Publications

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01 Feb 2002
News

New Porter Prize Awarded in Japan

won for specializing in small direct-current motors, a strategy that has garnered it 50 percent or higher world market share for several decades. Canon’s Lens Product Group was recognized for continuous... View Details

Keywords: awards

Web

CSV in Practice - Institute For Strategy And Competitiveness

HBS ISC Creating Shared Value CSV Creating Shared Value CSV Explained Emerging Topics CSV in Practice Published CSV Cases CSV in Practice Creating Shared Value in Practice Not... View Details

01 Oct 2013
Working Paper Summaries

Organizational Factors that Contribute to Operational Failures in Hospitals

Keywords: by Anita L. Tucker, W. Scott Heisler & Laura D. Janisse; Health

September 2003
Article

Speaking up in the Operating Room: How Team Leaders Promote Learning in Interdisciplinary Action Teams

By: A. Edmondson

Keywords: Health Care and Treatment; Leadership; Learning; Groups and Teams; Health Industry

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27 Jan 2016
News

Harvard Business School Launches Precision Trials Challenge

20 Apr 2020
Blog Post

Introducing LivelyHood, A Volunteer Nonprofit Founded in Response to COVID-19

thereafter, the world started to change quickly and dramatically. The impending health crisis and mass stockpiling consumed the collective psyche. And a tweet from the UK went viral: a nurse who had worked all day taking View Details

January 2017
Supplement

Terrapin Laboratory: Exercise

By: Joseph B. Fuller and Christopher Payton

In this exercise, we examine the capital requirements of Terrapin Laboratory as they contemplate entering into a new market segment. The company is faced with two potential financing options which have different effects on the ownership structure of the company.... View Details

Keywords: Business Growth; Entrepreneurial Management; Growth Strategy; Market Entry; Venture Capital; Market Entry and Exit; Entrepreneurship; Health Testing and Trials; Growth and Development Strategy; Pharmaceutical Industry

12 Oct 1999
Research & Ideas

Porter’s Perspective: Competing in the Global Economy

Competitive advantage. Corporate strategy. The competitive advantage of nations. All over the world these terms quickly bring to mind the groundbreaking work of HBS professor Michael Porter, whose two decades of research on these and related topics have resulted View Details

Keywords: Re: Michael E. Porter

July 2010
Case

Metabical: Positioning and Communications Strategy for a New Weight Loss Drug

By: John A. Quelch and Heather Beckham

Cambridge Sciences Pharmaceuticals (CSP) expects final approval for its revolutionary weight loss drug, Metabical. Metabical will be the only weight loss drug with FDA approval that is also clinically proven to be effective for moderately overweight people. Barbara... View Details

Keywords: Product Positioning; Marketing Communications; Product Launch; Consumer Behavior; Pharmaceutical Industry; United States

06 Sep 2019
Blog Post

The Business of Medicine: MD/MBA Students Having an Impact

investigation with market research to evaluate access to cancer biopsy devices in East Africa. With her dual degree, Wagner plans to continue her work in View Details

October 2024
Case

Allurion: Competing in the Age of GLP-1

By: Satish Tadikonda, Rajiv Lal, David Lane and Sarah Sasso

Shantanu Gaur had built Allurion into a formidable business internationally, providing obesity patients with a less invasive option long before GLP-1 drugs became the latest craze. Selling Allurion's medical device across 60+ countries, he awaited FDA approval to bring... View Details

Keywords: Corporate Entrepreneurship; Health Care and Treatment; Global Strategy; Competitive Strategy; Health Industry; Health Industry; United States; United Kingdom; France; India; Brazil; Middle East

07 Feb 2017
Research & Ideas

The Right Way to Cry in Front of Your Boss

appropriate in the American workplace, but valued. People only get emotional about things they care about, so reframing distress as passion isn’t disingenuous, she says. Take job performance reviews, a... View Details

Keywords: by Roberta Holland

March 2003
Article

Technological Development and Medical Productivity: The Diffusion of Angioplasty in New York State

By: David M. Cutler and Robert S. Huckman

A puzzling feature of many medical innovations is that they simultaneously appear to reduce unit costs and increase total costs. We consider this phenomenon by examining the diffusion of percutaneous transluminal coronary angioplasty (PTCA)—a treatment for coronary... View Details

Keywords: Innovation and Invention; Cost; Health Care and Treatment; Health Disorders; Performance Improvement; Product; New York (state, US)

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August 2007 (Revised November 2008)
Case

Biocon: Launching a New Cancer Drug in India

By: Sunil Gupta and Das Narayandas

Kiran Majumdar-Shaw, the CEO of Biocon has to make product launch timing, pricing, channel, and communications mix decisions relating to the launch of BioMAb, a new cancer drug in India. View Details

Keywords: Price; Health Care and Treatment; Marketing Strategy; Product Launch; Planning; Biotechnology Industry; Pharmaceutical Industry; India

June 2011 (Revised May 2012)
Case

L'Oréal: Global Brand, Local Knowledge

By: Rebecca M. Henderson and Ryan Johnson

Worldwide, and in the U.S. marketplace in particular, the French cachet of L'Oréal was one of its most powerful marketing tools. However, with the opening up of emerging markets, L'Oréal had to cater to a diverse customer base: an aging population in the West, ethnic... View Details

Keywords: Globalization; Brands and Branding; Marketing Communications; Change Management; Sales; Emerging Markets; Segmentation; Innovation and Invention; Beauty and Cosmetics Industry; France; United States

April 1992 (Revised March 1993)
Case

Brigham and Women's Hospital in 1992, The

Brigham and Women's Hospital is a highly successful teaching hospital in 1992. However, the hospital sector is undergoing a major transition and the hospital faces uncertainty about changing demographic trends, new types of competitors, and technological and scientific... View Details

Keywords: Risk and Uncertainty; Change Management; Social Entrepreneurship; Decision Making; Health Care and Treatment; Business Strategy; Health Industry; Health Industry; Massachusetts

October 1996 (Revised January 1997)
Case

Mt. Auburn Hospital

By: F. Warren McFarlan and Jaan Elias

In December of 1993, two of Boston's largest and best known hospitals, Massachusetts General and Brigham and Women's, announced that they were setting aside their historic rivalry to form an alliance and build a regional health network. The announcement set off a wave... View Details

Keywords: Health Care and Treatment; Negotiation Offer; Alliances; Networks; Social Enterprise; Horizontal Integration; Health Industry; Boston