Publications

27 Feb 2019
HBS Seminar

David Robinson, Fuqua School of Business at Duke University

Greater Good

Marketing has a greater purpose, and marketers, a higher calling, than simply selling more widgets, according to John Quelch and Katherine Jocz. In Greater Good, the authors contend that marketing performs an essential societal function--and... View Details

24 Jan 2023
Research & Ideas

Passion at Work Is a Good Thing—But Only If Bosses Know How to Manage It

say yes to working longer and harder. You take on tasks even if you don't want them. You don’t say no to an opportunity that would advance organizational goals, even it isn’t necessarily aligned with your own. Blinded by their own View Details

Keywords: by Sean Silverthorne

Web

Online Business Courses & Certifications | HBS Online

determine a path forward. Active Immerse yourself in a dynamic, interactive learning experience. You’ll engage in a new activity every three to five minutes and apply your knowledge through polls, quizzes, and problem-solving exercises... View Details

Web

Biography - Institute For Strategy And Competitiveness

“Why Competition in the Politics Industry Is Failing America: A strategy for reinvigorating our democracy” in 2017. Their work continues, and is informing, engaging and motivating businesspeople and leaders from across America in the... View Details

Research Summary

Overview

My research examines the processes, mechanisms and institutions that influence the effectiveness of organizational interactions between societal sectors (business, government and civil society). My work is motivated by the belief that more study of what makes... View Details

2025
Chapter

Marjorie Yang Mun Tak 楊梅德：Entrepreneur and Innovator

By: William C. Kirby

BOOK ABSTRACT:
Chinese Encounters with America tells the stories of twelve women and men whose American experiences transformed their lives and influenced China’s trajectory, with a particular focus on the period after Beijing and Washington established... View Details

Keywords: International Relations; Leadership; China

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October 2023 (Revised January 2024)
Case

McDonald's Board of Directors (A)

By: Lynn S. Paine and Will Hurwitz

In October 2019, the McDonald’s Corporation board of directors, chaired by Enrique Hernandez, Jr., gathered to learn the results of their outside counsel’s investigation into the conduct of the CEO. On the surface, the iconic fast-food chain was thriving as growing... View Details

July 2024
Article

Chatbots and Mental Health: Insights into the Safety of Generative AI

By: Julian De Freitas, Ahmet Kaan Uğuralp, Zeliha Uğuralp and Stefano Puntoni

Chatbots are now able to engage in sophisticated conversations with consumers. Due to the ‘black box’ nature of the algorithms, it is impossible to predict in advance how these conversations will unfold. Behavioral research provides little insight into potential safety... View Details

Keywords: Autonomy; Chatbots; New Technology; Brand Crises; Mental Health; Large Language Model; AI and Machine Learning; Behavior; Well-being; Technological Innovation; Ethics

December 2016
Article

The Effects of Endowment Size and Strategy Method on Third Party Punishment

By: Jillian J. Jordan, Katherine McAuliffe and David G. Rand

Numerous experiments have shown that people often engage in third-party punishment (3PP) of selfish behavior. This evidence has been used to argue that people respond to selfishness with anger, and get utility from punishing those who mistreat others. Elements of the... View Details

Keywords: Third-party Punishment; Norm-enforcement; Strategy Method; Economic Games; Cooperation; Emotions; Fairness

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April 2010 (Revised January 2013)
Case

California's Budget Crises, Tax Reform, and Domestic and International Tax Competition

By: Matthew C. Weinzierl and Jacob Kuipers

How do (and how should) governments design fiscal policies to compete in a globalized economy while meeting internal policy priorities including redistribution? In 2009, Governor Arnold Schwarzenegger repeatedly declared fiscal emergencies as California's state budget... View Details

Keywords: Budgets and Budgeting; Economy; Globalization; Governing Rules, Regulations, and Reforms; Policy; Taxation; Competition; California

March 2009 (Revised September 2010)
Case

Dartmouth-Hitchcock Medical Center: Spine Care

By: Robert S. Huckman, Michael E. Porter, Rachel Gordon and Natalie Kindred

Describes the Spine Center at Dartmouth-Hitchcock Medical Center, a multidisciplinary unit that offers patients suffering from spinal problems "one-stop" access to a range of providers including orthopedic surgeons, neurosurgeons, neurologists, medical specialists in... View Details

Keywords: Health Care and Treatment; Medical Specialties; Service Delivery; Service Operations; Integration; Value Creation; Health Industry; United States

2008
Book

Greater Good: How Good Marketing Makes for Better Democracy

By: John A. Quelch and Katherine E. Jocz

Marketing has a greater purpose, and marketers, a higher calling, than simply selling more widgets, according to John Quelch and Katherine Jocz. In "Greater Good", the authors contend that marketing performs an essential societal function—and does so democratically.... View Details

Keywords: Economic Systems; Governing Rules, Regulations, and Reforms; Government and Politics; Marketing; Practice; Welfare