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- All HBS Web (681)
- Faculty Publications (375)
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- All HBS Web (681)
- Faculty Publications (375)
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- April 2021 (Revised March 2024)
- Case
Social Media War 2021: Snap vs. Facebook vs. TikTok
By: David B. Yoffie and Daniel Fisher
This case explores the competitive war between Snap, Facebook, and TikTok in 2021. The strategic focus is on Snapchat: how should it respond to the emergence of TikTok, and how should it compete with the dominant competitor in its space—Facebook. The case examines...
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Keywords:
Strategy Development;
Competitor Analysis;
Strategy;
Network Effects;
Competitive Strategy;
Decision Choices and Conditions;
Social Media
Yoffie, David B., and Daniel Fisher. "Social Media War 2021: Snap vs. Facebook vs. TikTok." Harvard Business School Case 721-443, April 2021. (Revised March 2024.)
- March 2002 (Revised October 2005)
- Case
Apple Computer 2002
By: David B. Yoffie and Yusi Wang
In 1980, Apple was the leader of the personal computer industry, but by 2002 it had suffered heavy losses at the hands of the Wintel camp. This case examines Apple's strategic moves as the PC industry evolves in the 21st century and poses the question: Can Steve Jobs...
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Keywords:
Growth and Development Strategy;
Leadership Style;
Information Technology;
Supply and Industry;
Competitive Advantage;
Computer Industry;
Retail Industry;
California
Yoffie, David B., and Yusi Wang. "Apple Computer 2002." Harvard Business School Case 702-469, March 2002. (Revised October 2005.)
- June 2015 (Revised August 2016)
- Case
Qualcomm Inc., 2009-2015
By: David B. Yoffie
In the years after 2009, Qualcomm navigated the wireless industry's transition from 3G to 4G, retaining its technological leadership and experiencing dramatic growth in revenue and profit. In March 2014, Qualcomm appointed a new CEO, Steve Mollenkopf, who had to...
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Keywords:
Communication Technologies;
Technology;
Wireless Technologies;
Mobile and Wireless Technology;
Strategy;
Communication Technology;
Competitive Strategy;
Change Management;
Electronics Industry;
Telecommunications Industry;
California
Yoffie, David B. "Qualcomm Inc., 2009-2015." Harvard Business School Case 715-467, June 2015. (Revised August 2016.)
- 27 Apr 2021
- Research & Ideas
New Research: Surviving Bankruptcy, Useful Economics, and Retirement
of dollars every year. I estimate that liquidation is frequently chosen when a reorganization would have maximized total creditor recovery. I estimate that courts could dramatically improve creditor recovery by assigning liquidations...
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- November 2002 (Revised February 2010)
- Case
Intel Corporation: 1968-2003
By: Ramon Casadesus-Masanell, David B. Yoffie and Sasha Mattu
Describes three stages in Intel's history: the initial success and then collapse in DRAMs and EPROMs, its transition to and dominance in microprocessors, and its move to become the main supplier of the building blocks for the Internet economy. Allows a rich discussion...
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Keywords:
History;
Organizational Change and Adaptation;
Internet and the Web;
Information Technology;
Competitive Strategy;
Corporate Strategy;
Industry Structures;
Information Technology Industry;
Technology Industry
Casadesus-Masanell, Ramon, David B. Yoffie, and Sasha Mattu. "Intel Corporation: 1968-2003." Harvard Business School Case 703-427, November 2002. (Revised February 2010.)
- June 2015 (Revised August 2016)
- Case
Apple's Future: Apple Watch, Apple TV, and/or Apple Car?
By: David B. Yoffie and Eric Baldwin
In 2015, Apple CEO Tim Cook knew that Apple, despite its phenomenal success, needed to continue to innovate in new product areas in order to continue its momentum into the future. This case explores three new (actual or potential) product offerings from Apple: the...
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Keywords:
Strategy;
Electronics;
Innovation;
Technology;
Technological Innovation;
Competitive Strategy;
Corporate Strategy;
Emerging Markets;
Growth and Development Strategy;
Computer Industry;
Retail Industry;
Electronics Industry
Yoffie, David B., and Eric Baldwin. "Apple's Future: Apple Watch, Apple TV, and/or Apple Car?" Harvard Business School Case 716-401, June 2015. (Revised August 2016.)
