• 03 Jul 2012
• First Look

First Look: July 3

1990s to the 2000s and how the emergence of SecondMarket provided liquidity to privately held companies like iContact, an email and social marketing software-as-a-service (SaaS) company. Purchase this... View Details

Keywords: Sean Silverthorne

• Article

Ideation with Generative AI—In Consumer Research and Beyond

By: Julian De Freitas, G. Nave and Stefano Puntoni

The use of large language models (LLMs) in consumer research is rapidly evolving, with applications including synthetic data generation, data analysis, and more. However, their role in creative ideation—a cornerstone of consumer research—remains underexplored. Drawing... View Details

Keywords: Large Language Model; AI and Machine Learning; Creativity; Innovation Strategy

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De Freitas, Julian, G. Nave, and Stefano Puntoni. "Ideation with Generative AI—In Consumer Research and Beyond." Journal of Consumer Research (in press).

• 04 Mar 2009
• Op-Ed

Credit is Not the Bogey

In this recession, we seek the bogey. If we can identify a villain, the recourse is simple: slay (or neutralize, or bail out) it. The search harks back to a management primer: identify the problem; find the solution. The search has View Details

Keywords: by Nicolas P. Retsinas & Eric S. Belsky; Construction; Real Estate; Financial Services

• October 2016
• Case

Addicaid: Scaling a Digital Platform for Addiction Wellness and Recovery

By: Robert S. Huckman and Sarah Mehta

In 2013, Sam Frons founded Addicaid—a mobile application (app) that allowed people in addiction recovery to track their progress, check in with counselors, and connect with others in recovery programs. The app was grounded in cognitive behavioral therapy and used the... View Details

Keywords: Digital Health Interventions; Substance Use Disorder; Addiction Treatment; Addiction Recovery; Scale; Innovation; Health; Health Disorders; Health Industry; New York (city, NY)

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Huckman, Robert S., and Sarah Mehta. "Addicaid: Scaling a Digital Platform for Addiction Wellness and Recovery." Harvard Business School Case 617-018, October 2016.

• September 2017 (Revised March 2018)
• Case

Great Lakes Banking Group: Data Management

By: Shane Greenstein and Christine Snively

In May 2016, Michael Rechtin, an expert in international data center law, advised global financial services firm Great Lakes Banking Group (GLBG) on its plans to upgrade its data centers. The bank’s data processing and storage systems were in need of an update, and... View Details

Keywords: Information Infrastructure; Infrastructure; Operations; Information Management

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Greenstein, Shane, and Christine Snively. "Great Lakes Banking Group: Data Management." Harvard Business School Case 618-021, September 2017. (Revised March 2018.)

• Research Summary

Game Theory for Business Strategy

Game theory--the mathematical study of strategic interactions--came of age, in a sense, when three of the field's pioneers were awarded the Nobel Prize in Economics in 1994. Yet despite the development of the theory and the widespread use of game-theoretic jargon in... View Details

• January 2021 (Revised March 2022)
• Teaching Note

The What Works Centre: Using Behavioral Science to Improve Social Worker Well-being (A) and (B)

By: Ashley V. Whillans

This case describes the experiences of Michael Sanders—the Chief Executive of the What Works Center for Children’s Social Care—as he led the design and implementation of a program of research aimed at improving the social care system in the United Kingdom (UK) at the... View Details

Keywords: Non-cash Compensation; Behavioral Science; Employees; Well-being; Compensation and Benefits; United Kingdom

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Whillans, Ashley V. "The What Works Centre: Using Behavioral Science to Improve Social Worker Well-being (A) and (B)." Harvard Business School Teaching Note 921-021, January 2021. (Revised March 2022.)

• 27 Sep 2011
• News

Yo-Yo Ma and the Silk Road Ensemble Entertain and Inform at Harvard Business School

• October 2020 (Revised March 2022)
• Supplement

The What Works Centre: Using Behavioral Science to Improve Social Worker Well-being (B)

By: Ashley V. Whillans and Shibeal O'Flaherty

This case describes the experiences of Michael Sanders—the Chief Executive of the What Works Center for Children’s Social Care—as he led the design and implementation of a program of research aimed at improving the social care system in the United Kingdom (UK) at the... View Details

Keywords: Non-cash Compensation; Behavioral Science; Employees; Well-being; Compensation and Benefits; United Kingdom

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Whillans, Ashley V., and Shibeal O'Flaherty. "The What Works Centre: Using Behavioral Science to Improve Social Worker Well-being (B)." Harvard Business School Supplement 921-022, October 2020. (Revised March 2022.)

• October 2020 (Revised March 2022)
• Case

The What Works Centre: Using Behavioral Science to Improve Social Worker Well-being (A)

By: Ashley V. Whillans and Shibeal O'Flaherty

This case describes the experiences of Michael Sanders—the Chief Executive of the What Works Center for Children’s Social Care—as he led the design and implementation of a program of research aimed at improving the social care system in the United Kingdom (UK) at the... View Details

Keywords: Non-cash Compensation; Behavioral Science; Employees; Welfare; Compensation and Benefits; Well-being; United Kingdom

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Whillans, Ashley V., and Shibeal O'Flaherty. "The What Works Centre: Using Behavioral Science to Improve Social Worker Well-being (A)." Harvard Business School Case 921-020, October 2020. (Revised March 2022.)

• Teaching Interest

Data Science and AI for Leaders

By: Dennis Campbell

Modern business increasingly relies... View Details

Keywords: Artificial Intelligence; Data Science

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