Publications

21 Feb 2012
News

Sustainability Is Good Business

on the payroll, the Nature Conservancy isn’t shy about offering its science-based expertise to help corporations soften their environmental footprints. Dow Chemical and British Petroleum are among its View Details

Keywords: Roger Thompson; Management, Scientific, and Technical Consulting Services; Professional Services; Utilities

April 2005 (Revised November 2008)
Case

Banco Real: Banking on Sustainability

By: Rosabeth M. Kanter and Ricardo Reisen de Pinho

ABN AMRO REAL made corporate social responsibility central to its brand, adding to customer focus and reflecting its values. Leaders developed the Bank of Value theme and implemented it through activities such as microfinance in poor communities, environmentally... View Details

Keywords: Brands and Branding; Corporate Social Responsibility and Impact; Competitive Strategy; Competitive Advantage

February 2003
Other Article

The Emergence and Sustainability of Abnormal Profits

By: Michael E. Porter and Anita M. McGahan

In this paper, we examine the emergence and the sustainability of abnormal profits among businesses that were part of U.S. public corporations between 1981 and 1994 and that reported financial results for at least six years. Our results reveal strong asymmetries... View Details

Keywords: Strategy; United States

07 Jul 2003
Research & Ideas

4+2 = Sustained Business Success

success. A company that consistently follows this formula has better than a 90 percent chance of sustaining superior business performance. The 160 companies in our study—which we call the Evergreen Project—were divided into forty quads,... View Details

Keywords: by Nitin Nohria, William Joyce & Bruce Roberson

31 May 2017
Working Paper Summaries

Stock Price Synchronicity and Material Sustainability Information

Keywords: by Jody Grewal, Clarissa Hauptmann, and George Serafeim; Accounting; Financial Services

October 2009 (Revised January 2014)
Teaching Note

Sustainability at Millipore (TN)

By: Michael W. Toffel

Teaching Note for [610012]. View Details

Keywords: Environmental Sustainability; Organizational Structure; Investment; Projects; Performance Improvement; Framework; Measurement and Metrics; Corporate Disclosure; Biotechnology Industry

October 2022 (Revised February 2024)
Case

Masdar City: Aiming for Sustainable and Profitable Real Estate

By: Boris Vallee and Fares Khrais

Masdar City broke ground in 2008 and was conceived by the Abu Dhabi government to be an international beacon of innovation in sustainable energy and real estate. It was also to be a profitable investment for the government. At first glance, the two goals pulled in... View Details

2020
Working Paper

How ESG Issues Become Financially Material to Corporations and Their Investors

By: George Serafeim

Management and disclosure of environmental, social and governance (ESG) issues have received substantial interest over the last decade. In this paper, we outline a framework of how ESG issues become financially material, affecting corporate profitability and valuation.... View Details

SSRN

14 Dec 2015
News

How Accounting Can Help Build a Sustainable Economy

2014
Working Paper

Making the Business Case for Environmental Sustainability

By: Rebecca Henderson

Can a business case be made for acting sustainably? This is a difficult question to answer precisely, largely because there is no generally accepted definition of the term "sustainability". Is it acting sustainably to protect the human rights of the firm's workforce?... View Details

Keywords: Corporate Social Responsibility and Impact; Decision Making; Environmental Sustainability

21 Mar 2014
Working Paper Summaries

Speaking of Corporate Social Responsibility

Keywords: by Hao Liang, Christopher Marquis, Luc Renneboog & Sunny Li Sun

January 2025
Case

Negotiating a Legacy at Sustainable Harvest (A)

By: Jillian Jordan, Julian Zlatev, Alicia Dadlani and Martha Hostetter

The specialty coffee importer Sustainable Harvest was the first certified B Corp in the coffee industry due to its investments in building coffee farmers’ capacity and livelihood. But in 2022, after coffee prices plummeted and the company’s bank declined to extend its... View Details

Keywords: Negotiation; Mergers and Acquisitions; Trust; Ethics; Plant-Based Agribusiness; Volatility; Futures and Commodity Futures; Social Enterprise; Valuation; Business Model; Credit; Corporate Social Responsibility and Impact; Insolvency and Bankruptcy; Food and Beverage Industry; United States; Europe

23 May 2011
Op-Ed

Leading and Lagging Countries in Contributing to a Sustainable Society

Editor's note: Please see related story, Corporate Sustainability Reporting: It's Effective. To what extent companies contribute to a sustainable society is a question... View Details

Keywords: by Robert G. Eccles & George Serafeim

06 Jan 2012
Op-Ed

Where Green Corporate Ratings Fail

News Corporation—a multinational media conglomerate that includes BSKYB, Dow Jones, Fox News, 20th Century Fox and Star, among other units—announced earlier this year that it has become climate neutral, meaning that its operations have no net impact on global climate... View Details

Keywords: by Michael Toffel & Auden Schendler; Information; Publishing

Creative Construction: The DNA of Sustained Innovation

Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remarkable research... View Details

January 2025
Supplement

Negotiating a Legacy at Sustainable Harvest (B)

By: Jillian Jordan, Julian Zlatev, Alicia Dadlani and Martha Hostetter

The specialty coffee importer Sustainable Harvest was the first certified B Corp in the coffee industry due to its investments in building coffee farmers’ capacity and livelihood. But in 2022, after coffee prices plummeted and the company’s bank declined to extend its... View Details

Keywords: Negotiation; Mergers and Acquisitions; Trust; Ethics; Plant-Based Agribusiness; Volatility; Futures and Commodity Futures; Social Enterprise; Valuation; Business Model; Credit; Corporate Social Responsibility and Impact; Food and Beverage Industry; United States; Europe

25 Jan 2008
Panel Discussion

Corporate Global Citizenship in the 21st Century

By: Michael E. Porter

As the global agenda is increasingly shaped outside the traditional framework of nation states, corporations not only have licence to operate in the global system, but also a civic duty to contribute to its sustainable health. How should corporations exercise their... View Details

Keywords: World Economic Forum; Society

November 2015 (Revised August 2016)
Case

Unilever's New Global Strategy: Competing through Sustainability

By: Christopher A. Bartlett

In January 2009, when Paul Polman was appointed CEO of Unilever, he inherited a company in long-term decline at the beginning of a major global financial crisis. As the first outsider ever recruited to lead the company, Polman lost little time in challenging the... View Details

Keywords: Globalized Firms and Management; Corporate Social Responsibility and Impact; Competitive Strategy; Environmental Sustainability; Consumer Products Industry

March 2009 (Revised July 2010)
Case

State Street Corporation

By: William E. Fruhan

To maximize their effectiveness, color cases should be printed in color. State Street Corp. reports a 13% gain in EPS in 2008 amidst a global financial crisis. The stock price declines 59% on the day of the earnings report. This one day decline was exceeded in the... View Details

Keywords: Fair Value Accounting; Financial Reporting; Financial Crisis; Financial Liquidity; Financial Markets; Crisis Management; Financial Services Industry