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      • 1982
      • Article

      Low Involvement Decision Processes: The Importance of Choice Tactics

      By: Rohit Deshpandé, Wayne D. Hoyer and Scott Jeffries
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      Deshpandé, Rohit, Wayne D. Hoyer, and Scott Jeffries. "Low Involvement Decision Processes: The Importance of Choice Tactics." Proceedings Series, American Marketing Association (1982): 155–158. (Philosophy of Science Perspectives.)
      • 1980
      • Chapter

      Behavioral Measurement of the Relative Importance of Attribute-Related Information Cues: The Case of Cold Breakfast Cereals

      By: S. Ash, C. Duhaime and J. Quelch
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      Ash, S., C. Duhaime, and J. Quelch. "Behavioral Measurement of the Relative Importance of Attribute-Related Information Cues: The Case of Cold Breakfast Cereals." In Marketing: Towards Excellence in the Eighties, edited by V. Jones, 263–279. Montreal: Administrative Sciences Association of Canada, 1980.
      • August 1980 (Revised August 1985)
      • Case

      Teradyne, Inc.--1979: Semiconductor Test Division (A)

      By: Benson P. Shapiro
      In 1979, the management of Teradyne's Semiconductor Test Division had to make important decisions regarding the allocation of engineering resources in the face of increased competition. They had to choose between upgrading an existing product and developing a new one. View Details
      Keywords: Decisions; Resource Allocation; Product; Product Development; Competition; Semiconductor Industry
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      Shapiro, Benson P. "Teradyne, Inc.--1979: Semiconductor Test Division (A)." Harvard Business School Case 581-023, August 1980. (Revised August 1985.)
      • 1979
      • Chapter

      Behavioral Measurement of the Relative Importance of Attribute-Related Information Cues: The Case of Cold Breakfast Cereals

      By: John A. Quelch
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      Quelch, John A. "Behavioral Measurement of the Relative Importance of Attribute-Related Information Cues: The Case of Cold Breakfast Cereals." In Advances in Consumer Research, Volume 6, edited by William L. Wilkie, 263–268. Ann Arbor, MI: Association for Consumer Research, 1979.
      • 1979
      • Article

      Measurement of the Relative Importance of Product Attribute Information: A Review of the Information Display Approach

      By: J. Quelch
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      Quelch, J. "Measurement of the Relative Importance of Product Attribute Information: A Review of the Information Display Approach." Journal of Consumer Policy 3, no. 3 (1979): 232–245.
      • August 1978
      • Article

      Behavioral and Attitudinal Measures of the Relative Importance of Product Attributes: The Case of Cold Breakfast Cereals

      By: John A. Quelch
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      Quelch, John A. "Behavioral and Attitudinal Measures of the Relative Importance of Product Attributes: The Case of Cold Breakfast Cereals." Marketing Science Institute, Report (August 1978). (Preliminary Research Report.)
      • August 1977 (Revised November 1985)
      • Teaching Note

      Blanchard Importing and Distribution Co., Inc., Teaching Note

      By: Paul W. Marshall and Steven C. Wheelwright
      Teaching Note for (9-673-033). View Details
      Keywords: Distribution Industry
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      Marshall, Paul W., and Steven C. Wheelwright. "Blanchard Importing and Distribution Co., Inc., Teaching Note." Harvard Business School Teaching Note 678-033, August 1977. (Revised November 1985.)
      • October 1976 (Revised February 1987)
      • Case

      Cramer Electronics, Inc.

      By: Michael E. Porter
      Designed to be the second day of a two-day series on the electronic component distribution industry, following a day spent discussing Note on the Electronic Component Distribution Industry and Raytheon Co.: Diversification. The important teaching themes which this case... View Details
      Keywords: Change Management; Innovation Strategy; Management Style; Resource Allocation; Opportunities; Corporate Strategy; Diversification; Distribution Industry; Electronics Industry
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      Porter, Michael E. "Cramer Electronics, Inc." Harvard Business School Case 377-063, October 1976. (Revised February 1987.)
      • October 1976
      • Background Note

      Industry Structural Change

      By: Michael E. Porter
      Presents a framework for understanding and predicting industry structural change. Examines 1) the important underlying forces causing structural change, 2) the key relationships among industry elements in the process of change, and 3) some implications of change for... View Details
      Keywords: Framework; Industry Structures; Organizational Change and Adaptation; Organizational Structure; Strategy; Corporate Strategy
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      Porter, Michael E. "Industry Structural Change." Harvard Business School Background Note 377-051, October 1976.
      • July 1976
      • Article

      Effects of Externally-Imposed Deadlines on Subsequent Intrinsic Motivation

      By: T. M. Amabile, W. DeJong and M. R. Lepper
      Studied the effects of externally imposed deadlines on individuals' task performance and their subsequent interest in the task. In 1 deadline condition, 20 male undergraduates were given an explicit time limit for solving a series of initially interesting word games.... View Details
      Keywords: Motivation and Incentives; Time Management; Social Psychology; Situation or Environment
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      Amabile, T. M., W. DeJong, and M. R. Lepper. "Effects of Externally-Imposed Deadlines on Subsequent Intrinsic Motivation." Journal of Personality and Social Psychology 34, no. 1 (July 1976): 92–98.
      • September 1972 (Revised February 1984)
      • Case

      Blanchard Importing and Distribution Co., Inc.

