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  • 24 Jul 2012
  • First Look

First Look: July 24

Change Authors:Chonnikarn Fern Jira and Michael W. Toffel Abstract Suppliers are increasingly being asked to share information about their vulnerability to climate change and their strategies to reduce... View Details
Keywords: Sean Silverthorne
  • March 2005 (Revised April 2007)
  • Case

Oprah!

By: William W. George and Andrew N. McLean
Oprah Winfrey believed in sharing the experiences that shaped her development and enabled her to become the wealthiest women in the entertainment industry and first African American billionaire. Traces her childhood and entertainment career, drawing connections in... View Details
Keywords: Motivation and Incentives; Wealth; Leadership; Personal Development and Career; Gender; Biography; Philanthropy and Charitable Giving; Entertainment and Recreation Industry
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  • 20 Sep 2011
  • First Look

First Look: September 20

HameisterHarvard Business School Case 311-130 In April 2009, Wendy Jefferson had just returned to her office following a whirlwind day of meetings with her newest client, Star Advisor. Jefferson, a financial services consultant, was eager... View Details
Keywords: Sean Silverthorne
  • 20 Feb 2018
  • First Look

First Look at New Research and Ideas, February 20, 2018

help mold enterprise mission, vision, value, and character; and with building enterprise reputation through stakeholder engagement. As a part of the "C-Suite," the CCO must understand not only the psychology and sociology of the business, but also the role... View Details
Keywords: Sean Silverthorne
  • November 2021
  • Article

Ratings, Reviews, and the Marketing of New Products

By: Itay P. Fainmesser, Dominique Olié Lauga and Elie Ofek
We study how user-generated content (UGC) about new products impacts a firm's advertising and pricing decisions and the effect on profits and market dynamics. We construct a two-period model where consumers value quality and are heterogeneous in their taste for the new... View Details
Keywords: Online Reviews; Product Ratings; Social Networks; Word Of Mouth; Pricing; User-generated Content; Advertising; Product Marketing; Price; Consumer Behavior; Product Positioning; Social Media
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  • Article

Algorithms Need Managers, Too

By: Michael Luca, Jon Kleinberg and Sendhil Mullainathan
Algorithms are powerful predictive tools, but they can run amok when not applied properly. Consider what often happens with social media sites. Today many use algorithms to decide which ads and links to show users. But when these algorithms focus too narrowly on... View Details
Keywords: Machine Learning; Algorithms; Predictive Analytics; Management; Big Data; Analytics and Data Science
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    Michael A. Wheeler

    Mike Wheeler joined the HBS faculty in 1993 and has taught extensively in its MBA, Executive, and distance learning programs. His highly interactive 8-week/40-hour HBS Online Negotiation... View Details

    Keywords: arts; construction; e-commerce industry; energy; federal government; green technology; internet; legal services; nonprofit industry; petroleum; pharmaceuticals; publishing industry; real estate; service industry; sports; state government; utilities
    • 05 May 2015
    • First Look

    First Look: May 5

    outcome probabilities arising from incomplete knowledge, i.e., ambiguity. We explore how the addition of partial information affects these types of choices using theoretical and empirical methods. Our experiments View Details
    Keywords: Carmen Nobel
    • December 2020
    • Article

    Taking Innovation to the Streets: Micro-geography, Physical Structure and Innovation

    By: Maria P. Roche
    In this paper, we analyze how the physical layout of cities affects innovation by influencing the organization of knowledge exchange. We exploit a novel data set covering all Census Block Groups in the contiguous United States with information on innovation outcomes,... View Details
    Keywords: Microgeography; Innovation; Street Infrastructure; Knowledge Exchange; Interactions; Geography; City; Innovation and Invention; Knowledge Sharing
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    • July 2023
    • Supplement

    Schuberg Philis: From Success to Significance (B)

    By: Thomas J. DeLong and Daniela Beyersdorfer
    Three years into their “Ambition” growth plan, in 2022, the management team of Dutch professional service firm Schuberg Philis is taking stock. The global COVID-19 pandemic and other headwinds required adjustments to their growth targets, but they believe that their... View Details
    Keywords: Management Succession; Growth Management; Change Management; Transformation; Mission and Purpose; Leadership; Leading Change; Information Technology Industry; Information Technology Industry; Europe; Netherlands
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    • February 2012 (Revised October 2012)
    • Case

