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  • All HBS Web  (4,631)
    • People  (21)
    • News  (959)
    • Research  (2,708)
    • Events  (18)
    • Multimedia  (33)
  • Faculty Publications  (1,733)
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Initiatives & Projects - Faculty & Research

impact investing sector by studying the universe of portfolio companies that seek to generate social benefits alongside financial returns. Impact-Weighted Accounts The Impact-Weighted Accounts (IWA) Project... View Details

    John T. Gourville

    John Gourville is the Albert J. Weatherhead, Jr. Professor of Business Administration at the Harvard Business School.  He joined the HBS Marketing Unit in 1995 after receiving his Ph.D. at the University of Chicago in marketing and behavioral research.  His most... View Details

    Keywords: agribusiness; biotechnology; consumer products; health care; high technology; medical supplies; pharmaceuticals; retailing
    • May 2020 (Revised July 2020)
    • Teaching Note

    Brand Activism: Nike and Colin Kaepernick

    By: Jill Avery and Koen Pauwels
    Teaching Note for HBS Case No. 519-046. Nike’s selection of politically polarizing Colin Kaepernick as the spokesperson for the thirtieth anniversary of its iconic “Just Do It” campaign catapulted the brand into the media spotlight and made it a political flashpoint... View Details
    Keywords: Marketing; Brands and Branding; Advertising; Advertising Campaigns; Marketing Strategy; Marketing Communications; Corporate Social Responsibility and Impact; Consumer Products Industry; Sports Industry; United States; North America
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    Avery, Jill, and Koen Pauwels. "Brand Activism: Nike and Colin Kaepernick." Harvard Business School Teaching Note 520-104, May 2020. (Revised July 2020.)
    • November 2008 (Revised April 2010)
    • Case

    The Bridgespan Group: Chapter 2

    By: Allen S. Grossman, Naomi Greckol-Herlich and Cathy Ross
    The Bridgespan Group was launched in 2000 by management consulting group Bain & Company as a nonprofit focused on strategy consulting for nonprofits and philanthropists. Over the next eight years, Bridgespan expanded its services to include executive search, knowledge... View Details
    Keywords: Philanthropy and Charitable Giving; Growth and Development Strategy; Service Operations; Corporate Social Responsibility and Impact; Nonprofit Organizations; Expansion; Consulting Industry
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    Grossman, Allen S., Naomi Greckol-Herlich, and Cathy Ross. "The Bridgespan Group: Chapter 2." Harvard Business School Case 309-020, November 2008. (Revised April 2010.)
    • September 2015
    • Technical Note

    The On-Demand Economy

    By: Cynthia A. Montgomery, James Weber and Elizabeth Anne Watkins
    This note describes the emerging on-demand economy, also referred to as the sharing economy. The note highlights several companies including Uber and Airbnb that exemplify this new mode of competition, a model that threatens to disrupt traditional firms. Uber provides... View Details
    Keywords: Regulation; Reform; Disruption; Disruptive Innovation; Strategy; Technological Innovation; Labor; Employment; Working Conditions; Human Capital; Rights; Organizational Design; Social and Collaborative Networks; Service Industry
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    Montgomery, Cynthia A., James Weber, and Elizabeth Anne Watkins. "The On-Demand Economy." Harvard Business School Technical Note 716-405, September 2015.
    • 2025
    • Working Paper

    Better Keep the Twenty Dollars: Incentivizing Innovation in Open Source

    By: Annamaria Conti, Vansh Gupta, Jorge Guzman and Maria P. Roche
    Open source is key to innovation yet is assumed to be done largely through intrinsic motivation. How can we incentivize it? In this paper, we examine the impact of a program providing monetary incentives to motivate innovators to contribute to open source. The Sponsors... View Details
    Keywords: Open Source; Innovation; Incentives; Financial Rewards; Crowding Out; Open Source Distribution; Innovation and Invention; Motivation and Incentives; Technology Industry
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    Conti, Annamaria, Vansh Gupta, Jorge Guzman, and Maria P. Roche. "Better Keep the Twenty Dollars: Incentivizing Innovation in Open Source." Harvard Business School Working Paper, No. 24-014, September 2023. (Revised January 2025. NBER Working Paper Series, No. 31668, September 2023)
    • June 2024
    • Article

    The Diversity Heuristic: How Team Demographic Composition Influences Judgments of Team Creativity