      By: Paul W. Marshall
      Illustration of the two main types of errors resulting from use of the economic order quantity (EOQ) as a tool in production scheduling. Designed to permit class discussion to begin with a consideration of one common type of mistake, errors in calculation of the EOQ... View Details
      Keywords: Mathematical Methods; Production; Debates; Management Analysis, Tools, and Techniques
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      Marshall, Paul W. "Blanchard Importing and Distribution Co., Inc." Harvard Business School Case 673-033, September 1972. (Revised February 1984.)
      • Research Summary

      A Hippocratic Oath for Management

      By: Nitin Nohria

      The conduct of doctors is guided by the Hippocratic Oath, which provides a normative framework that shapes their identity and orientation towards society.  In light of the diminished public trust in business managers, is it time for management to embrace its... View Details

      • Forthcoming
      • Article

      An AI Method to Score Celebrity Visual Potential from Human Faces

      By: Flora Feng, Shunyuan Zhang, Xiao Liu, Kannan Srinivasan and Cait Lamberton
      It has long been a mantra of marketing practice that, particularly in low-involvement situations, spokespeople should be physically attractive. This paper suggests there is a higher probability of gaining fame and influence (i.e., celebrity potential) than is captured... View Details
      Keywords: Personal Characteristics; AI and Machine Learning; Forecasting and Prediction; Marketing
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      Feng, Flora, Shunyuan Zhang, Xiao Liu, Kannan Srinivasan, and Cait Lamberton. "An AI Method to Score Celebrity Visual Potential from Human Faces." Journal of Marketing Research (JMR) (forthcoming). (Pre-published online February 12, 2025.)
      • 2023
      • Chapter

      Analyzing Human Decisions and Machine Predictions in Bail Decision Making

      By: Jon Kleinberg, Himabindu Lakkaraju, Jure Leskovec, Jens Ludwig and Sendhil Mullainathan
      BOOK ABSTRACT: Oriented toward the introductory student, The Inequality Reader is the essential textbook for today's undergraduate courses. The editors have assembled the most important classic and contemporary readings about how poverty and inequality are... View Details
      Keywords: Equality and Inequality
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      Kleinberg, Jon, Himabindu Lakkaraju, Jure Leskovec, Jens Ludwig, and Sendhil Mullainathan. "Analyzing Human Decisions and Machine Predictions in Bail Decision Making." In The Inequality Reader: Contemporary and Foundational Readings in Race, Class, and Gender. 3rd edition, edited by David B. Grusky and Szonja Szelényi. Routledge, forthcoming.
      • 2018
      • Chapter

      Are Licensing Markets Local? An Analysis of the Geography of Vertical Licensing Agreements in Bio-Pharmaceuticals

      By: Juan Alcacer, John Cantwell and Michelle Gittelman
      As the value chain of the pharmaceutical industry disaggregates, upstream discovery is increasingly carried out by small research-specialized firms while downstream development, testing and marketing is conducted by global pharmaceutical firms. Licensing plays an... View Details
      Keywords: Geographic Location; Local Range; Rights; Research and Development; Biotechnology Industry; Pharmaceutical Industry
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      Alcacer, Juan, John Cantwell, and Michelle Gittelman. "Are Licensing Markets Local? An Analysis of the Geography of Vertical Licensing Agreements in Bio-Pharmaceuticals." In Location of Biopharmaceutical Activity, edited by Iain M. Cockburn and Matthew J. Slaughter. National Bureau of Economic Research, forthcoming.
      • Forthcoming
      • Article

      Beefing IT Up for Your Investor? Engagement with Open Source Communities, Innovation, and Startup Funding: Evidence from GitHub

      By: Annamaria Conti, Christian Peukert and Maria P. Roche
      We study the engagement of nascent firms with open source communities and its implications for innovation and attracting funding. To do so, we link data on 160,065 U.S. startups from Crunchbase to their activities on the open source software development platform... View Details
      Keywords: Startups; Knowledge; Open Source Communities; GitHub; Machine Learning; Innovation; Business Startups; Venture Capital; Information Technology; Strategy
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      Conti, Annamaria, Christian Peukert, and Maria P. Roche. "Beefing IT Up for Your Investor? Engagement with Open Source Communities, Innovation, and Startup Funding: Evidence from GitHub." Organization Science (forthcoming). (Pre-published online March 7, 2025.)
      • Research Summary

      Business Leaders and Corporate Responsibility

      By: Thomas R. Piper
      Thomas R. Piper is trying to establish an appropriate sense of ethics and corporate responsibility for future business leaders. Earlier research provided compelling evidence that many future leaders seriously doubt that their interpersonal ethics can be brought into... View Details
      • Research Summary

      Capital Flows and Capital Goods (joint with Eliza Hammel)

      By: Laura Alfaro
      We examine one of the channels through which financial integration can help promote growth. In particular, we study the effects of capital account liberalization on the imports of capital goods. We pay particular attention to the effects of equity market... View Details
      • Research Summary

      Capital flows in a Globalized Economy: The Role of Policies and Institutions (joint with Sebnem Kalemli-Ozcan and Vadym Volosovych)

      By: Laura Alfaro
      We describe the patterns of international capital flows in the period 1970-2000. We then examine the determinants of capital flows and capital flow volatility during this period. We find that institutional quality is an important determinant of capital flows.... View Details
      • Research Summary

      Competitive Strategy

      By: Michael E. Porter

      Porter is engaged in a major new body of work on the theoretical foundations of competitive positioning and the underpinnings of sustainable competitive advantage. This research highlights the distinction between positioning and operational effectiveness; the... View Details

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