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Show Results For
- All HBS Web
(2,232)
- People (7)
- News (453)
- Research (1,489)
- Events (4)
- Multimedia (5)
- Faculty Publications (836)
- 13 May 2014
- News
Inside Africa
look like when she was an investment banker. Originally from Los Angeles, Clarke is a “triple-winner” at Harvard, having earned her undergraduate, law, and business degrees from the University. While interest in such areas as constitutional law, public protection, and... View Details
Keywords: Constantine von Hoffman
- 12 Feb 2019
- First Look
New Research and Ideas, February 12, 2019
we show that when consumers are forward-looking, the value of concealment is context-dependent; we present insights and discuss intuition regarding which product categories likely lead to a positive vs. negative value of concealment.... View Details
Keywords: Dina Gerdeman
- April 2021 (Revised July 2021)
- Case
StockX: The Stock Market of Things (Abridged)
By: Chiara Farronato, John J. Horton, Annelena Lobb and Julia Kelley
Founded in 2015 by Dan Gilbert, Josh Luber, and Greg Schwartz, StockX was an online platform where users could buy and sell unworn luxury and limited-edition sneakers. Sneaker resale prices often fluctuated over time based on supply and demand, creating a robust... View Details
Keywords: Markets; Auctions; Bids and Bidding; Demand and Consumers; Consumer Behavior; Analytics and Data Science; Market Design; Digital Platforms; Market Transactions; Marketplace Matching; Supply and Industry; Analysis; Price; Product Marketing; Product Launch; Apparel and Accessories Industry; Fashion Industry; North and Central America; United States; Michigan; Detroit
Farronato, Chiara, John J. Horton, Annelena Lobb, and Julia Kelley. "StockX: The Stock Market of Things (Abridged)." Harvard Business School Case 621-107, April 2021. (Revised July 2021.)
- 01 Mar 2016
- News
Off Script
(Thinkstock) Prescription drug spending increased by more than 13 percent in the United States in 2014, raising health insurance premiums and the ire of consumers and politicians. The reasons behind the rise are many, including the high... View Details
- September 2020 (Revised March 2022)
- Case
JOANN: Joannalytics Inventory Allocation Tool
By: Kris Ferreira and Srikanth Jagabathula
Michael Joyce, Vice President of Inventory Management at JOANN, championed an effort to develop and implement an inventory allocation analytics tool that used advanced analytics to predict in-season demand of seasonal items for each of JOANN’s nearly 900 stores and... View Details
Keywords: Analytics; Machine Learning; Optimization; Inventory Management; Mathematical Methods; Decision Making; Operations; Supply Chain Management; Resource Allocation; Distribution; Technology Adoption; Applications and Software; Change Management; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; United States; Ohio
Ferreira, Kris, and Srikanth Jagabathula. "JOANN: Joannalytics Inventory Allocation Tool." Harvard Business School Case 621-055, September 2020. (Revised March 2022.)
- 20 Nov 2000
- Research & Ideas
Moving from Supply Chains to Supply Networks
has supply chain management become such a hot topic in recent years? Shapiro: Changes in five factors are largely responsible for the increased attention. I'll quickly list them and then talk about each. Information technology Visibility... View Details
Keywords: by Staff
- Profile
Scott Wu
environmental sustainability, health and wellness, natural and organic consumer products, and business services. He was also a member of the founding team of Upstart, which is pioneering crowdfunding for recent graduates. Wu credits HBS... View Details
- Web
Sahar Maisha | MBA
motivates me to build and innovate; it’s not often you’re among so many individuals who are committed to improving the world, just like you do. Tech areas of interest: AI/ML, HealthTech, EdTech, Consumer Tech, Social Impact Tech Formative... View Details
- 09 Feb 2017
- Blog Post
Alumni: Where Are They Now? Featuring: Anddria Varnado (Clack-Rogers)
and cross-brand initiatives across Williams-Sonoma’s iconic eight-brand portfolio. I joined WSI after a few years in management consulting, where I managed projects across my firm’s retail and technology portfolios, and pre-MBA roles in... View Details
Keywords: Consumer Products / Retail
- 2023
- Article
Moral Escalation: Contested Category Emergence and Its Consequences in the Toy Industry
By: Ryann Noe
Preexisting research has outlined the cognitive, competitive, and economic barriers to market category emergence. Yet scholars have paid scant attention to the processes and consequences of moral resistance to nascent categories. Through a longitudinal, qualitative... View Details
Keywords: Moral Sensibility; Market Entry and Exit; Product Positioning; Technology Industry; Technology Industry
Noe, Ryann. "Moral Escalation: Contested Category Emergence and Its Consequences in the Toy Industry." Academy of Management Proceedings (2023).
