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  • All HBS Web  (5,384)
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    • Research  (2,764)
    • Events  (13)
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  • 16 Aug 2010
  • Lessons from the Classroom

HBS Introduces Marketing Analysis Tools for Managers

The marketing analysis toolkits are a suite of analytical tools that managers can use to inform decision-making in marketing. Each toolkit includes a technical note that outlines the analysis technique,... View Details
Keywords: by Sarah Jane Gilbert
  • January 2014 (Revised March 2015)
  • Case

Google Car

By: Karim R. Lakhani, James Weber and Christine Snively
By 2013, Google, while not a traditional manufacturer of automobiles, had invested millions of dollars in its self-driving cars which had logged over 500,000 miles of testing. The Google management team faced several questions. Should Google continue to invest in the... View Details
Keywords: Digital Services; Innovation; Technology; Technological Innovation; Internet and the Web; Market Entry and Exit; Transportation; Auto Industry; United States
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Lakhani, Karim R., James Weber, and Christine Snively. "Google Car." Harvard Business School Case 614-022, January 2014. (Revised March 2015.)
  • 01 Aug 2023
  • What Do You Think?

As Leaders, Why Do We Continue to Reward A, While Hoping for B?

Share your thoughts in the comments below. References: Uri Gneezy, Mixed Signals: How Incentives Really Work (Yale University Press, 2023). Steven Kerr, “On the Folly of Rewarding A While Hoping for B,”... View Details
Keywords: by James Heskett
  • Web

Reunions - Alumni

Reunions Rediscover Reconnect Reunions To see available information specific to your reunion, click through to your class page. For help with login, contact the Alumni Records Office at 617-384-5977 or hbs@edusupportcenter.com . 2026... View Details
  • Program

The Women's Leadership Forum

and leadership skills to the next level. By focusing on your leadership potential, sharing experiences and insights with peers, and trying out new ideas in a supportive environment, you'll prepare to... View Details
  • October 2016
  • Case

Triangulate: Stay, Pivot or Exit?

By: Thomas Eisenmann, Shikhar Ghosh and Christopher Payton
Sunil Nagaraj, Triangulate's founder had spent a few years trying to launch a dating application that matched users based on their behavior on social media. Based on input from advisors, the company changed its focus from a B2B site to a B2C dating site with a unique... View Details
Keywords: Early Stage; Pivot; Two Sided Markets; Business Model; Business Exit or Shutdown; Product Launch; Venture Capital; Failure; Internet and the Web; Entrepreneurship; Information Technology; Social and Collaborative Networks; United States; North America
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Eisenmann, Thomas, Shikhar Ghosh, and Christopher Payton. "Triangulate: Stay, Pivot or Exit?" Harvard Business School Case 817-059, October 2016.

    Deals: The Economic Structure of Business Transactions

    Business transactions take widely varying forms―from multibillion-dollar corporate mergers to patent licenses to the signing of an all-star quarterback. Yet every deal shares the same goal, or at least should: to maximize the joint value created and to distribute... View Details
    • March 2020 (Revised June 2023)
    • Case

    EyeControl: Inspiring Communication

    By: Paul A. Gompers and Danielle Golan
    Eye-controlled communication device startup EyeControl was founded in Tel Aviv, Israel in 2016 by cofounders with a shared personal connection to locked-in syndrome—a neurological disorder that left sufferers cognitively sound, yet paralyzed, with the exception of eye... View Details
    Keywords: Health Disorders; Communication Technology; Business Startups; Expansion; Finance; Decision Making; Social Enterprise; Medical Devices and Supplies Industry
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    Gompers, Paul A., and Danielle Golan. "EyeControl: Inspiring Communication." Harvard Business School Case 820-078, March 2020. (Revised June 2023.)
    • Web

    Capstone | MBA

    discussions. Like in the case method classroom, the presenter, advisors, and fellow students share their opinions and experiences. It’s a collegial conversation, a debate stage, a celebration of hard work,... View Details
    • February 2025
    • Case

    Luca de Meo at Renault Group (A) (Abridged)

    By: Emily Truelove, Linda A. Hill and Lydia Begag
    When Luca de Meo became CEO of Renault Group in 2020, the 122-year-old French automaker faced financial challenges and the double technological disruption of the automotive industry: the shift to electric vehicles (EVs) and the rise of software-defined vehicles (SDVs).... View Details
    Keywords: Change Management; Transformation; Transition; Interpersonal Communication; Forms of Communication; Talent and Talent Management; Experience and Expertise; Customer Value and Value Chain; Decision Making; Economic Growth; Financial Crisis; Alternative Energy; Engineering; Global Strategy; Governance; Digital Transformation; Digital Strategy; Technology Adoption; Disruptive Innovation; Technological Innovation; Innovation Leadership; Collaborative Innovation and Invention; Leading Change; Leadership Development; Leadership Style; Crisis Management; Management Skills; Business Processes; Organizational Culture; Organizational Structure; Performance Efficiency; Transportation; Auto Industry; Battery Industry; Energy Industry; Green Technology Industry; Transportation Industry; France; Europe; China
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    Truelove, Emily, Linda A. Hill, and Lydia Begag. "Luca de Meo at Renault Group (A) (Abridged)." Harvard Business School Case 425-067, February 2025.
    • Program