    By: Devon Proudfoot, Zachariah Berry, Edward H. Chang and Min B. Kay
    Despite mixed evidence for the relationship between demographic diversity and creativity, we propose that observers hold a lay belief that demographic diversity increases creativity and apply this lay belief in judgments about teams and their creative work. Across... View Details
    Keywords: Diversity; Race; Gender; Groups and Teams; Perception; Creativity
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    Proudfoot, Devon, Zachariah Berry, Edward H. Chang, and Min B. Kay. "The Diversity Heuristic: How Team Demographic Composition Influences Judgments of Team Creativity." Management Science 70, no. 6 (June 2024): 3879–3901.
    • November 2011
    • Article

    Ownership Structure and Financial Constraints: Evidence from a Structural Estimation

    By: Chen Lin, Yue Ma and Yuhai Xuan
    This article examines the impact of the divergence between corporate insiders' control rights and cash-flow rights on firms' external finance constraints via generalized method of moments estimation of an investment Euler equation.  Using a large sample of U.S.... View Details
    Keywords: Ownership; Social Enterprise; Reputation; Cash Flow; Annuities; Investment; Investment Funds; Financial Reporting; Accounting Audits; Financial Services Industry; United States
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    Lin, Chen, Yue Ma, and Yuhai Xuan. "Ownership Structure and Financial Constraints: Evidence from a Structural Estimation." Journal of Financial Economics 102, no. 2 (November 2011): 416–431.
    • 18 Apr 2022
    • HBS Case

    Dick’s Sporting Goods Followed Its Conscience on Guns—and It Paid Off

    cases entitled “Dick’s Sporting Goods: Getting Out of the Gun Business.” “Standing on the societal sidelines is increasingly becoming less of an option for companies and business leaders.” Riedel stresses that no two companies are the same. Other firms looking to take... View Details
    Keywords: by Jay Fitzgerald
    • 08 Dec 2022
    • HBS Case

    The War in Ukraine and Nestlé’s Moral Dilemma: Stay or Leave Russia?

    Nestlé, the world’s largest food and beverage company, faced a difficult choice last February as Russian tanks rolled across Ukraine, and the 24/7 news and social media cycle amplified the company’s every move. CEO Mark Schneider was... View Details
    Keywords: by Michael Blanding; Consumer Products
    • 22 Aug 2017
    • Working Paper Summaries

    Investors as Stewards of the Commons?

    Keywords: by George Serafeim
    • February 2010 (Revised December 2011)
    • Case

    Ricoh Company, Ltd.

    By: Robert G. Eccles, Amy C. Edmondson, Marco Iansiti and Akiko Kanno
    Ricoh, the Japanese copier manufacturer, is committed to reducing its environmental impact to one-eighth of its 2000 levels by 2050. It has already introduced three stages of environmental awareness to its operations, and its recycled copier business broke even in... View Details
    Keywords: Environmental Accounting; Financial Reporting; Integrated Corporate Reporting; Investment; Operations; Corporate Social Responsibility and Impact; Environmental Sustainability; Electronics Industry; Manufacturing Industry; Japan
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    Eccles, Robert G., Amy C. Edmondson, Marco Iansiti, and Akiko Kanno. "Ricoh Company, Ltd." Harvard Business School Case 610-053, February 2010. (Revised December 2011.)
    • November 2011 (Revised June 2013)
    • Case

    Natura Cosméticos, S.A.

    Rodolfo Guttilla, Director of Corporate Affairs for Natura Cosméticos S.A. (Natura), prepared for a meeting with key stakeholders to discuss the future of integrated reporting at Natura. A cosmetics company with a strong brand, robust growth in international and... View Details
    Keywords: Corporate Social Responsibility and Impact; Integrated Corporate Reporting; Decision Making; Beauty and Cosmetics Industry; Brazil
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    Eccles, Robert G., George Serafeim, and James Heffernan. "Natura Cosméticos, S.A." Harvard Business School Case 412-052, November 2011. (Revised June 2013.)
    • February 2025 (Revised April 2025)
    • Case

    Institutional Neutrality, Restraint or Convenience?

