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  • All HBS Web  (2,757)
    • People  (3)
    • News  (546)
    • Research  (1,361)
    • Events  (12)
    • Multimedia  (244)
  • Faculty Publications  (1,069)

Show Results For

  • All HBS Web  (2,757)
    • People  (3)
    • News  (546)
    • Research  (1,361)
    • Events  (12)
    • Multimedia  (244)
  • Faculty Publications  (1,069)
← Page 7 of 2,757 Results →
  • December 2018
  • Supplement

Indigo Agriculture video supplement

By: Michael W. Toffel
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Toffel, Michael W. "Indigo Agriculture video supplement." Harvard Business School Multimedia/Video Supplement 619-704, December 2018.
  • May 1991
  • Supplement

Global Marketing Management, Video

By: John A. Quelch
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Quelch, John A. "Global Marketing Management, Video." Harvard Business School Video Supplement 891-511, May 1991.
  • May 1988
  • Supplement

Conex do Brasil, Video

By: Christopher A. Bartlett
Keywords: Manufacturing Industry; Brazil
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Bartlett, Christopher A. "Conex do Brasil, Video." Harvard Business School Video Supplement 888-522, May 1988.
  • June 1987
  • Supplement

Multinational Marketing Management, Video

By: John A. Quelch
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Quelch, John A. "Multinational Marketing Management, Video." Harvard Business School Video Supplement 887-547, June 1987.
  • May 1987
  • Supplement

Deceptive Financial Reporting, Video

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Merchant, Kenneth A. "Deceptive Financial Reporting, Video." Harvard Business School Video Supplement 887-531, May 1987.
  • February 1986
  • Supplement

Kedaung Industrial Ltd., Video

By: Louis T. Wells Jr.
Presents an interview with the Indonesian partner of Corning Glass Works' investment in Indonesia. The first part of the interview sets out the original decisions made by the partners. It serves to introduce the partners to the class and to help them decide whether to... View Details
Keywords: Partners and Partnerships; Decisions; Investment; Consumer Products Industry; Indonesia
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Wells, Louis T., Jr. "Kedaung Industrial Ltd., Video." Harvard Business School Video Supplement 886-532, February 1986.
  • November 1982
  • Supplement

Jim Heavner Interview, Video

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Miles, Robert H. "Jim Heavner Interview, Video." Harvard Business School Video Supplement 883-513, November 1982.
  • 14 Oct 2022
  • Blog Post

Video Perspectives: Rachel H Chung

View Video TRANSCRIPT Rachel H Chung: When I was a kid, adults always asked me what I wanted to be when I grow up. The studious side of me said a doctor. The musical side of me said a pianist. However, over the years I've realized that... View Details
  • April 2012
  • Article

Emotion-induced Engagement in Internet Video Ads

By: Thales S. Teixeira, Michel Wedel and Rik Pieters
This study shows how advertisers can leverage emotion and attention to engage consumers in watching Internet video ads. In a controlled experiment, joy and surprise were assessed through automated facial expression detection for a sample of ads. Concentration of... View Details
Keywords: Behavior; Online Advertising; Emotions
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Teixeira, Thales S., Michel Wedel, and Rik Pieters. "Emotion-induced Engagement in Internet Video Ads ." Journal of Marketing Research (JMR) 49, no. 2 (April 2012): 144–159.
  • June 2013
  • Supplement

Studio Moderna - Sandi Cesko, CEO, Video Supplement

By: Jim Sharpe
This is the Video Supplement for Studio Moderna - A Venture in Eastern Europe (HBS Case #808110). View Details
Keywords: Entrepreneurial Management; Entrepreneurial Marketing; Entrepreneurial Organizations; International Entrepreneurship; International Expansion; Consumer Marketing; Consumer Goods; Innovation; Leadership; Organizational Structure; Advertising; Internet; Marketing; General Management; Growth; Organizational Development; Television; Entrepreneurship; Geographic Location; Globalization; Cross-Cultural and Cross-Border Issues; Digital Marketing; Business Startups; Marketing Channels; Media; Consumer Products Industry; Distribution Industry; Retail Industry; Slovenia; Slovakia; Croatia; Macedonia; Bulgaria; Serbia and Montenegro; Poland; Hungary; Bosnia and Hercegovina; Czech Republic; Lithuania; Estonia; Albania; Romania; Central Asia
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Sharpe, Jim. "Studio Moderna - Sandi Cesko, CEO, Video Supplement ." Harvard Business School Video Supplement 813-716, June 2013.
  • 14 Jul 2022
  • Blog Post

Video Perspectives: Tara Basu Trivedi

View Video TRANSCRIPT Tara Basu Trivedi: My life's purpose is to use technology to improve human health. It's the reason why I studied what I studied in undergrad, why I took my first and then second jobs out of school, why I decided to... View Details
  • August 2020
  • Case

