Publications

Article

Past, Present and Future Research on Multiple Identities: Toward an Intrapersonal Network Approach

By: Lakshmi Ramarajan

Psychologists, sociologists, and philosophers have long recognized that people have multiple identities—based on attributes such as organizational membership, profession, gender, ethnicity, religion, nationality, and family role(s) and that these multiple identities... View Details

Keywords: Networks; Research; Organizations; Identity

January 2023
Article

Calculators for Women: When Identity-Based Appeals Backfire

By: Tami Kim, Kate Barasz, Michael I. Norton and Leslie K. John

From “Chick Beer” to “Dryer Sheets for Men,” identity-based labeling is frequently deployed by marketers to appeal to specific target markets. Yet such identity appeals can backfire, alienating the very consumers they aim to attract. We theorize and empirically... View Details

Keywords: Categorization Threat; Stereotypes; Identity; Labels; Gender; Perception; Consumer Behavior

June 2012
Article

Collective Memory Meets Organizational Identity: Remembering to Forget in a Firm's Rhetorical History

By: Michel Anteby and Virag Molnar

Much organizational identity research has grappled with the question of identity emergence or change. Yet the question of identity endurance is equally puzzling. Relying primarily on the analysis of 309 internal bulletins produced at a French aeronautics firm over... View Details

Keywords: Organizations; Identity; History; Aerospace Industry; France

Article

Technology, Identity, and Inertia: Through the Lens of 'The Digital Photography Company'

By: Mary Tripsas

Organizations often experience difficulty when pursuing new technology. Large bodies of research have examined the behavioral, social, and cognitive forces that underlie this phenomenon; however, the role of an organization's identity remains relatively unexplored.... View Details

Keywords: Change Management; Disruptive Innovation; Organizational Culture; Behavior; Cognition and Thinking; Identity; Perception; Technology Adoption

17 Sep 2018
Research & Ideas

Welcome to Retirement. Who Am I Now?

retirement, Amabile and colleagues found that, for many, the transition begins smoothly enough but then develops into retirees questioning their own identity and puzzling over how to structure their days as their familiar work life fades... View Details

Keywords: by Dina Gerdeman; Entertainment & Recreation

January–February 2019
Article

What Does Your Corporate Brand Stand For?

By: Stephen A. Greyser and Mats Urde

While most firms are adept at defining product brands, they’re less sure-footed with their corporate brands. What exactly does a parent company’s name represent, and how is it perceived in the marketplace?
A strong corporate identity provides direction and... View Details

Keywords: Organizations; Identity; Brands and Branding; Reputation; Management Analysis, Tools, and Techniques; Corporate Strategy

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Research Summary

Overview

By: Lakshmi Ramarajan

How do people manage their professional identity alongside other identities traditionally considered outside the domain of work, such as identities stemming from their family roles, personal values, race, class, gender, and nationality? Professor Ramarajan’s research... View Details

Research Summary

Overview

Professor Myers studies the ways people learn from their own—and others’—experiences at work, with a particular emphasis on learning in health care organizations and emergency medical contexts. Though his interest is in individual-level learning, he focuses in... View Details

Keywords: Learning And Development; Learning Organizations; Learning By Doing; Health Care Industry; Innovation; Identity Construction; Medical Error; Knowledge Development; Knowledge Sharing; Knowledge Work; Learning; Leadership Development; Knowledge Management; Collaborative Innovation and Invention; Health Industry; United States; Singapore; Asia

2014
Working Paper

Eclipsed and Confounded Identities: When High-Status Affiliations Impede Organizational Growth

By: Daniel Malter

I propose that an organization's growth potential may suffer if its identity is eclipsed by or confounded with the organizations with which it collaborates and competes. Using status as a salient feature of identity, I devise two network measures to capture the degree... View Details

Keywords: Distinctiveness; Status; Networks; Resource Acquisition; Growth; Venture Capital; Status and Position; Organizational Change and Adaptation; Identity; Growth and Development Strategy

