Publications
Publications
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(4,489)
- Faculty Publications (1,633)
- January 1986 (Revised December 1986)
- Case
Smartfood
Contains a description of a major financing decision confronting the management and advisors of Smartfood, Inc., a company which hopes to market a cheese flavored popcorn product. The primary pedagogic objective is to teach students about matching the financing plan... View Details
- January 1986 (Revised March 1997)
- Case
Horizon Group
Contains a description of a situation confronting the co-founder of a company planning to produce software for microcomputers. The company has just completed raising money from some wealthy investors by forming an R&D Limited Partnership. Development of the program (an... View Details
- November 1985
- Supplement
Paine Webber (A): Choosing a Corporate Strategy, Supplement
By: Dwight B. Crane and Robert G. Eccles Jr.
Keywords: Corporate Strategy
- November 1985
- Case
Paine Webber (A): Choosing a Corporate Strategy
By: Dwight B. Crane and Robert G. Eccles Jr.
- November 1985
- Case
Paine Webber (B): Implementing a Corporate Strategy
By: Dwight B. Crane and Robert G. Eccles Jr.
- May 1985 (Revised October 2001)
- Case
Comdisco, Inc.
By: Carliss Y. Baldwin and Rita J. Seymour
Comdisco, the largest independent dealer and lessor of computers and peripheral equipment, needs financing in order to match its market's growth of 20-30% per year. The company has access to two types of risk capital, but there are substantial costs and risks... View Details
- May 1985 (Revised March 1993)
- Case
General Electric Co.--1984
By: Francis Aguilar and Richard G. Hamermesh
Describes the first four years of Jack Welch's tenure as CEO of the General Electric Co. Deals with the ways Welch has tried to change GE's strategy and planning activities and his attempts to make the company more entrepreneurial. View Details
- April 1985
- Supplement
Cleveland Twist Drill: Jim Bartlett, Video
By: Richard G. Hamermesh and Daniel F. Muzyka
Presents a question and answer session with Jim Bartlett, president of Cleveland Twist Drill. Edited into three parts. Bartlett provides additional insights into the case situation and also describes subsequent events at the company. View Details
- January 1985 (Revised March 2003)
- Case
Conex do Brasil
By: Christopher A. Bartlett and John Young
Describes interactions between Brazilian local, Latin American regional, and USA headquarters staff during the three years after establishing a manufacturing subsidiary in Sao Paulo. In a highly protected national environment, a market entry plan is developed to meet... View Details
- January 1985
- Case
Business Research Corp. (A)
Contains a description of a decision confronting an entrepreneur: which of two investment proposals should he accept to fund the creation and marketing of a database that comprises the full text of research reports produced by Wall Street investment banking firms? The... View Details
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: BASF A.G.
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: British Petroleum, P.L.C.
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: ENI
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: Exxon Chemical
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: French Companies and the French Government
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: Hoechst A.G.
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: Imperial Chemical Industries, P.L.C.
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: Industry Groups and the European Commission
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres
- November 1984 (Revised March 1985)
- Case
Restructuring European Petrochemicals: Regional Data
By: Francis Aguilar, Joseph L. Bower and Benjamin Gomes-Casseres