Publications

Video

Eye Tracker Technology in Action

2010
Book

Beauty Imagined: A History of the Global Beauty Industry

By: Geoffrey Jones

The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and firms that have shaped this industry, such as Avon, Coty, Estée Lauder, L'Oréal, and Shiseido, have imagined beauty for us. This book... View Details

Keywords: Globalized Markets and Industries; Brands and Branding; Industry Growth; Beauty and Cosmetics Industry

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11 Sep 2007
First Look

First Look: September 11, 2007

European private equity industry as of mid-1998. Purchase this note: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=299017 PublicationsThe CEO Within: Why Inside Outsiders Are the Key to Succession Planning Author:Joseph... View Details

Keywords: Martha Lagace

October 2003 (Revised January 2004)
Case

The 2001 Crisis in Argentina: An IMF-Sponsored Default? (A)

By: Rafael M. Di Tella and Ingrid Vogel

At the end of 2001, Argentina's economy and society both appeared on the verge of collapse. Furious about controls imposed on the convertibility of their bank deposits into cash (the "corralito") and huge proposed government spending cuts amidst high unemployment and... View Details

Keywords: Financial Crisis; Economic Slowdown and Stagnation; Banks and Banking; Problems and Challenges; Decision Choices and Conditions; Currency Exchange Rate; Economy; Government Administration; Crime and Corruption; Argentina

January 2019 (Revised October 2019)
Case

Commercial Sales Transformation at Microsoft

By: Doug J. Chung

Industry leaders should adapt to changes in the business context and consider different ways to grow. Advances in technology had shifted software demand to the cloud. As a result, Microsoft announced a strategic shift in direction from its existing ‘Windows first’... View Details

Keywords: Sales; Strategy; Transformation

Program

Strategic Marketing for Driving Growth

Summary Strategic agility and an unyielding focus on growth are essential for the success of any organization, especially when new technologies such as generative AI are profoundly changing how businesses acquire, engage, and retain... View Details

January 2019 (Revised January 2020)
Case

Chiacchierone's Owners Chat About Tipping

By: Lena G. Goldberg and Michael S. Kaufman

The founders of a successful upscale restaurant operating with a "no-tipping" policy are faced with employee defections to tipped establishments as well as difficulty in recruiting. They must decide whether to retain or jettison their policy and determine how to deal... View Details

Keywords: Compensation and Benefits; Employees; Policy; Food and Beverage Industry

August 1996 (Revised December 1999)
Case

J Boats, Inc.

By: Robert L. Simons

During the 20-year evolution of a family-owned, entrepreneurial sailboat company, two founders leverage their design and marketing skills to build one of the most recognized brands in the recreational boating industry. The founder then considers management succession... View Details

Keywords: Corporate Entrepreneurship; Family Business; Risk Management; Financial Management; Leveraged Buyouts; Brands and Branding; Competitive Strategy; Capital Markets; Valuation; Shipping Industry; Transportation Industry

June 2003 (Revised September 2004)
Exercise

The Pacific Sentinel: Role for Chris Coleman

By: Kathleen L. McGinn and Dina R. Pradel

A new publishing company has just purchased the Pacific Sentinel, a fictional West Coast newspaper. The new publisher is willing to invest $1 million in the future success of the paper and has asked the executive editor and advertising manager to develop a joint plan... View Details

Keywords: Negotiation; Conflict of Interests; Decision Making; Publishing Industry

October 1993 (Revised July 1997)
Case

Measure of Delight: The Pursuit of Quality at AT&T Universal Card Services (A)

By: Roy D. Shapiro and Michael D. Watkins

AT&T's Universal Card Services (UCS) has been extremely successful during its short lifetime. Dedicated to improving service quality and customer satisfaction, chief quality officer Rob Davis and his quality team have designed and put into place an unusual measurement... View Details

Keywords: Customer Satisfaction; Policy; Compensation and Benefits; Performance Evaluation; Quality; System; Telecommunications Industry

07 May 2020
News

The Hero’s Journey Ends With a Whimper

24 Feb 2015
Video

Rock 100 Summit

04 Feb 2020
Video

Dr. Elizabeth Mary Okelo

Mary Okelo, who pursued a successful career as an executive of Barclays Bank In Kenya before founding the only women’s bank in Africa and the Makini schools system, describes how, while a manager at Barclays,... View Details

Archie L. Jones

Archie Jones is a Senior Lecturer in the Entrepreneurial Management Unit at the Harvard Business School, where he currently teaches Venture Capital and Private Equity, Field... View Details

August 2022 (Revised November 2022)
Case

Wasabi Technologies

By: N. Louis Shipley and Mel Martin

After launching a successful hot cloud storage company, Founder and CEO David Friend is ready to scale the venture rapidly. Wasabi Technologies had focused primarily on direct sales, but an opportunity to pivot to channel sales was on the horizon. The company’s major... View Details

Keywords: Direct Sales; Channel Sales; Information Management; Sales; Product Development; Growth and Development Strategy; Business Divisions; Information Technology Industry; United States

August 2011 (Revised November 2012)
Case

Michael Lester at Lachlan Consulting

By: Anthony J. Mayo and Joshua D. Margolis

Michael Lester, a consultant with Lachlan, was frustrated by his client's unwillingness to provide key data for an important presentation. Lester must decide how best to confront Nadine Robert, his client, knowing that his personal success and the reputation of his... View Details

Keywords: Outcome or Result; Training; Customer Focus and Relationships; Interpersonal Communication; Success; Reputation

10 Jul 2023
In Practice

The Harvard Business School Faculty Summer Reader 2023

my research on leading complex organizations and scaling businesses, I've chosen Unleash Your Transformation by Marco Van Kalleveen and Peter Koijen. This book offers valuable insights and practical strategies for leaders who are driving View Details

Keywords: by Dina Gerdeman

October 1999
Case

CIBC Corporate and Investment Banking (A): 1987-1992

By: Joseph L. Bower and Michael Raynor

In 1992, CIBC CEO Al Flood faced the short-term operational challenge of saving Wood Gundy, the troubled investment bank CIBC had purchased five years earlier. At the same time he had to tackle the long-term strategic challenge of integrating Gundy's investment banking... View Details

Keywords: Investment Banking; Banks and Banking; Corporate Strategy; Integration; Problems and Challenges; Mergers and Acquisitions; Banking Industry

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July 1994
Case

Microsoft: Multimedia Publications (A)

By: Marco Iansiti and Ellen Stein

Microsoft Corp. has built a highly successful business around computer software (both applications and system software) using a particular organizational structure. Now that the company has chosen to enter the consumer market with a CD-ROM product, how should Microsoft... View Details

Keywords: Product Development; Organizational Structure; Applications and Software; Design; Expansion; Consumer Products Industry; Information Technology Industry; Washington (state, US)