First Look

First Look: September 13

Case of Search Platforms Authors:Hanna Hałaburda and Mikołaj Jan Piskorski Abstract We show that a two-sided platform can successfully compete by limiting the choice of potential matches it offers to its customers while charging higher... View Details
Keywords: Sean Silverthorne
  • September 2019 (Revised August 2020)
  • Case

Engineering an Inclusive Bioeconomy

By: Tarun Khanna, Raffaella Sadun and Susie L. Ma
In 2019, entrepreneur Juan Carlos Castilla-Rubio was developing a project he hoped could generate and share wealth from the natural resources of the Amazon without destroying those resources. His idea, called Earth Bank of Codes (EBC), would create a library of the... View Details
Keywords: Decision Making; Development Economics; Entrepreneurship; Innovation and Invention; Intellectual Property; Emerging Markets; Market Design; Marketplace Matching; Science; Genetics; Natural Environment; Environmental Sustainability; Climate Change; Social Enterprise; Strategy; Strategic Planning; Information Technology; Ownership; Social Psychology; Trust; Society; Biotechnology Industry; South America; Amazon Basin
Related
  • 02 Feb 2016
  • First Look

February 2, 2016

https://cb.hbsp.harvard.edu/cbmp/product/616012-PDF-ENG Harvard Business School Case 616-013 Aspiring Minds By 2015, India-based employment assessment and certification provider Aspiring Minds had helped facilitate over 300,000 job View Details
Keywords: Sean Silverthorne
  • 17 Oct 2017
  • First Look

First Look at New Research and Ideas, October 17, 2017

higher quality employee-company matches. While centralized hiring can ensure that enough resources are invested in consistently hiring people aligned with company values, it can also neglect unit managers’ knowledge about which individuals would best View Details
Keywords: Sean Silverthorne
  • 12 Aug 2008
  • Op-Ed

Google-Yahoo Ad Deal is Bad for Online Advertising

The Subcommittee: My name is Benjamin Edelman. I am an assistant professor at the Harvard Business School, where my research focuses on the design of electronic marketplaces, including designing online marketplaces to assure safety,... View Details
Keywords: by Benjamin G. Edelman; Advertising; Publishing
  • 28 Jan 2014
  • First Look

First Look: January 28

"eyeballs") has become so competitive that attention can be regarded as a currency. The rising cost of this ingredient in the marketplace is causing marketers to waste money on costly attention sources or reduce their investment... View Details
Keywords: Sean Silverthorne
  • 05 Sep 2012
  • First Look

First Look: September 5

  PublicationsPreference Signaling in Matching Markets Authors:Peter A. Coles, Alexey Kushnir, and Muriel Niederle Publication:American Economic Journal: Microeconomics (forthcoming) Abstract Many labor markets share three stylized facts:... View Details
Keywords: Sean Silverthorne
  • 19 Feb 2019
  • First Look

New Research and Ideas, February 19, 2019

hired. The data is consistent with horizontal differentiation of CEO behavioral types and firm-CEO matching frictions. We estimate that 17% of sample CEOs are mismatched and that mismatches are associated with significant productivity... View Details
Keywords: Sean Silverthorne
  • 05 May 2009
  • First Look

First Look: May 5, 2009

of industries can't be managed as "silos," tucked away in corporate, university, or government research labs, in incubators, or within venture capital funded entrepreneurial start-ups. Access to the marketplace is needed to help... View Details
Keywords: Martha Lagace
  • 30 Oct 2005
  • Research & Ideas

Tuning Jobs to Fit Your Company

expected to achieve. You might conclude, therefore, that the two spans should be equally wide or narrow. As the adage goes, authority should match responsibility. But in high-performing organizations, many people are held to broad... View Details
Keywords: by Robert Simons
  • 24 Mar 2009
  • First Look

First Look: March 24, 2009

Negotiauctions: New Dealmaking Strategies for a Competitive Marketplace Author:Guhan Subramanian Publication:W.W. Norton & Company, forthcoming Abstract No abstract is available at this time. American Democracy: The Perils of... View Details
Keywords: Martha Lagace
  • 06 Dec 2011
  • First Look

First Look: Dec. 6

http://hbr.org/product/flying-without-a-net-turn-fear-of-change-into-fuel/an/10297-HBK-ENG The Real Consequences of Market Segmentation Authors:Sergey Chernenko and Adi Sunderam Publication:Review of Financial Studies (forthcoming) Abstract We study the real effects of... View Details
Keywords: Sean Silverthorne
  • 25 Apr 2017
  • First Look

First Look at New Research, April 25

worldwide phenomenon. Sensing, analyzing, and developing appropriate responses to the complex new demands of the expanded, global marketplace is difficult, and the greatest challenge comes in developing the organizational capabilities and... View Details
Keywords: Sean Silverthorne

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