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  • All HBS Web  (3,762)
    • People  (18)
    • News  (821)
    • Research  (1,875)
    • Events  (21)
    • Multimedia  (56)
  • Faculty Publications  (1,148)
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  • 17 Jan 2023
  • Cold Call Podcast

Nestlé’s KitKat Diplomacy: Neutrality vs. Shared Value

Keywords: Re: Geoffrey G. Jones; Consumer Products
  • Research Summary

Personal Development and Interpersonal Feedback

Enabling individual development and learning are key to enabling organizational success as well as employee satisfaction and engagement.  Many organizational approaches to employee development visualize feedback processes as mechanisms for illuminating individual... View Details
Keywords: Feedback; Personal Development
  • 11 Aug 2003
  • Research & Ideas

Cheap, Fast, and In Control: How Tech Aids Innovation

Innovation and experimentation are vital to the longevity of any organization, says Stefan H. Thomke in his new book Experimentation Matters: Unlocking the Potential of New Technologies for Innovation. In this interview, Thomke, an associate professor of technology and... View Details
Keywords: by Wendy Guild
  • Teaching Interest

Technology and Operations Management

By: Himabindu Lakkaraju

This course enables students to develop the skills and concepts needed to ensure the ongoing contribution of a firm's operations to its competitive position. Topics include digital marketplaces, technology, and data science. 

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  • April 2021 (Revised December 2023)
  • Case

The Mahindra Group: Leading with Purpose

By: Ranjay Gulati and Rachna Tahilyani
India headquartered Mahindra Group is a multibillion-dollar federation of companies operating across the globe. It is ahead of its time in articulating its purpose and mapping its values, something it had first done at inception and then refreshed yet again as ‘Rise’... View Details
Keywords: Mission and Purpose; Organizational Culture; Change Management; Communication Strategy; Family Ownership; Corporate Social Responsibility and Impact; Revenue; Auto Industry; Financial Services Industry; Manufacturing Industry; Technology Industry; Asia; India; Mumbai; South Korea; Italy; United States
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Gulati, Ranjay, and Rachna Tahilyani. "The Mahindra Group: Leading with Purpose." Harvard Business School Case 421-091, April 2021. (Revised December 2023.)
  • June 2013
  • Teaching Note

Rock Health

By: Robert Higgins and Ian McKown Cornell
This is the teaching note associated with HBS Case #813035. The case should enable students to identify emerging challenges, evaluate Rock Health's funding model, debate the effectiveness of its incubation service and assess its long-term viability. View Details
Keywords: Innovation; Incubation; Healthcare Technology; Startups; Entrepreneurship; Innovation and Management; Health Care and Treatment; Business Startups; Health Industry; San Francisco; California; United States
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Higgins, Robert, and Ian McKown Cornell. "Rock Health." Harvard Business School Teaching Note 813-136, June 2013.
  • May 2004 (Revised July 2004)
  • Case

IBM On Demand Community

By: John A. Quelch
The vice-president of IBM Corporate Community Relations is developing the launch program for IBM On Demand Community, a suite of 140 technology tools designed to enable IBM employees to assist nonprofit community organizations and schools worldwide. View Details
Keywords: Nonprofit Organizations; Social Marketing; Computer Industry
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Quelch, John A. "IBM On Demand Community." Harvard Business School Case 504-103, May 2004. (Revised July 2004.)
  • June 2021
  • Case

Bozoma Saint John: Leading with Authenticity and Urgency

By: Francesca Gino and Frances X. Frei
In this multimedia case, Bozoma Saint John recounts numerous defining moments from her childhood and work experiences. We learn what empowered and inspired her to be her authentic self, to be vulnerable and open to new experiences, to find commonality with others, to... View Details
Keywords: Biases; Personal Development and Career; Identity; Interests; Ethics; Values and Beliefs; Opportunities; Leadership Style; Diversity
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Gino, Francesca, and Frances X. Frei. "Bozoma Saint John: Leading with Authenticity and Urgency." Harvard Business School Multimedia/Video Case 921-708, June 2021.
  • July 2023
  • Supplement

Honeycomb (B): Jumping on The Generative AI Bandwagon?