- March 1999 (Revised May 1999)
- Case
Apple Computer--1999
By: David B. Yoffie and Mary Kwak
In 1980, Apple was the leader of the PC industry, but by 1999, it had suffered heavy losses at the hands of the Wintel camp. This case examines Apple's efforts to create sustainable competitive advantage as the PC industry evolves. After discussing Apple's history and...
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Keywords:
Competitive Advantage;
Competitive Strategy;
Growth and Development Strategy;
Technological Innovation;
Information Technology;
Business or Company Management;
Management Practices and Processes;
Corporate Strategy;
Information Technology Industry
Yoffie, David B., and Mary Kwak. "Apple Computer--1999." Harvard Business School Case 799-108, March 1999. (Revised May 1999.)
- April 2015 (Revised December 2018)
- Case
Steve Jobs: Leader Strategist
By: Cynthia A. Montgomery and David B. Yoffie
Strategically, Steve Jobs got it brilliantly right some times and terribly wrong other times. This case examines Jobs' development as a leader strategist over the course of his entire career. The successes and failures of Apple, NeXT, and Pixar are used to probe the...
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Keywords:
Strategist;
Steve Jobs;
Apple;
Leadership;
Competitive Advantage;
Personal Development and Career;
Strategy
Montgomery, Cynthia A., and David B. Yoffie. "Steve Jobs: Leader Strategist." Harvard Business School Case 715-454, April 2015. (Revised December 2018.)
- April 2019
- Case
Walmart Update, 2019
By: David B. Yoffie and Daniel Fisher
In 2019 Walmart was still the world's largest company, with over $500 billion in annual revenue and operations around the world. Although it had mostly vanquished its rival discount retailers in the U.S., it was struggling to find the right growth strategy. Facing a...
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Keywords:
E-Commerce Strategy;
Strategy;
Competitive Strategy;
Business Growth and Maturation;
Growth and Development Strategy;
Global Range;
Business Strategy;
Corporate Strategy;
E-commerce;
Retail Industry
Yoffie, David B., and Daniel Fisher. "Walmart Update, 2019." Harvard Business School Case 719-504, April 2019.
- May 2004 (Revised March 2005)
- Case
Instant Messaging
By: David B. Yoffie and Deborah Freier
Explores the usage and technology of instant messaging (IM). IM enables two or more users to communicate almost instantaneously over the Internet with short, private text messages. Most IM service providers chose to remain proprietary and, therefore, a user of most IM...
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Keywords:
Network Effects;
Standards;
Communication Technology;
Mobile and Wireless Technology;
Internet and the Web;
Web Services Industry
Yoffie, David B., and Deborah Freier. "Instant Messaging." Harvard Business School Case 704-502, May 2004. (Revised March 2005.)
- June 2024
- Teaching Note
Roku 2021
By: David B. Yoffie
Teaching Note for HBS Case No. 721-480. This case is used to explore the strategic concept of "look forward, reason back." Roku in 2021 is trying to figure out the future of television and streaming media. Students are asked to provide a vision for television and...
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- September 2000 (Revised May 2001)
- Case
Gucci Group N.V. (A)
By: David B. Yoffie and Mary Kwak
Examines the turnaround of Gucci and its transition from a single brand to a multi-brand company. A rewritten version of an earlier case.
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Keywords:
Growth and Development Strategy;
Management Practices and Processes;
Competitive Strategy;
Competitive Advantage;
Corporate Strategy;
Diversification;
Expansion;
Apparel and Accessories Industry
Yoffie, David B., and Mary Kwak. "Gucci Group N.V. (A)." Harvard Business School Case 701-037, September 2000. (Revised May 2001.)
- 07 Apr 2009
- First Look
First Look: April 7, 2009
twenty-first-century collaboration, made possible by twenty-first-century information technologies. [ ] In this chapter we explore the new possibilities that digital networks create for firms as they seek to collaborate with customers....