- June 2010 (Revised January 2011)
- Case
Scientific Glass Incorporated: Inventory Management
By: Steven C. Wheelwright and William Schmidt
Scientific Glassware is a fast-growing, privately held company that provides specialized glassware for laboratory and research facilities. Excess inventory is tying up extra capital needed to fund the company's expansion plans. The newly hired Manager of Inventory... View Details
Keywords: Inventory Control; Inventory Management; Materials Management; Order Processing; Warehousing; Salesforce Management; Logistics; Operations; Order Taking and Fulfillment; Finance; Consumer Products Industry; Consumer Products Industry
Wheelwright, Steven C., and William Schmidt. "Scientific Glass Incorporated: Inventory Management." Harvard Business School Brief Case 104-208, June 2010. (Revised January 2011.)
- 01 Mar 2023
- News
Clearing the Air
2022, it was heralded as a landmark investment in the environment. “This bill is the biggest step forward on climate ever,” President Joe Biden said when he signed the legislation, which included $369 billion for efforts such as advancing clean energy, curbing... View Details
- 01 Dec 2011
- News
Ticktock
The cases deal with universal entrepreneurial consumer product questions: Should the product be sold at big-box stores or through upscale specialty boutiques? (In the beginning, Nanda stuck with small museum shops and specialty catalogs,... View Details
- 2020
- Working Paper
Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach
By: Eva Ascarza
The success of Customer Relationship Management (CRM) programs ultimately depends on the firm's ability to understand consumers' preferences and precisely capture how these preferences may differ across customers. Only by understanding customer heterogeneity, firms can... View Details
Keywords: Customer Management; Targeting; Deep Exponential Families; Probabilistic Machine Learning; Cold Start Problem; Customer Relationship Management; Customer Value and Value Chain; Consumer Behavior; Analytics and Data Science; Mathematical Methods; Retail Industry
Padilla, Nicolas, and Eva Ascarza. "Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach." Harvard Business School Working Paper, No. 19-091, February 2019. (Revised May 2020. Accepted at the Journal of Marketing Research.)
- 01 Apr 2002
- News
Professorship Brings Brierley's HBS Connection Full Circle
Airlines' AAdvantage program, Brierley pioneered a customer loyalty program that would change the way consumers would select their travel providers. "While the goal of the program was to identify American's best customers, establish a... View Details
- 01 Mar 2016
- News
Faculty Q&A: Price Check
inventory. The problem with that is you might have strategic consumers who delay their purchase of a pair of sandals, for example, to take advantage of the discounted price. Whereas if you didn’t use a markdown, then—who knows?—maybe... View Details
- March 1998 (Revised March 1999)
- Case
Dell Online
By: V. Kasturi Rangan and Marie Bell
Dell started online commerce for its PCs in 1996, and by 1997 had achieved a sales rate of $3 million a day. The case describes the internal process that led to these dramatic results and poses the question of how the firm should leverage this activity to meet Michael... View Details
Keywords: Consumer Behavior; Market Transactions; Goals and Objectives; Business Processes; Distribution Channels; Internet and the Web; Information Infrastructure; Competitive Advantage; Computer Industry; Retail Industry
Rangan, V. Kasturi, and Marie Bell. "Dell Online." Harvard Business School Case 598-116, March 1998. (Revised March 1999.)
- 02 Oct 2007
- First Look
First Look: October 2, 2007
anticipated that digital media using rich profiling data would intrude marketing messaging more deeply and more precisely into consumer lives than broadcast media had been able to do. But the technology that... View Details
Keywords: Martha Lagace
- February 2024 (Revised February 2024)
- Teaching Note
Travelogo: Understanding Customer Journeys
By: Eva Ascarza and Ta-Wei Huang
Teaching Note for HBS Exercise 524-044. The exercise aims to teach students about 1) Customer Segmentation; and 2) constructing buying personas, 3) Get actionable insights from clickstream data. View Details
- 01 Jun 2012
- News
Think Locally, Act Globally
for local bike manufacturers. He first dialed in to telecom in 1983 when, on a trip to Taiwan, he saw the popularity of electronic, push-button phones. At the time, India had tough restrictions on importing consumer products, so Mittal... View Details