By: Jeffrey J. Bussgang and Kumba Sennaar
Honeycomb, an audio app enabling users to record stories and save family memories, considers pivoting to embrace generative AI. What should the co-founders business model look like if they pursued this new direction? View Details
Keywords: Entrepreneurship; Venture Capital; Operations; Business Startups; Business Model; AI and Machine Learning; Technology Industry; United States
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Bussgang, Jeffrey J., and Kumba Sennaar. "Honeycomb (B): Jumping on The Generative AI Bandwagon?" Harvard Business School Supplement 824-013, July 2023.
  • July 1993
  • Case

Air Miles Canada

By: Thomas O. Jones, Leonard A. Schlesinger and Roger H. Hallowell
Air Miles Canada both increases customer loyalty by rewarding shopping frequency at specified merchants, and enables its sponsors to develop a new, more complex understanding of their customers' (and potential customers') shopping habits, thus making future customer... View Details
Keywords: Programs; Customer Relationship Management; Information Management; Air Transportation Industry; Canada
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Jones, Thomas O., Leonard A. Schlesinger, and Roger H. Hallowell. "Air Miles Canada." Harvard Business School Case 694-008, July 1993.
  • 2022
  • Book

Purpose + Profit: How Business Can Lift Up the World

By: George Serafeim
The roadmap and best practices to reap the enormous value that can emerge when your business prioritizes social and environmental goals—such as climate change, diversity and inclusion, and sustainability—right alongside the pursuit of profit.

We not only... View Details
Keywords: ESG (Environmental, Social, Governance) Performance; Profitability; Business And Society; Organizations; Mission and Purpose; Goals and Objectives; Social Issues; Environmental Sustainability; Value Creation; Organizational Change and Adaptation
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Serafeim, George. Purpose + Profit: How Business Can Lift Up the World. New York: HarperCollins Leadership, 2022.
  • February 2010
  • Background Note

Marketing Analysis Toolkit: Market Size and Market Share Analysis

By: Thomas J. Steenburgh and Jill Avery
Marketers frequently need to estimate the size of their markets—both for existing products so that sales forecasts can be developed and for new products so that market opportunities can be assessed. This toolkit enables students to size a market and generate a sales... View Details
Keywords: Forecasting and Prediction; Management Analysis, Tools, and Techniques; Marketing Strategy; Markets; Demand and Consumers; Size; Strategic Planning; Sales
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Steenburgh, Thomas J., and Jill Avery. "Marketing Analysis Toolkit: Market Size and Market Share Analysis." Harvard Business School Background Note 510-081, February 2010.
  • 2011
  • Book

The Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work

By: Teresa M. Amabile and Steve J. Kramer
The most effective managers have the ability to build a cadre of employees who have great inner work lives-consistently positive emotions; strong motivation; and favorable perceptions of the organization, their work, and their colleagues. The worst managers undermine... View Details
Keywords: Creativity; Interpersonal Communication; Employee Relationship Management; Leadership; Performance Effectiveness; Emotions; Motivation and Incentives; Groups and Teams; Collaborative Innovation and Invention; Innovation Leadership; Working Conditions; Management Practices and Processes; Management Skills; Mission and Purpose; Organizational Culture; Performance Productivity; Attitudes; Behavior; Happiness; Perception; Trust; Time Management; Resource Allocation; Business or Company Management; Goals and Objectives; Managerial Roles
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Amabile, Teresa M., and Steve J. Kramer. The Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work. Harvard Business Review Press, 2011.
  • June 2010
  • Case

Managing the Client Portfolio

By: Nitin Nohria and Ashish Nanda
The German country managing partner of a global law firm must decide how to respond to a corporate mandate to restructure its client portfolio. The case enables a discussion of different types of clients in a global professional service firm in terms of relative... View Details
Keywords: Attorney and Client Relationships; Management Style; Corporate Governance; Business Subsidiaries; Business Headquarters; Conflict and Resolution
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Nohria, Nitin, and Ashish Nanda. "Managing the Client Portfolio." Harvard Business School Case 410-139, June 2010.
  • September 2008 (Revised April 2011)
  • Case