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Keywords:
Martha Lagace
- January 2021
- Supplement
Barbara Krakow Gallery (B): Art and the Pandemic
By: José B. Alvarez and David Lane
Updates (A) case by describing the early impact of the COVID-19 pandemic on the art market, the renaming of the gallery as the Krakow Witkin Gallery, and the response of its partners and staff to the pandemic.
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Keywords:
Art Market;
COVID-19;
Arts;
Business Model;
Change Management;
Trends;
Communication;
Customer Focus and Relationships;
Human Resources;
Marketing;
Distribution Channels;
Outcome or Result;
Health Pandemics;
Fine Arts Industry
Alvarez, José B., and David Lane. "Barbara Krakow Gallery (B): Art and the Pandemic." Harvard Business School Supplement 521-031, January 2021.
- 19 Feb 2019
- First Look
New Research and Ideas, February 19, 2019
https://www.hbs.edu/faculty/Pages/item.aspx?num=55632 forthcoming Organizational Behavior and Human Decision Processes Active Choice, Implicit Defaults, and the Incentive to Choose By: Beshears, John, James J. Choi, David Laibson, and...
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Keywords:
Sean Silverthorne
- May 2021
- Case
Roku 2021
By: David B. Yoffie and Daniel Fisher
This case is used to explore the strategic concept of "look forward, reason back." Roku in 2021 is trying to figure out the future of television and streaming media. Students are asked to provide a vision for television and streaming media (that is, Look Forward) by...
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Keywords:
Television Entertainment;
Forecasting and Prediction;
Decision Choices and Conditions;
Strategy;
Strategic Planning;
Media and Broadcasting Industry
Yoffie, David B., and Daniel Fisher. "Roku 2021." Harvard Business School Case 721-480, May 2021.
- September 2006 (Revised September 2007)
- Case
VMware, Inc. (A)
By: David B. Yoffie, Ward Bullard, Nikhil Raj and Suja Vaidyanathan
VMware, Inc., the first company to crack the software virtualization market, faces new challenges from competitors' plans to bundle free virtualization solutions in operating systems. VMware, acquired by data storage giant EMC Corp. in 2003, has delivered top-line...
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Keywords:
Technological Innovation;
Growth and Development Strategy;
Market Entry and Exit;
Open Source Distribution;
Competition
Yoffie, David B., Ward Bullard, Nikhil Raj, and Suja Vaidyanathan. "VMware, Inc. (A)." Harvard Business School Case 707-013, September 2006. (Revised September 2007.)
- June 2009 (Revised November 2010)
- Case
HTC Corp. in 2009
By: David B. Yoffie and Renee Kim
Taiwan-based HTC Corp. had emerged as the world's fourth largest smartphone manufacturer by 2009. CEO Peter Chou was extremely proud of the remarkable achievements his company had made over the last 12 years since starting off as an unknown manufacturer of PDAs for...
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Keywords:
Global Strategy;
Growth and Development Strategy;
Brands and Branding;
Product Positioning;
Competitive Advantage;
Mobile Technology;
Telecommunications Industry;
Taiwan
Yoffie, David B., and Renee Kim. "HTC Corp. in 2009." Harvard Business School Case 709-466, June 2009. (Revised November 2010.)
- 19 Feb 2013
- First Look
First Look: Feb. 19
B. Yoffie Publication:Journal of Economic Perspectives Abstract The patent market consists mainly of privately negotiated, bilateral transactions, either sales or cross-licenses, between large companies....
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Keywords:
Sean Silverthorne
- August 2002 (Revised December 2002)
- Case
AOL Europe vs. Freeserve (A)
By: David B. Yoffie and Mary Kwak
AOL Europe must decide how to respond to Freeserve, a free Internet Service Provider (ISP) that has signed up 1.6 million British customers in its first six months. After becoming the leading ISP in the United States, AOL has formed a joint venture with Bertelsmann to...
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Keywords:
Competition;
Internet;
Web Services Industry;
Telecommunications Industry;
France;
Germany;
United Kingdom;
United States
Yoffie, David B., and Mary Kwak. "AOL Europe vs. Freeserve (A)." Harvard Business School Case 703-409, August 2002. (Revised December 2002.)