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  • All HBS Web  (3,992)
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    • News  (1,630)
    • Research  (740)
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Show Results For

  • All HBS Web  (3,992)
    • People  (35)
    • News  (1,630)
    • Research  (740)
    • Events  (1)
    • Multimedia  (55)
  • Faculty Publications  (151)
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  • 26 Aug 2019
  • Research & Ideas

Lipstick Tips: How Influencers Are Making Over Beauty Marketing

established brands are facing a loss of credibility as they are being disrupted by direct-to-consumer brands,” says Vettese, whose research project was guided by HBS professor Geoffrey Jones, Isidor Straus Professor of Business History.... View Details
Keywords: by Dina Gerdeman; Consumer Products; Beauty & Cosmetics
  • 26 Mar 2020
  • Blog Post

The Road Untraveled: VC Perspectives on COVID-19

Brian Hollins (MBA 2021) spent six years at Goldman Sachs prior to HBS focused on venture capital and growth equity investing for the firm. He will be joining Lightspeed Venture Partners this summer, and is a co-Founder of BLCKVC, a... View Details
  • Profile

Yaoxin Ding

commercialize a clean tech product,” he chose HBS for its general management strengths – and its emphasis on communicating with others. “The case method was very attractive to me,” says Yaoxin. “I want to... View Details
  • Web

Health Care - Faculty & Research

community hospital to establish Hoag Orthopedic Institute, a for-profit hospital and two ambulatory service centers. By controlling and integrating all aspects of the patients' medical treatment, the physicians deliver superior outcomes,... View Details
  • 08 Dec 2023
  • News

New Leadership Role and Structure

MESSAGE FROM ANGELA CRISPI AND DEAN SRIKANT DATAR To: HBS Faculty and Staff From: Angela Crispi and Srikant Datar Re: New Leadership Role and Structure We are delighted to announce that effective January 1, 2024, Jana Kierstead will become Executive Director, MBA and... View Details
  • Web

Building Iconic Brands and Brighter Futures: Interview with Glossier CEO, Kyle Leahy - Recruiting

there might be.” HBS also added to the rich fabric of relationships Leahy has built over the years that have helped her continue to learn and grow. “At HBS I built lifelong friendships. It was a View Details
  • January 2019 (Revised February 2024)
  • Teaching Note

Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing

By: Ayelet Israeli
Teaching Note for HBS No. 519-011. As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Consumer Behavior; Social Media; E-commerce
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Israeli, Ayelet. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Teaching Note 519-056, January 2019. (Revised February 2024.)
  • Web

Team - Entrepreneurship

Director of Rock and Foundry Thara Pillai, Director Emily Cronin, Associate Director LAURIE BISHOP, ASSOCIATE DIRECTOR MARY ROSE SAINT-CYR, COMMUNITY MANAGER- ALUMNI PROGRAMS Ben McLarey, Community Manager... View Details
  • Profile

Christina Byrd

Uber,” says Christina, “I realized how important it was to speak the language of any role in the organization, and to communicate the value of HR to people who don’t necessarily understand it.” She decided to pursue an MBA because, “I... View Details
  • 05 Jul 2023
  • News

GCC Alumni Celebrate Grand Opening of New Club Center

Sinemale, Director of Corporate Relations, Middle East and Africa at HBS; Sarah Shaw, Lead of Athar Program, HBS Club of GCC; and moderator Keshia Pieters, Senior Policy and Strategy Manager, HBS Club of... View Details
Keywords: Margie Kelley
  • 26 Jan 2009
  • Research & Ideas

Where is Home for the Global Firm?

homegrown companies. But all that is changing as firms shape and adapt to global markets. Says HBS professor Mihir A. Desai, "The defining characteristics of what makes a firm belong to a country—where it is incorporated, where it is... View Details
Keywords: by Martha Lagace
  • Web

Women’s Leadership Summit - Alumni

made their learning real and accessible — connecting me to that knowledge and the living proof of the community on campus in real time.” — HBS Alumna (MBA 1982) “The sessions were all extremely relevant,... View Details
  • Web

Donor Societies - Alumni

remains the preeminent institution for educating leaders who make a difference in the world. They also join a special community of HBS entrepreneurs—founders, builders, and investors—and have opportunities... View Details
  • 16 May 2023
  • In Practice

After Silicon Valley Bank's Flameout, What's Next for Entrepreneurs?

crisis. In addition to the operational learnings around banking and ensuring not all of their cash is in one vulnerable place, it was a big wake-up call for many founders in terms of how they do everything to keep their cool with employees, investors, customers, and... View Details
Keywords: by Avery Forman; Technology; Financial Services
  • 17 Jan 2020
  • In Practice

6 Traits That Set Top Business Leaders Apart

clarify the complex "They can communicate very clearly and succinctly—usually with short words and short sentences—and even on complex issues. They've developed the skills necessary to really get to the heart of things." Joseph L.... View Details
Keywords: by Danielle Kost
  • 01 Sep 2023
  • Blog Post

Harvard Business School Announces 2023 Goldsmith Fellows

for the underserved. It will provide me with a community of diverse perspectives in social impact, and the opportunity to learn from other sectors.” Madhav Datt. A joint degree student at HBS and SEAS,... View Details
  • 16 Mar 2021
  • Blog Post

2+2 Where Are They Now Spotlight: Smitha Das (MBA 2018)

commitment to learning and community – I’m excited to stay connected to the school and its network to broaden and deepen my understanding of business and leadership and ultimately realize my goals. Are you still in touch with your fellow... View Details
  • 09 Jun 2022
  • Blog Post

The MBA Class of 2022 Looks Back

students?Be bold. Be bold by connecting deeply with classmates and faculty who may have walked different paths than yours before coming to HBS and become friends. Be bold by understanding your own self further—as a leader, a founder, and... View Details
  • 14 Jan 2008
  • Research & Ideas

Mapping Polluters, Encouraging Protectors

stakeholder interest. For instance, which companies and industries attract more attention from stakeholders? Which communities are particularly interested in the environmental performance and activities of local companies? Taking Action... View Details
Keywords: by Martha Lagace; Manufacturing; Chemical
  • April 2016
  • Teaching Note

IBM and the Reinvention of High School (C): Toward P-TECH's Rapid National Expansion

By: Rosabeth Moss Kanter and Kelsi Stine-Rowe
Teaching Note for HBS Case No. 316-130. This Teaching Note accompanies the third case in a 3-case series on P-TECH and the Reinvention of High School. The case focuses on the development and early diffusion of organizational innovation—how to create pilot projects for... View Details
Keywords: IBM; P-TECH; Stanley Litow; Robin Wilner; Cuomo; Scaling; Innovation; New York State; New York City; Business Model; Innovation Strategy; Innovation Leadership; Education; Business and Community Relations; Change; Technology Industry; New York (state, US); New York (city, NY)
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Kanter, Rosabeth Moss, and Kelsi Stine-Rowe. "IBM and the Reinvention of High School (C): Toward P-TECH's Rapid National Expansion." Harvard Business School Teaching Note 316-172, April 2016.
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