Publications

July 2017 (Revised July 2018)
Case

Upwork: Creating the Human Cloud

By: Dylan Minor and David Yoffie

Stephane Kasriel, the new CEO of Upwork, the leading platform for freelance labor, needs to decide on how to redesign its business model. While the firm has been growing rapidly since the merger of Odesk and eLance, the newly combined firm continues to face problems of... View Details

Keywords: Strategy; Platform; Platform Businesses; Technology; Business Model; Digital Platforms; Growth and Development Strategy; Internet and the Web; Labor

May 2016 (Revised January 2018)
Case

Improving Repurchase Rates at zulily

By: Thales Teixeira and Sarah McAra

In February 2015, zulily cofounder and CEO Darrell Cavens faced a major challenge in his business, a Seattle-based daily deals site that catered to moms. The more he spent to acquire new customers, the less he retained them in the form of repeat purchases. This was an... View Details

Keywords: Zulily; Repurchase; E-commerce; Online Shopping; Fashion; Customer Relationship Management; Internet and the Web; Digital Marketing; Customer Satisfaction; Fashion Industry; Retail Industry; Seattle

April 2006 (Revised August 2007)
Case

BitTorrent

Involves the copyright issues associated with Bram Cohen's revolutionary software program BitTorrent, which makes it possible to transfer very large files, such as movies, at a high speed over the Internet. The program, which is available for free over the Internet, is... View Details

Keywords: Lawfulness; Lawsuits and Litigation; Applications and Software; Copyright; Internet and the Web

Winter 2021
Article

Mobile Internet Usage and Usage-based Pricing

By: Jeffrey Prince and Shane Greenstein

Using data on mobile Internet usage of thousands of individuals, we provide some of the first analyses linking mobile usage to key demographics such as income. We find a reverse-U relationship between mobile Internet usage and income—notably different than the... View Details

Keywords: Mobile Internet Usage; Pricing Strategy; Internet and the Web; Mobile and Wireless Technology; Demographics; Income; Price; Strategy

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February 2020 (Revised August 2022)
Case

Anomalie

By: Jeffrey F. Rayport and Thomas O. Jones

In early 2019, the founders of Anomalie, an online direct-to-consumer provider of bridal gowns, have just agreed to a $13.6 million Series A investment from a Silicon Valley VC. They are considering three major initiatives as they move forward. (1) To scale their very... View Details

Keywords: Direct-to-consumer; Entrepreneurship; Internet and the Web; Growth and Development Strategy; Decision Choices and Conditions; Apparel and Accessories Industry; Technology Industry

December 2017
Teaching Note

Yemeksepeti: Growing and Expanding the Business Model through Data

By: William R. Kerr and Alexis Brownell

Teaching Note for HBS No. 817-095. View Details

Keywords: Turkey; Internet; Online Ordering; Restaurants; Big Data; Entrepreneurship; Analytics and Data Science; Internet and the Web; Growth and Development Strategy; Food and Beverage Industry; Turkey

Article

Repairing the Damage: The Effect of Price Knowledge and Gender on Auto-Repair Price Quotes

By: Meghan Busse, Ayelet Israeli and Florian Zettelmeyer

In this paper we investigate whether sellers treat consumers differently on the basis of how well informed consumers appear to be. We implement a large-scale field experiment in which callers request price quotes from automotive repair shops. We show that sellers alter... View Details

Keywords: Pricing; Price Discrimination; Automobiles; Field Experiment; Information; Fairness; Price; Knowledge Use and Leverage; Internet and the Web; Gender; Service Industry; Auto Industry

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September 2006 (Revised August 2007)
Case

Warner Bros. and BitTorrent

Involves the copyright issues associated with Bram Cohen's revolutionary program BitTorrent, which makes it possible to transfer very large files, such as movies, at a high speed over the Internet. The program, which is available for free over the Internet, is used for... View Details

Keywords: Technological Innovation; Copyright; Lawfulness; Distribution; Internet and the Web; Motion Pictures and Video Industry

January 2006 (Revised March 2010)
Case

Peer-to-Peer File Sharing and the Market for Digital Information Goods

By: Ramon Casadesus-Masanell, Andres Hervas and Jordan Mitchell

We study competitive interaction between two alternative models of digital content distribution over the Internet: peer-to-peer (p2p) file sharing and centralized client-server distribution. We present microfoundations for a stylized model of p2p file sharing where all... View Details

Keywords: Price; Profit; Distribution; Competition; Internet and the Web; Information Infrastructure

02 Apr 2018
Blog Post

Event Planning for Recruiting Success – Part 2

Conversations, you can reserve one of our office’s video conference rooms. Or, use your preferred web based video conference tool and we can reserve small rooms on campus for students if they need a quiet space. For public Company... View Details

Keywords: All Industries

01 Dec 2008
News

Summit Sound Bites

government has more power.” —Nancy Barry (MBA ’75), President, Nancy Barry Associates–Enterprise Solutions to Poverty “The iPhone changed everything by bringing the Web to your handheld. The next frontier will be your TV — that’s the next... View Details

01 Dec 1996
News

New Releases

success in the coming decades. HBS Research Available on World Wide Web Pondering a business problem or management issue? Imagine with a computer keystroke or two being able to find synopses of Harvard Business School research on hundreds... View Details

01 Dec 2000
News

Core Values Keep Airline Flying High

priority have proved to be a winning combination. Alumni may request copies of working papers by calling 617-495-6852 or by visiting the HBS Division of Research Web site at www.hbs.edu/dor. View Details

Keywords: Margie Kelley; Air Transportation; Transportation

01 Oct 2001
News

HBS Press Books in Brief

Reichheld, maintains that it isn't new market forces that make loyalty so elusive in the digital arena — it's faulty leadership. Applying his breakthrough loyalty theories to the digital economy, the author shows that the Web can actually... View Details

Keywords: Publishing Industries (except Internet); Information; Management; Finance

15 Aug 2016
Blog Post

Prepare for Your Interview with Research

experience, they will also most certainly be interested in assessing your knowledge of their company as well as the industry and its trends. A review of the company’s web site is a basic starting point, but this research will only help... View Details

Web

Native American Heritage Month | Baker Library

Wilkerson, Citizen Potawatomi Nation, PhD Student, Department of History, Harvard University and 2022 Pforzheimer Fellow, Harvard Library, through the support of Baker Library Special Collections, Harvard Business School and the Pforzheimer Fellowship, Harvard Library.... View Details

Web

Creating Value Through Corporate Restructuring - Course Catalog

all types of investing (particularly in companies with debt), special situations investing, financial advisory, and general management. Educational Objectives Corporate restructuring is a common and significant event affecting not only lenders, shareholders, and... View Details

01 Dec 2002
News

Porter Course Goes Abroad

beyond Boston. The Microeconomics of Competitiveness: Firms, Clusters, and Economic Development used Internet technology and digitalized video to make teaching materials, guest speakers, and class lectures available via the Web to faculty... View Details

June 2023
Teaching Note

Connecting Students in Chattanooga (A) and (B)

By: Jan W. Rivkin

Teaching Note for HBS Case Nos. 722-449 and 722-451. As this case opens, it is the spring of 2020 in Chattanooga. COVID-19 has hit, public schools have closed their buildings, remote learning has begun, and more than 28,000 schoolkids lack the high-quality Internet... View Details

Keywords: K-12 Education; Pandemic; COVID-19; Accessibility; Education; Urban Development; Wealth and Poverty; Internet and the Web; Information Infrastructure; Education Industry; Tennessee