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  • 01 Oct 2002
  • News

Thinking Outside the Centerfold

most noted for have nothing to do with advertising and everything to do with advertising. We're this hybrid company that creates and distributes creative content designed to make brands famous.” View Details
  • 16 May 2017
  • First Look

First Look at New Ideas and Research, May 16

sharing system recording employees’ creative work—a control system often used to promote local experimentation—on the quality of creative work, job engagement, and financial performance. While, on average,... View Details
Keywords: Re: Multiple Faculty
  • Web

Prompt-a-thon Invites HBS IT Staff to Sharpen GenAI Skills | Information Technology

encouraged participants to craft effective prompts to enhance interactions with GenAI and foster creativity and innovation. The event also provided an opportunity for collaboration and exploration of GenAI-powered solutions for real-world... View Details
  • 12 Apr 2016
  • News

How Disney’s Alan Horn Manages the Movies

what is unique [about him] as an executive is that he is a storyteller and considers himself a filmmaker,” says Lucasfilm chief Kathleen Kennedy. “You don’t find that very often. That’s what creative people are always looking for —... View Details
  • 01 Dec 2015
  • News

Feedback

“the sound of dog food glopping out of a can.” (Buy a of copy of his book, MouthSounds, if you want to know more.) I’ve long enjoyed Fred’s creative ability to make me smile. I put him in a special category of entertaining HBSers,... View Details
  • 01 Jun 2003
  • News

Books

devised to facilitate factory work in the last century. The term “artful making” was inspired by the collaborative successes that creative artists regularly achieve without plotting a detailed set of objectives in advance. The book... View Details
Keywords: Deborah Blagg; Laura Singleton; Donald; Sull; Henry; Chesbrough; Rob; Austin; Leslie; Perlow; Publishing Industries (except Internet); Information
  • December 2007 (Revised August 2014)
  • Case

Xanadu on Broadway

By: Anita Elberse
Can one of Hollywood's biggest flops magically turn into a Broadway hit? Xanadu, an adaptation of a 1980 Olivia Newton-John roller-disco film described by one critic as "the epic failure to end all epic failures," opened on Broadway in July 2007. Producer Rob Ahrens,... View Details
Keywords: Theater Entertainment; Product Marketing; Product Launch; Demand and Consumers; Risk and Uncertainty; Creativity; Entertainment and Recreation Industry
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  • Web

Staff | Information Technology

Setting Up Two-Step Verification Training Daily Work Resources that enable you to be productive both on and off campus. Adobe Creative Cloud Budgeting ChatGPT Edu Computer Upgrades Generative AI Tools at HBS Information Security Marketing... View Details
  • Web

IDEO: Human-Centered Service Design | Information Technology

Facing competition from streaming services and increased piracy, Cineplanet sought IDEO’s expertise. Together, they redesigned every facet of their customer experience—from the company’s website to their lobbies. For this request, IDEO embarked on a multi-week trip to... View Details
  • 01 Dec 2018
  • News

A Strong Foundation: Message from Dean Nohria

they will be solved when people with expertise in a wide range of areas—from artificial intelligence to human behavior to medicine to finance—collaborate, each learning from the others as their collective imaginations coalesce into powerful ideas, practical solutions,... View Details
  • 01 Sep 2005
  • News

GE’s Immelt Urges MBAs to Dream Big, Work Hard

Immelt In June, Class Day speaker Jeffrey R. Immelt (MBA ’82), chairman and CEO of General Electric, sent 878 MBA graduates off into the world with a pep talk in which he cited competitiveness and creativity as keys to business success.... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • July 2020
  • Case

Michael Solomonov: Jerusalem in a Bowl

By: Boris Groysberg, Evan M.S. Hecht and Katherine Connolly Baden
Before the COVID-19 pandemic hit, Michael Solomonov and Steven Cook had begun to wonder whether it might be time to rethink their opportunistic approach to the expansion of their small restaurant empire in Philadelphia, CooknSolo. The pandemic, however, caused an... View Details
Keywords: Restaurant Industry; Entrepreneur; COVID-19; Crisis; Crisis Response Plans; Entrepreneurship; Food; Health Pandemics; Crisis Management; Innovation and Invention; Leadership; Creativity; Strategy; Ownership; Problems and Challenges; Risk and Uncertainty; Situation or Environment; Food and Beverage Industry; United States
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  • 01 Jun 2007
  • News

Up from the Ashes

Innovation: Joseph Schumpeter and Creative Destruction. With this graceful, authoritative biography, McCraw, a Pulitzer Prize–winning historian, has all but ensured that a seminal but relatively uncelebrated twentieth-century visionary... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • June 2010
  • Article

Change for Change's Sake

By: Freek Vermeulen, Phanish Puranam and Ranjay Gulati
No one disputes that firms have to make organizational changes when the business environment demands them. But the idea that a firm might want change for its own sake often provokes skepticism. Why inflict all that pain if you don't have to? That is a dangerous... View Details
Keywords: Interpersonal Communication; Innovation and Invention; Leading Change; Organizational Change and Adaptation; Organizational Structure; Creativity; Power and Influence; Adaptation
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    Sarah Hodges

    spinouts. Sarah was previously a member of the executive team at Pluralsight (NASDAQ: PS), the world’s largest online learning community for IT, dev and creative training. Prior to Pluralsight, she co-founded Intelligent.ly, a leadership... View Details
    Keywords: Finance
    • 01 Dec 2011
    • News

    Donor Spotlight

    combining an outright gift through a family foundation with a planned gift, which, in this case, makes HBS an insurance policy beneficiary. Such creative thinking about philanthropy means more support for George Leadership Fellows, MBA... View Details
    • Profile

    Carter Romansky

    The creative side of the pharmaceutical industry engaged Carter Romansky in every aspect of the business: science, marketing, finance, law. But when his job became "less about its original goal (creating value for patients through... View Details
    • 22 Jan 2018
    • Sharpening Your Skills

    Why You Are Unhappy at Work

    Blues A shockingly low 25 percent of employees feel connection to their company's mission. Bill George discusses fixes to rebuild purpose in their work. How Small Wins Unleash Creativity The most powerful tool managers have to motivate... View Details
    Keywords: by Sean Silverthorne
    • 01 May 2013
    • News

    Zameer Kassam, MBA 2007

    been focused on creating my business, and Rob has been an incredible mentor, helping me to crystalize the values of the business. HBS opened so many doors for me, and I want to encourage others to follow their passion.” In appreciation for his transformative HBS... View Details
    • Fast Answer

    Advertising agencies: lists and rankings

    national and international advertising agencies and public relations firms. Includes indexes by agency name, type, personnel, and location. Agency rankings: Vault.com: List of Best Advertising Agencies Ad Age: use keywords "agency report" or... View Details