Zoom Video Communications: Eric Yuan's Leadership During COVID-19

By: Scott Duke Kominers, Christopher Stanton, Andy Wu and George Gonzalez
In the first half of 2020, worldwide lockdowns caused by the COVID-19 pandemic brought explosive growth to the Zoom Video Communications platform, as people replaced in-person work and social events with videoconferencing. Months into the pandemic, CEO Eric Yuan... View Details
Keywords: Transformation; Communication Technology; Customer Value and Value Chain; Values and Beliefs; Technological Innovation; Leadership; Crisis Management; Organizational Culture; Working Conditions; Strategy; Information Technology; Applications and Software; Technology Adoption; Health Pandemics; Technology Industry; United States; California
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Kominers, Scott Duke, Christopher Stanton, Andy Wu, and George Gonzalez. "Zoom Video Communications: Eric Yuan's Leadership During COVID-19." Harvard Business School Case 821-014, August 2020.
  • Web

Video Clips - Creating Emerging Markets

Video Clips This library of video clips enables educators and others to search for relevant interview clips by subject, industry, country, or any combination of all three. Users can also search by name to... View Details
  • February 2007 (Revised August 2007)
  • Case

Urban Video Game Academy: Getting in the Game

By: Lynda M. Applegate and Susan Saltrick
Urban Video Game Academy was founded to enhance the academic and career prospects of urban youth. How will its founder grow it into a sustainable business? Provides an opportunity to discuss the challenges of social entrepreneurship and how to create a sustainable... View Details
Keywords: Social Entrepreneurship; Business Model; Social Enterprise; Change Management; Education; Video Game Industry; Video Game Industry
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Applegate, Lynda M., and Susan Saltrick. "Urban Video Game Academy: Getting in the Game." Harvard Business School Case 807-122, February 2007. (Revised August 2007.)
  • April 2008
  • Background Note

Broadband and Video Games: Playing and Winning Together

By: Stephen P. Bradley and Nancy Bartlett
This note examines the relationship between video gaming devices (console, handhelds, mobile and PC) and gaming software development. The impact of broadband, wireless technologies and other innovations are also presented. View Details
Keywords: Games, Gaming, and Gambling; Innovation and Invention; Relationships; Information Infrastructure; Applications and Software; Mobile and Wireless Technology; Entertainment and Recreation Industry; Technology Industry
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Bradley, Stephen P., and Nancy Bartlett. "Broadband and Video Games: Playing and Winning Together." Harvard Business School Background Note 708-440, April 2008.
  • 2022
  • Article

Social Interactivity in Live Video Experiences Reduces Loneliness

By: Benjamin T. Kaveladze, Robert R. Morris, Rosa Victoria Dimitrova-Gammeltoft, Amit Goldenberg, James J. Gross, Judd Antin, Melissa Sandgren and Melissa C. Thomas-Hunt
Background: Loneliness, especially when chronic, can substantially reduce one's quality of life. However, positive social experiences might help to break cycles of loneliness by promoting more prosocial cognitions and behaviors. Internet-mediated live video... View Details
Keywords: Lonelines; Social Connection; Internet-mediated Communication; Experiment; Emotions; Well-being; Interpersonal Communication; Internet
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Kaveladze, Benjamin T., Robert R. Morris, Rosa Victoria Dimitrova-Gammeltoft, Amit Goldenberg, James J. Gross, Judd Antin, Melissa Sandgren, and Melissa C. Thomas-Hunt. "Social Interactivity in Live Video Experiences Reduces Loneliness." Frontiers in Digital Health 4:859849 (2022).
  • May 1986 (Revised August 1987)
  • Supplement

Gillette Co.: Dry Idea Advertising (A), Video Introduction

Provides an overview of video contents and three attachments: 1) chart discussed at meeting shown in video, 2) historical Dry Idea copy strategies, and 3) graphic comparison of Dry Idea share trends and airing history. View Details
Keywords: Advertising; Consumer Products Industry
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Bonoma, Thomas V. "Gillette Co.: Dry Idea Advertising (A), Video Introduction." Harvard Business School Supplement 586-145, May 1986. (Revised August 1987.)
  • May 2008
  • Supplement

Hasbro Games -- POX (A) and (B), Supporting Video

By: Elie Ofek
The video contains advertisements and media related clips regarding the launch of Hasbro's POX handheld game. View Details
Keywords: Media; Advertising; Product Launch; Entertainment and Recreation Industry
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Ofek, Elie. "Hasbro Games -- POX (A) and (B), Supporting Video." Harvard Business School Video Supplement 508-706, May 2008.
  • 19 Apr 2021
  • News

How the Pandemic Revealed the Power of Live Video

  • Web

Video Archive - Business & Environment

Video Archive Video Archive 2024 Climate Symposium 2024 Climate Symposium 29 Jan 2025 Climate in the Curriculum Climate in the Curriculum 19 Dec 2024 Climate Rising Podcast Full View Details
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