SSRN

2010
Chapter

Identity-Based Leader Development

By: Scott Snook, Herminia Ibarra and Laura Ramo

Despite the wealth of managerial and scholarly attention paid to leadership development, only recently has a new perspective emerged that explicitly links leadership and identity. Research and theorizing on leadership development have yet to specify the processes that... View Details

Keywords: Leadership Development; Identity; Transition; Transformation; Perspective; Managerial Roles; Business Processes; Personal Development and Career

2022
Other Teaching and Training Material

Organizational Behavior Reading: Managing Differences

By: Robin Ely and Colleen Ammerman

This reading provides principles and practices managers can draw upon to leverage differences in social identities - such as gender and race - to create more effective work relationships, teams, and organizations. The Essential Reading's first section draws upon... View Details

Keywords: Diversity; Groups and Teams; Prejudice and Bias; Identity; Management Practices and Processes

2009
Chapter

Collaboration Across Knowledge Boundaries within Diverse Teams: Reciprocal Expertise Affirmation as an Enabling Condition

By: Amy C. Edmondson, Kate Roloff and Lucy H. MacPhail

We review research on expertise diversity, psychological safety, team collaboration, and role identity to propose a model in which reciprocal affirmations of expertise identity among team members—a feature of the team environment that we conceptualize as a dimension of... View Details

Keywords: Interpersonal Communication; Experience and Expertise; Learning; Knowledge Use and Leverage; Groups and Teams; Familiarity; Identity; Cooperation

2011
Chapter

Changing Identity, Changing Language

By: Kathleen L. McGinn and Jeffrey T. Polzer

Environmental jolts and shifting membership challenge a group's efficacy and survival. Group identity is critical for a shared interpretation of and response to these challenges, but external and internal changes may require corresponding changes in a group's... View Details

Keywords: Change; Spoken Communication; Performance Efficiency; Problems and Challenges; Safety; Identity; California

2012
Chapter

When Identities, Interests, and Information Collide: How Subgroups Create Hidden Profiles in Teams

By: Jeffrey T. Polzer, Lisa Kwan and Lisa B. Kwan

Purpose—We review how team members' identities and interests affect team functioning, paying special attention to subgroup dynamics triggered by fault lines and coalitions. This review sets the stage for describing novel pathways through which identities and... View Details

Keywords: Information; Conflict of Interests; Interests; Groups and Teams; Identity; Performance

08 Dec 2009
First Look

First Look: Dec. 8

generally unappreciated. Download the paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1511274 Opening Up or Shutting Down? The Effects of Multiple Identities on Problem Solving Author: Lakshmi Ramarajan Abstract Across three... View Details

Keywords: Martha Lagace

Summer 2011
Article

Context, Agency, and Identity: The Indian Fashion Industry and Traditional Indian Crafts

By: Mukti Khaire

Identity is an important resource for firms, since it is a critical precursor of an important strategic resource-legitimacy. However, identities of new firms in new industries are typically inchoate, since they cannot be classified within pre-existing cognitive... View Details

Keywords: History; Decision Making; Identity; Entrepreneurship; Outcome or Result; Fashion Industry; France; Italy; United Kingdom; India

Research Summary

Dissertation topic: The invisible hand and the good of communities: How institutional logics matter in local banks

How do individuals’ backgrounds and identities influence the strategies and success of newly founded ventures? In my dissertation, I explore the impact on local bank startups of their founders’ community and financial identities. Those identities have... View Details

March 2008 (Revised April 2009)
Supplement

Citigroup: Re-Branding in 2007 (B)

By: Rohit Deshpandé and Carin-Isabel Knoop

Follow-up to "Citigroup: Re-Branding in 2007" (A), describing the development of a new brand identity for Citigroup. View Details

Keywords: Brands and Branding; Financial Services Industry