    Senior Executive Leadership Program—India

    soon as you can. You may use our online form or download an application. HBS maintains all application information in strict confidentiality. We acknowledge receipt of applications via email. View Details
    • 11 Apr 2017
    • First Look

    First Look at New Research, April 11

    failure tolerance has an equilibrium price—in terms of an investor's required share of equity—that increases in the level of radical innovation. Financiers with investment strategies that tolerate early... View Details
    • March 2020
    • Case

    Voi Technology

    By: Jeffrey F. Rayport and Olivia Hull
    Voi Technology, a fast-growing start-up out of Sweden, is competing in the highly contested European e-scooter sharing market. With a presence in nearly 40 cities in Europe by February 2020, the firm is working hard to improve its unit economics to reach profitability.... View Details
    Keywords: Entrepreneurship; Business Strategy; Technology Adoption; Innovation Strategy; Technological Innovation; Marketing Strategy; Business Plan; Product Marketing; Product Launch; Product Positioning; Energy Conservation; Cross-Cultural and Cross-Border Issues; Global Strategy; Globalized Economies and Regions; Innovation Leadership; Human Capital; Laws and Statutes; Growth Management; Operations; Logistics; Service Operations; Supply Chain Management; Organizational Culture; Information Infrastructure; Transportation; Transportation Industry; Technology Industry; Europe
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    Rayport, Jeffrey F., and Olivia Hull. "Voi Technology." Harvard Business School Case 820-099, March 2020.
    • June 2018 (Revised July 2023)
    • Case

    John Chambers, Cisco, and China: Upgrading a Golden Shield

    By: Geoffrey Jones and Emily Grandjean
    This case examines the role of Cisco led by John Chambers in facilitating web filtering in China. It begins by tracing the origins of Cisco as a pioneer of networking equipment. John Chambers, who had worked as a sales manager at IBM and Wang Laboratories, joined Cisco... View Details
    Keywords: Cisco; Internet and the Web; Governance Controls; Ethics; Rights; Corporate Social Responsibility and Impact; Technology Industry; China
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    Jones, Geoffrey, and Emily Grandjean. "John Chambers, Cisco, and China: Upgrading a Golden Shield." Harvard Business School Case 318-158, June 2018. (Revised July 2023.)
    • 29 Oct 2009
    • Working Paper Summaries

    Estimating the Effects of Large Shareholders Using a Geographic Instrument

    Keywords: by Bo Becker, Henrik Cronqvist & Rüdiger Fahlenbrach
    • Research Summary

    The Evolution of Corporate Structure, Internal Governance, and Leadership

    My research documents the evolution of the internal governance of senior management in large US firms over a 20-year period and explores, via multiple methods, the causes and consequences of these changes. My findings suggest that... View Details

    • Program

    Authentic Leader Development

    way—be able to trust, expose your fears, offer feedback, and accept others' input with an open mind. All information you share will remain strictly confidential. Learning and Living at HBS When you... View Details
    • July 1999 (Revised January 2000)
    • Case

    Yahoo!: Business on Internet Time

    By: Jan W. Rivkin and Jay R. Girotto
    In the wake of major competitive moves, CEO Tim Koogle and his senior team at Yahoo!, an Internet portal, must decide whether and how to adjust their strategy. Following deals between AOL and Netscape, Excite and @Home, Infoseek and Disney, and Snap and NBS, Yahoo!... View Details
    Keywords: Competitive Strategy; Growth and Development Strategy; Business Strategy; Organizational Structure; Industry Structures; Internet and the Web; Risk Management; Technological Innovation; Business or Company Management; Information Technology Industry; Information Technology Industry
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    Rivkin, Jan W., and Jay R. Girotto. "Yahoo!: Business on Internet Time." Harvard Business School Case 700-013, July 1999. (Revised January 2000.)
    • 05 May 2014
    • Research & Ideas

    Reflecting on Work Improves Job Performance

    information with others would improve the learning process. Reflection, sharing, and self-efficacy For the first study, the team recruited 202 adults for an online experiment View Details
    Keywords: by Carmen Nobel
    • June 2013 (Revised March 2014)
    • Case

    Hennes & Mauritz, 2000

    By: John R. Wells and Galen Danskin
    In 2000, Hennes & Mauritz (H&M) was the second-largest and most global player in the fashion retail business. It operated 682 stores, 80% of them outside its home country of Sweden, and achieved revenues of $3.0 billion and operating profits of $375 million. In 1999,... View Details
    Keywords: Strategy; Strategy Alignment; Strategic Planning; Fashion; Risk Management; Competition; Problems and Challenges; Management Teams; Globalized Firms and Management; Expansion; Distribution Channels; Retail Industry; Fashion Industry; Sweden
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    Wells, John R., and Galen Danskin. "Hennes & Mauritz, 2000." Harvard Business School Case 713-509, June 2013. (Revised March 2014.)
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