Publications

June 2022
Article

Conservatism Gets Funded? A Field Experiment on the Role of Negative Information in Novel Project Evaluation

By: Jacqueline N. Lane, Misha Teplitskiy, Gary Gray, Hardeep Ranu, Michael Menietti, Eva C. Guinan and Karim R. Lakhani

The evaluation and selection of novel projects lies at the heart of scientific and technological innovation, and yet there are persistent concerns about bias, such as conservatism. This paper investigates the role that the format of evaluation, specifically information... View Details

Keywords: Project Evaluation; Innovation; Knowledge Frontier; Information Sharing; Negativity Bias; Projects; Innovation and Invention; Information; Knowledge Sharing

2021
Working Paper

Quantifying the Value of Iterative Experimentation

By: Iavor I Bojinov and Jialiang Mao

Over the past decade, most technology companies and a growing number of conventional firms have adopted online experimentation (or A/B testing) into their product development process. Initially, A/B testing was deployed as a static procedure in which an experiment was... View Details

Keywords: Product Development; Value Creation; Research

July 2010 (Revised January 2017)
Background Note

Marketing Analysis Toolkit: Customer Lifetime Value Analysis (2024)

By: Thomas Steenburgh and Jill Avery

Customers are increasingly being viewed as assets that bring value to the firm. Customer lifetime value is a metric that allows managers to understand the overall value of their customer base and relate it to three customer strategies firms employ: asset... View Details

Keywords: Customer Lifetime Value; Return On Investment; Customer Acquisition; Customer Retention; Customer Churn; ＂Marketing Analytics＂; Marketing; Customer Relationship Management; Customer Focus and Relationships; Customer Value and Value Chain; Management Analysis, Tools, and Techniques; Marketing Strategy; Measurement and Metrics; Strategic Planning; Value

January 2017 (Revised December 2019)
Case

Philips: The Shift to Value

By: Rajiv Lal and Scott Johnson

Keywords: Smart Connected Products; Internet Of Things; Healthcare

Today, corporate accountability is as vital to the bottom line as an effective business model. Value Shift makes a strong case for the merits of corporate responsibility and shows how a value-positive orientation contributes to superior performance through... View Details

2020
Working Paper

Reverse Information Sharing: Reducing Costs in Supply Chains with Yield Uncertainty

By: Pavithra Harsha, Ashish Jagmohan, Retsef Levi, Elisabeth Paulson and Georgia Perakis

Supply uncertainty in produce supply chains presents major challenges to retailers. Supply shortages create frequent disruptions in terms of promised delivery times, quantity and quality delivered. To alleviate these challenges, dual sourcing--a strategy in which... View Details

Keywords: Information Sharing; Yield Uncertainty; Ration Gaming; Blockchain; Supply Chain; Risk and Uncertainty

SSRN

October 2013
Article

How Firms Respond to Mandatory Information Disclosure

By: Anil R. Doshi, Glen W.S. Dowell and Michael W. Toffel

Mandatory information disclosure regulations seek to create institutional pressure to spur performance improvement. By examining how organizational characteristics moderate establishments' responses to a prominent environmental information disclosure program, we... View Details

Keywords: Information Disclosure; Institutional Theory; Environmental Strategy; Mandatory Disclosure; Environmental Performance; Information; Corporate Disclosure; Governing Rules, Regulations, and Reforms; Performance Improvement; Environmental Sustainability; Manufacturing Industry; United States

June 2018
Supplement

Valuing Snap After the IPO Quiet Period (C)

By: Marco Di Maggio, Benjamin C. Esty and Gregory Saldutte

Analyzes Snap’s value and analyst recommendations following the events described in the (B) case. View Details

15 Jun 2021
News

The Value of Difficult Conversations

The Tulsa Massacre, which took place from May 31 to June 1, 1921, remains one of the worst incidents of racial violence in US history. Ashley McCray (MBA 2022) was a little nervous as she prepared to join... View Details

Keywords: April White; Tulsa Massacre

2003
Article

Size of the Pie and Share of the Pie: Implications of Structural Embeddedness for Value Creation and Value Appropriation in Joint Ventures

By: Ranjay Gulati and Lihua Wang

This chapter examines the factors that may influence the total value created in a joint venture (JV) and also the relative value appropriated by each partner in the venture. We look at the effects of both partners' embeddedness in prior networks of relationships and... View Details

Keywords: Value; Joint Ventures

07 Aug 2024
News

The Value of Intelligent Failure

Web

Community Values

Community Values Statement The mission of HBS is to educate leaders who make a difference in the world. Achieving this requires an environment of trust and mutual respect, free... View Details

31 Jan 2024
Video

Alumni Perspectives: Value of the HBS MBA

27 Jun 2014
News

The Value of Luxury Poseurs

May 2022 (Revised April 2024)
Case

Third Point in 2020: Growth Is Where the Value Is?

By: Robin Greenwood, James Williams and Denise Han

In early May 2020, Daniel Loeb’s team at Third Point was evaluating a potential growth opportunity in the Walt Disney Company and whether investor activism might play a role. Battered by the effects of COVID-19, the company’s stock had initially tumbled to $86 and then... View Details

Keywords: Growth; Equity; Disney; Value; COVID-19 Pandemic; Economics; Strategy; Growth and Development; Investment Return; Opportunities; Business and Stakeholder Relations; North America

Blog Post

The Value of Productive Stupidity

By: Leonard A. Schlesinger

July 2002 (Revised July 2008)
Case

Value Retail

By: Arthur I Segel and Ani M Vartanian

Scott Malkin, CEO of Value Retail, a developer and operator of European outlet villages serving luxury brands, is planning on developing a 18,503 m2 open-air outlet village to be built 98 kilometers south of Milan on land he was about to acquire for 7.26 million lira.... View Details

Keywords: Acquisition; Investment; Risk and Uncertainty; Expansion; Retail Industry; Milan

May 2007
Article

Aspects of Endowment: A Query Theory of Value Construction

By: Eric Johnson, Gerald Häubl and Anat Keinan

How do people judge the monetary value of objects? One clue is provided by the typical endowment study (D. Kahneman, J. L. Knetsch, & R. H. Thaler, 1991), in which participants are randomly given either a good, such as a coffee mug, that they may later sell ("sellers")... View Details

Keywords: Profit; Forecasting and Prediction; Theory; Valuation; Loss; Ownership; Decision Choices and Conditions

November 2020
Case

Valuing Celgene's CVR

By: Benjamin C. Esty and Daniel Fisher

When Bristol-Myers Squibb (BMS) acquired Celgene Corporation in November 2019, Celgene shareholders received cash, BMS stock, and a contingent value right (CVRs) that would pay $9 if the U.S. Food and Drug Administration (FDA) approved three of Celgene’s late stage... View Details

Keywords: Mergers and Acquisitions; Value; Valuation; Judgments; Decision Making; Cash Flow; Financial Instruments; Cognition and Thinking; Pharmaceutical Industry; Biotechnology Industry; United States