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  • 06 Feb 2006
  • Research & Ideas

Sorting Out the Patent Craze

The great thing about standards, tech industry pundit Andrew Tanenbaum once said, is that there are so many to choose from. In fact, standard setting organizations (SSOs) are the unsung heroes of the technology age. Without standards, Web... View Details
Keywords: by Sara Grant; Technology

    Roy D. Shapiro

    Roy D. Shapiro is the Philip Caldwell Professor of Business Administration at the Harvard University Graduate School of Business Administration.  He is currently the faculty co-chair of the School's Technology and Operations Management Unit... View Details

    • 23 Jan 2008
    • First Look

    First Look: January 23, 2008

    for Integration of Medicine and Innovative Technology (CIMIT) Harvard Business School Case 608-036 Translating innovative ideas form the clinician to the patient remains a... View Details
    Keywords: Martha Lagace
    • June 2024
    • Article

    Real Growth in Space Manufacturing Output Substantially Exceeds Growth in the Overall Space Economy

    By: Tina Highfill and Matthew Weinzierl
    Accurately measuring real economic output in the space economy is made difficult by the rapid increase in capabilities and decrease in prices of launch and satellite technologies achieved over the past two decades. Nominal measures of output in space will tend to... View Details
    Keywords: Technological Innovation; Economic Growth; Price; Production; Aerospace Industry
    Related
    • December 2002 (Revised February 2003)
    • Case

    Wyndham International: Fostering High-Touch with High-Tech

    By: Lynda M. Applegate and Gabriele Piccoli
    Examines a hotel chain's attempt to use information technology to achieve market dominance and build customer loyalty during a period of global industry decline. View Details
    Keywords: Entrepreneurship; Competitive Strategy; Customer Focus and Relationships; Customer Satisfaction; Technological Innovation; Information Technology; Growth and Development Strategy; Business Strategy; Accommodations Industry
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    • February 2018 (Revised October 2019)
    • Case

    HubSpot and Motion AI: Chatbot-Enabled CRM

    By: Jill Avery and Thomas Steenburgh
    HubSpot, an inbound marketing, sales, and customer relationship management (CRM) software provider, announced that it had acquired Motion AI, a software platform that enabled companies to easily build and deploy chatbots, fueled by artificial intelligence, to interact... View Details
    Keywords: CRM; Sales Management; Customer Service; Artificial Intelligence; B2B Vs. B2C; Business Marketing; SaaS; Marketing; Marketing Strategy; Brands and Branding; Customer Focus and Relationships; Sales; Salesforce Management; Technological Innovation; Applications and Software; Customer Relationship Management; AI and Machine Learning; Technology Industry; Technology Industry; United States; North America
    Related
    • June 2004 (Revised January 2005)
    • Case

    Rambus Inc., 2004

    By: David B. Yoffie and Deborah Freier
    Examines the role of technology licensing in strategies for high-technology companies. In the 1990s, Rambus developed a revolutionary memory technology that would improve the ability of DRAMs to keep pace with ever-faster microprocessors. To commercialize the... View Details
    Keywords: Innovation Strategy; Lawsuits and Litigation; Strategic Planning; Relationships; Commercialization; Competition; Technology Adoption; Value; Semiconductor Industry
    Related
    • Career Coach

    Kamya Jagadish

    Having worked primarily within the technology and technology-adjacent space, she can also help with understanding the opportunities that exist and skills needed to recruit into tech. Kamya is happy to help with career visioning, tips on... View Details
    • 26 Feb 2001
    • Research & Ideas

    David, Goliath, and Disruption

    As elegantly described by HBS professor Clayton M. Christensen in his 1997 bestseller, The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail, so-called disruptive technologies are upstart... View Details
    Keywords: by Martha Lagace
    • June 2022
    • Teaching Note

    Bespoken Spirits: Disrupting Distilling

    By: Benjamin C. Esty and Daniel Fisher
    Teaching Note for HBS Case No. 721-419. On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskeys in just days rather than years... View Details
    Keywords: B2B Vs. B2C; Technological Innovation; Business Startups; Cost Management; Business Model; Consumer Products Industry; Food and Beverage Industry; Service Industry
    Related

