Publications

15 Sep 2014
News

The Apple Watch: The next big thing or living on borrowed time?

28 Oct 2012
News

The Perils of Feeding a Bloated Industry

03 Jan 2022
News

A Green Light for Corruption

06 Sep 2016
News

Why psychological safety matters and what to do about it

28 Jan 2020
Book

Advanced Leadership Requires More Than Outside-The-Box Thinking

There can be long dry spells when nothing seems to go right, and bumpy paths whether unexpected obstacles loom. But advanced leaders get through it and thereby product new models for the world. Richard Fahey... View Details

Keywords: by Sean Silverthorne

29 Jun 2010
First Look

First Look: June 29

foreign direct investment (FDI) in determining micro economic performance. Using a new worldwide dataset that reports the activities of more than 12 million establishments before and after 2008, we investigate how multinationals around... View Details

Keywords: Martha Lagace

15 Aug 2006
First Look

First Look: August 15, 2006

road ahead. Specifically, the authors address the entrepreneur before, during, and after the decision to create a new venture. Entrepreneurs need to realize that they are assuming a managerial role—both in a View Details

Keywords: Sean Silverthorne

Research Summary

Utilizing Display, Feature and Price Promotions: Getting the Biggest Bang for the Buck

Firms are continuously looking for more efficient ways to influence consumers to purchase their brand. Professor Lemon is conducting research to understand what motivates consumers' purchases of products and services. Her research suggests new strategies for category... View Details

August 2008 (Revised June 2012)
Case

Martingale Asset Management LP in 2008, 130/30 Funds, and a Low-Volatility Strategy

By: Luis M. Viceira and Helen Tung

In early July of 2008, William (Bill) Jacques, Chief Investment Officer at Martingale Asset Management, a quantitative value-oriented investment manager in Boston, Massachusetts, was busy preparing for an upcoming meeting with the group that made new product decisions... View Details

Keywords: Volatility; Asset Management; Stocks; Financial Strategy; Investment Funds; Product Development

We live in a dynamic economic and commercial world, surrounded by objects of remarkable complexity and power. In many industries, changes in products and technologies have brought with them new kinds of firms and forms of organization. We are... View Details

11 Aug 2010
Working Paper Summaries

The Influence of Prior Industry Affiliation on Framing in Nascent Industries: The Evolution of Digital Cameras

Keywords: by Mary J. Benner & Mary Tripsas; Electronics

March 2004 (Revised September 2005)
Case

Newell Rubbermaid: Strategy in Transition

By: Cynthia A. Montgomery, Rhonda Kaufman and Carole Winkler

Describes the transformation of a company's corporate-level strategy. Begins by laying out the strategy that brought the Newell Co. stunning success for nearly three decades. The highly integrated, internally consistent strategy was tailored for manufacturing and... View Details

Keywords: Change Management; Corporate Strategy; Transformation; Problems and Challenges; Acquisition; Product Development; Brands and Branding; Manufacturing Industry; Retail Industry; United States

25 Aug 2014
HBS Case

Starbucks Reinvented

comfort, connection, and respect for its product and the communities Starbucks serves. CEO Howard Schultz has reignited Starbucks with innovative new offerings and by refocusing workers on the company's core... View Details

Keywords: by Julia Hanna; Food & Beverage

September 2022
Case

Proactive for Her

By: Rembrand Koning and Kairavi Dey

Proactive for Her began amid the COVID-19 pandemic, in August 2020 as a digital platform to provide accessible, evidence-based, primary, preventive non-judgmental healthcare services for Indian women, who were often dissuaded from seeking help as premarital sex and... View Details

Keywords: Women's Health; Healthcare; India; Start-up; Telehealth; Digital Platforms; Health Care and Treatment; Customer Focus and Relationships; Business Startups; Health Industry; Asia; South Asia; India

June 2007 (Revised April 2016)
Case

Octone Records

By: Anita Elberse and Elie Ofek

In February 2007, Octone Records founders James Diener, Ben Berkman, and David Boxenbaum had been highly successful with the first two bands they had signed, Maroon 5 and Flyleaf. Known for its grassroots marketing campaigns, Octone operated through a unique... View Details

Keywords: Arts; Joint Ventures; Investment Return; Marketing Strategy; Product Launch; Product Development; Outcome or Result; Creativity; Music Industry

October 2005 (Revised February 2007)
Case

Ripe 'n Ready

By: Ray A. Goldberg and Laura Winig

Stoned fruit has quality variations, reducing consumption. Five independent growers formed a cooperative to provide quality control and a brand name--Ripe 'N Ready--that enabled retailers to differentiate their stores and producers to differentiate the products they... View Details

Keywords: Quality; Brands and Branding; Competitive Strategy; Food and Beverage Industry

March 1999 (Revised February 2000)
Case

Ken Hakuta: AllHerb.com

By: Teresa M. Amabile and Nicole Tempest

Ken Hakuta had been an entrepreneur all his life. Having started a number of consumer-oriented ventures, he became well-known as "Dr. Fad," the initiator of the "Wacky Wallwalker" toy craze in the 1980s. Wishing to strike out in an exciting new direction in 1998, he... View Details

Keywords: Business Startups; Entrepreneurship; Health; Information Publishing; Leadership Style; Problems and Challenges; Web Sites

Find at Harvard

November 1984 (Revised March 1999)
Case

Mayers Tap, Inc. (C)

Mayers Tap, Inc. has decided to redesign its cost system. In this case it uses three different cost center designs to determine how the new system should be designed. Students are asked to drop unprofitable products under the three scenarios and explain the effects on... View Details

Keywords: Cost Accounting; Management Systems