    By: Clayton S. Rose, Nicole Zelazko and Alexis Lefort
    In the fall of 2023 and winter of 2024, college campuses across the U.S. experienced protests and encampments in the aftermath of the October 7, 2023 terrorist attack on Israel by the Islamist militant group Hamas, and Israel’s subsequent invasion of Gaza. These... View Details
    Keywords: Distribution; Cost vs Benefits; Ethics; Governance; Leadership; Crisis Management; Risk Management; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Civil Society or Community; Social Issues; Adaptation; Disruption; Communication Strategy; Higher Education; United States
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    Rose, Clayton S., Nicole Zelazko, and Alexis Lefort. "Institutional Neutrality, Restraint or Convenience?" Harvard Business School Case 325-022, February 2025. (Revised April 2025.)
    • Blog

    Understanding the Benefits of Our Virtual Programs

    informative, inspirational, and educational as the in-person program and would recommend it to anyone having challenges with travel or timing. The experience is amazing and very much worthwhile. DESCRIBE THE INTERACTIONS YOU HAD IN THE CLASSROOM, IN THE DISCUSSION... View Details
    • December 2013
    • Article

    Legislating Stock Prices

    By: Lauren Cohen, Karl Diether and Christopher Malloy
    We demonstrate that legislation has a simple, yet previously undetected impact on stock prices. Exploiting the voting record of legislators whose constituents are the affected industries, we show that the votes of these "interested" legislators capture important... View Details
    Keywords: Legislator Incentives; Voting; Return Predictability; Lobbying; Motivation and Incentives; Government Legislation; Stocks
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    Cohen, Lauren, Karl Diether, and Christopher Malloy. "Legislating Stock Prices." Journal of Financial Economics 110, no. 3 (December 2013): 574–595. (Winner of Fama-DFA Prize for the Best Paper Published in the Journal of Financial Economics in Asset Pricing (Distinguished Paper) 2013.)
    • Article

    Collaboration Networks, Structural Holes, and Innovation: A Longitudinal Study

    By: Gautam Ahuja
    To assess the effects of a firm's network of relations on innovation, this paper elaborates a theoretical framework that relates three aspects of a firm's ego network-direct ties, indirect ties, and structural holes (disconnections between a firm's partners)—to the... View Details
    Keywords: Strategy; Social and Collaborative Networks; Innovation and Invention; Chemical Industry
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    Ahuja, Gautam. "Collaboration Networks, Structural Holes, and Innovation: A Longitudinal Study." Administrative Science Quarterly 45, no. 3 (September 2000): 425–455.
    • July–August 2012
    • Article

    A Better Way to Tax U.S. Businesses

    By: Mihir Desai
    The article argues that U.S. taxation reform should reduce corporate taxes, incorporate an awareness of the global marketplace, and generate revenue-neutral incentives for innovation. According to the article, a reduction in corporate tax rates would be offset by a tax... View Details
    Keywords: Corporate Social Responsibility and Impact; Taxation; Globalization; Labor; Innovation and Invention; United States
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    Desai, Mihir. "A Better Way to Tax U.S. Businesses." Harvard Business Review 90, nos. 7-8 (July–August 2012): 135–139.
    • October 2009 (Revised July 2010)
    • Case

    Roshan: Light at the end of the tunnel in Afghanistan

    By: Herman B. Leonard and Qahir Dhanani
    Roshan is a highly successful telecommunications company founded by the Aga Khan fund for economic development in Afghanistan during an ongoing civil conflict. Company leaders must now decide financial and market strategy for the next phase of development of the... View Details
    Keywords: Developing Countries and Economies; Financial Strategy; Growth and Development Strategy; Marketing Strategy; Corporate Social Responsibility and Impact; War; Telecommunications Industry; Afghanistan
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    Leonard, Herman B., and Qahir Dhanani. "Roshan: Light at the end of the tunnel in Afghanistan." Harvard Business School Case 310-041, October 2009. (Revised July 2010.)
    • March 2022 (Revised January 2023)
    • Case

    Clara Wu Tsai and Brooklyn Loan Innovation

    By: Archie L. Jones, Jeffrey J. Bussgang and Henry McGee
    Philanthropist Clara Wu Tsai is committed to racial equity and investing in Brooklyn-based minority business owners. In the wake of the George Floyd murder, she decides to create a new initiative called the Social Justice Fund and commit an initial $50 million over 10... View Details
    Keywords: Minority-owned Businesses; Racial Equity; Entrepreneurship; Race; Values and Beliefs; Small Business; Partners and Partnerships; Social Issues; Investment; Corporate Social Responsibility and Impact; Decision Making; Brooklyn
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    Jones, Archie L., Jeffrey J. Bussgang, and Henry McGee. "Clara Wu Tsai and Brooklyn Loan Innovation." Harvard Business School Case 822-124, March 2022. (Revised January 2023.)
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