    Caijing Magazine (A)

    By: Karthik Ramanna and G.A. Donovan
    In late 2009, Wang Boming, publisher of Caijing Magazine, widely regarded as China's most independent newsmagazine, gathered his core team for an urgent meeting. His pioneering editor Hu Shuli, described for her fiercely independent journalism as "the most dangerous... View Details
    Keywords: Journals and Magazines; Publishing Industry; China
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    • 28 May 2021
    • Blog Post

    Taking Measure on Memorial Day

    you could do more.” With Jamie in mind, I’ve learned that successes and failures are not measures of a life well-lived. Instead, I’ve learned that a legacy is defined by the ways in which we View Details
    • 03 Oct 2023
    • What Do You Think?

    Do Leaders Learn More From Success or Failure?

    on a wealth of field experience, is an argument for failure—intelligent failure. She defines intelligent failure as having four key attributes: “ it takes place in new territory; the context presents a credible opportunity (in relation to... View Details
    Keywords: by James Heskett
    • 01 Aug 2023
    • What Do You Think?

    As Leaders, Why Do We Continue to Reward A, While Hoping for B?

    Share your thoughts in the comments below. References: Uri Gneezy, Mixed Signals: How Incentives Really Work (Yale University Press, 2023). Steven Kerr, “On the Folly of Rewarding A While Hoping for B,”... View Details
    Keywords: by James Heskett
    • August 2022
    • Supplement

    Zalora: Data-Driven Pricing Recommendations

    By: Ayelet Israeli
    This exercise can be used in conjunction with the main case "Zalora: Data-Driven Pricing" to facilitate class discussion without requiring data analysis from the students. Instead, the exercise presents reports that were created by the data science team to answer the... View Details
    Keywords: Pricing; Pricing Algorithms; Dynamic Pricing; Ecommerce; Pricing Strategy; Pricing And Revenue Management; Apparel; Singapore; Startup; Demand Estimation; Data Analysis; Data Analytics; Exercise; Price; Internet and the Web; Apparel and Accessories Industry; Retail Industry; Fashion Industry; Singapore
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    • February 1999 (Revised June 2000)
    • Case

    Cimetrics Technology (A-1)

    By: Lynn S. Paine and Jose Royo
    Jim Lee, president of Cimetrics (a young, fast growing, software start-up) is reevaluating his small company's geographically dispersed product development model. To take advantage of talented low-cost labor in Russia, the company has relied on two software engineering... View Details
    Keywords: Business Model; Applications and Software; Business or Company Management; Corporate Entrepreneurship; Human Resources; Cross-Cultural and Cross-Border Issues; Labor and Management Relations; Product Development; Performance Evaluation; Information Technology Industry; Russia; Canada; United States
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    • Program

    Developing Yourself as a Leader—Virtual

    program start date. You may use our online form or download an application. HBS maintains all application information in strict confidentiality. We acknowledge receipt of applications via email. View Details
    • 21 May 2019
    • Blog Post

    Asian Pacific American Heritage Month at HBS

    ushered in by AAPI leaders of the past and present, from Daniel Inouye to Jon Chu, must be preserved and carried on.  At the same time, I personally feel a deep sense of conviction when it comes to the power of our View Details
    • 22 Apr 2016
    • HBS Seminar

    Dr. Milt McColl, MD, Gauss Surgical, CEO

    • October 2003 (Revised March 2004)
    • Case

    Symbian: Setting the Mobility Standard

    By: Fernando F. Suarez and Thomas R. Eisenmann
    Symbian, a joint venture owned by companies who collectively sold a dominant share of the world's cell phones, faced competition from Microsoft in developing the operating system for "smartphones," which integrated mobile communications and computing functions. In... View Details
    Keywords: Competition; Joint Ventures; Information Technology; Software; Wireless Technology; Mobile Technology; Information Technology Industry; Information Technology Industry
    Related