The American Express Card

By: John A. Quelch
Senior executives at American Express are reviewing the company's marketing strategy for charge and credit cards in the United States. A variety of growth options exists for students to consider, including further penetration of existing markets and the opening of new... View Details
Keywords: Credit; Credit Cards; Growth and Development Strategy; Marketing Strategy; Financial Services Industry; United States
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Quelch, John A., and Jacquie Labatt. "The American Express Card." Harvard Business School Case 509-027, September 2008. (Revised April 2011.)
  • September 2006 (Revised April 2007)
  • Case

Medtronic Vision 2010

By: Lynda M. Applegate
Describes the company's year-long efforts to transition from a medical device company selling products to physicians for use with patients suffering chronic end-stage disease, to a medical technology company providing life-long solutions for people with chronic... View Details
Keywords: Business Plan; Transition; Decision Choices and Conditions; Corporate Entrepreneurship; Financial Management; Financing and Loans; Health Care and Treatment; Innovation and Invention; Strategic Planning; Health Industry
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Applegate, Lynda M. "Medtronic Vision 2010." Harvard Business School Case 807-051, September 2006. (Revised April 2007.)
  • October 1995
  • Case

Johnson-Grace: March 1994

Johnson-Grace is a cash-strapped start-up company negotiating a licensing agreement with America OnLine (AOL), a leading provider of on-line services in the United States. The Johnson-Grace technology would enable AOL to transmit visual images to its customers more... View Details
Keywords: Business or Company Management; Online Technology; Negotiation; Business Startups
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Bhide, Amar, and Michael Santoro. "Johnson-Grace: March 1994." Harvard Business School Case 396-096, October 1995.
  • July 1993 (Revised April 1999)
  • Case

ABB's Relays Business: Building and Managing a Global Matrix

By: Christopher A. Bartlett
Describes the development and management of the relays business area (BA) in ABB's global matrix organization. Focuses on three levels of management--corporate, BA, and operating company. Highlights the roles and responsibilities of individuals at each level as ABB... View Details
Keywords: Multinational Firms and Management; Business or Company Management; Business Strategy; Organizational Structure; Managerial Roles; Management Practices and Processes; Employees; Organizational Culture; Success; Manufacturing Industry
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Bartlett, Christopher A. "ABB's Relays Business: Building and Managing a Global Matrix." Harvard Business School Case 394-016, July 1993. (Revised April 1999.)
  • 2014
  • Working Paper

Learning from the Kursk Submarine Rescue Failure: the Case for Pluralistic Risk Management

By: Anette Mikes and Amram Migdal
The Kursk, a Russian nuclear-powered submarine, sank in the relatively shallow waters of the Barents Sea in August 2000 during a naval exercise. Numerous survivors were reported to be awaiting rescue, and within a week, an international rescue party gathered at... View Details
Keywords: Risk Management; Groups and Teams; Crisis Management
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Mikes, Anette, and Amram Migdal. "Learning from the Kursk Submarine Rescue Failure: the Case for Pluralistic Risk Management." Harvard Business School Working Paper, No. 15-003, July 2014.
  • October 2002 (Revised September 2005)
  • Case

Emerging Giants: Building World-Class Companies in Emerging Markets

By: Tarun Khanna and Krishna G. Palepu
Presents a conceptual framework to examine successful companies in emerging markets and what enables them to avoid traditional emerging market obstacles. Examines those characteristics that allow these successful local companies to overcome market voids and become... View Details
Keywords: Globalized Firms and Management; Emerging Markets; Success
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Khanna, Tarun, and Krishna G. Palepu. "Emerging Giants: Building World-Class Companies in Emerging Markets." Harvard Business School Case 703-431, October 2002. (Revised September 2005.)
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