      Experimentation Works: The Surprising Power of Business Experiments

      * Top 10 Technology Books of 2020 (Forbes)
      * 10 Best Business Books of 2020 (Inc. Magazine)
      * Top Shelf Pick of Best Business Books 2020: Technology & Innovation (Strategy + Business)
      * 9 Best Business Books for 2020... View Details

      • September 2024
      • Article

      The Human Side of the Future of Work: Understanding the Role People Play in Shaping a Changing World

      By: Jochen I. Menges, Lauren C. Howe, Erika Hall, Jon M. Jachimowicz, Sharon K. Parker, Riki Takeuchi, Abhijeet K. Vadera, Ashley Whillans and Susan K. Cohen
      For as long as there has been work, there has been a “future of work,” through humans’ ingenuity and drive to get things done easier, faster, and better. With the industrial revolution, efforts to shape a better future of work were dominated by improvements in... View Details
      Keywords: Change; Labor
      Related
      • May 2023 (Revised June 2023)
      • Supplement

      Novartis (C): Reimagining Medicine

      By: Ramon Casadesus-Masanell, Claudio Feser, Karolin Frankenberger and David Redaschi
      This case unfolds around the first-ever approved personalized cancer treatment, how Novartis wrapped it into a new business model design, and how Novartis scaled it. Novartis — one of the largest pharmaceutical companies in the world — is, among other ventures,... View Details
      Keywords: Health Testing and Trials; Health Care and Treatment; Business Model; Problems and Challenges; Pharmaceutical Industry; Switzerland
      Related
      • 09 Jan 2024
      • News

      Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Year

      • January 2024 (Revised April 2024)
      • Case

      Target Malaria: Editing Mosquitoes through Gene Drives

      By: Shikhar Ghosh and Shweta Bagai
      Target Malaria, a non-profit research consortium, is exploring the application of CRISPR-Cas9 gene editing technology to combat malaria in Sub-Saharan Africa. Its approach uses gene drives, a revolutionary tool, to suppress the population of malaria-carrying... View Details
      Keywords: Health Disorders; Technological Innovation; Nonprofit Organizations; Business Strategy; Genetics; Ethics; Governing Rules, Regulations, and Reforms; United States; United Kingdom; Burkina Faso; Africa
      Related
      • 2020
      • Book

      Competing in the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World

      By: Marco Iansiti and Karim R. Lakhani
      In industry after industry, data, analytics, and AI-driven processes are transforming the nature of work. While we often still treat AI as the domain of a specific skill, business function, or sector, we have entered a new era in which AI is challenging the very... View Details
      Keywords: Artificial Intelligence; Technological Innovation; Change; Competition; Strategy; Leadership; Business Processes; Organizational Change and Adaptation; AI and Machine Learning
      Related
      • October 2011 (Revised September 2014)
      • Case

      Music and the (Real) World: Thirty Years of MTV

      By: Mukti Khaire and Eleanor Kenyon
      The case is useful for teaching students the structure of creative industries - especially fashion - and the issues to consider when attempting disruptive innovation and entrepreneurship in these industries. View Details
      Keywords: Industry Structures; Entrepreneurship; Disruptive Innovation; Internet and the Web; Networks
      Related
      • April 2009 (Revised April 2009)
      • Case

      Immusol and Novartis

      By: Regina E. Herzlinger, Keyne M. Monson, Juan D. Betancourt and Victor Li
      Should Immusol strive to become a fully integrated pharmaceutical company? How should a small pharmaceutical company structure a deal for its novel technology with the giant Novartis? View Details
      Keywords: Technological Innovation; Rights; Negotiation Deal; Negotiation Participants; Alliances; Pharmaceutical Industry
      Related
      • September 2016
      • Case

      Hewlett Packard Enterprise: The Dandelion Program

      By: Gary P. Pisano and Robert D. Austin
      This case describes Hewlett Packard Enterprise’s “Dandelion Program," which has developed a new service offering for the company’s clients by drawing on the special talents of people with autism. The company has deployed “pods” organized around 8 or 9 employees with... View Details
      Keywords: Organizational Behavior; Information Technology; Organizational Change and Adaptation; Leadership; Talent and Talent Management; Service Operations; Training; Diversity; Innovation and Invention; Technology Industry
      Related
      • 01 Oct 2015
      • News

      The Rise of the Angel Investor