Customer Lifetime Value - Publications - Faculty & Research

03 Oct 2017
First Look

First Look at Research and Ideas, October 3, 2017

that assigns a real number to any coalition, S N, such that d(S) = -d(N\S). A game of threats is not necessarily a coalitional game as it may fail to satisfy the condition d(Ø) = 0. We show that analogs of the classic Shapley axioms for coalitional games determine a... View Details

Keywords: by Sean Silverthorne

28 Oct 2008
First Look

First Look: October 28, 2008

the parts of Africa that have a heavy disease incidence. MTV has developed a DNA of public service announcements that it claims are of central relevance to its high-risk customer base. How core is this to the strategy of a for-profit firm... View Details

Keywords: Martha Lagace

08 Dec 2003
Research & Ideas

Is That Really Your Best Offer?

In hardball bargaining, is the other side really making its "absolute final offer" or only bluffing? In a collaborative situation, do you understand everyone's true interests? Are valued customers... View Details

Keywords: by Michael Wheeler

13 May 2014
First Look

First Look: May 13

maintaining a long-term strategic plan is of value in thwarting such investors. Executives and directors are advised to analyze their corporations from the point of view of an activist investor, to create harmony within the board of... View Details

Keywords: Sean Silverthorne

16 Nov 2010
First Look

First Look: November 16, 2010

Publication:Journal of Public Economics (forthcoming) Abstract It is often difficult for donors to predict the value of charitable giving because they know little about the persons who receive their help. This concern is particularly... View Details

Keywords: Sean Silverthorne

02 Sep 2014
First Look

First Look: September 2

https://www.hbs.edu/faculty/Pages/download.aspx?name=14-062.pdf September 2014 Managing Consumer Services: Factory or Theater Customer Experience and Service Design By: Karmarkar, Uday, and Uma R. Karmarkar Abstract—While services already... View Details

Keywords: Sean Silverthorne

20 Jul 2010
First Look

First Look: July 20

rights on firms' external finance constraints via generalized method of moments (GMM) estimation of an augmented investment Euler equation developed by Whited and Wu (2006). Using a large sample of U.S. firms during the period from 1995 to 2002, we find that the shadow... View Details

Keywords: Martha Lagace

13 Oct 2010
First Look

First Look: October 13, 2010

indifference-pricing framework to value the systematic crash risk exposure of the collateral. We then apply Modigliani and Miller's (1958) Proposition Two (MM) to split the cost of bearing this risk between the borrower and lender,... View Details

Keywords: Sean Silverthorne

15 Nov 2016
First Look

November 15, 2016

modified to incorporate quasi-hyperbolic preferences. For reasons of political economy or aggregation of citizens’ preferences, government preferences are present biased, resulting in an over-accumulation of debt. Calibrating this parameter with View Details

Keywords: Sean Silverthorne

27 Mar 2012
First Look

First Look: March 27

experiment carried out in a large business process outsourcing company, we found that socialization focused on personal identity (emphasizing newcomers' unique perspectives and strengths) led to significantly greater customer satisfaction... View Details

Keywords: Carmen Nobel

25 Apr 2017
First Look

First Look at New Research, April 25

be aware of the range of powerful, dynamic, and often conflicting forces shaping the emerging competitive environment. The globalization of markets, the increasing homogeneity of customer needs worldwide, the impact of the digital... View Details

Keywords: Sean Silverthorne

September 2019 (Revised September 2019)
Case

Facebook Fake News in the Post-Truth World

By: John R. Wells, Carole A. Winkler and Benjamin Weinstock

In August 2019, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The first major storm of protest followed the surprise election of Donald Trump as President of the United States on November 8, 2016; many put the blame at the door of fake... View Details